CreativeDrive

Media and Broadcasting

Sportradar | August 28, 2021

Sharp Alpha Advisors, a firm specializing in early-stage sports betting technology, and Sportradar, a leading global provider of sports betting and sports entertainment products and services, have partnered to announce a sports betting startup pitch competition, to be held in Las Vegas at Global Gaming Expo (G2E), the gaming industry's preeminent trade show and conference. Finalists will be selected to pitch their companies in front of leading industry executives and investors. Prizes availa...

facebook | June 03, 2020

AppsFlyer announced it can measure the results of in-app advertising on Facebook gaming campaigns, tracing the growth of revenue associated with a group of users for an app or game to the advertisement that attracted them. By doing this, AppsFlyer and the Facebook Audience Network are able to calculate the return on advertising spending for game developers or publishers advertising their games. With that, game and app developers are able to more precisely optimize their user acquisition strategy...

vrfocus | March 16, 2020

Facebook has begun its Game Developers Showcase today with lots of Oculus Quest news. By the end of the month, there’s going to be a raft of experimental features coming including a whole new dashboard. Also in the announcements were several important facts about how well developers on the platform are doing and the influx of gamers the company is seeing....

Technologies

Color Star Technology Co | September 18, 2021

Color Star Technology Co., Ltd. , an entertainment technology company with a global network that focuses on the application of technology and artificial intelligence (AI) in the entertainment industry, announces the launch of a new metaverse application scenario, which is the first phase in adopting a metaverse mode for the Company's interactive platform Color Star APP. s an entertainment technology company, Color Star has made continuous efforts and investments in developing ...