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Cornerstone Media Group | September 01, 2021
Comscore, a trusted partner for planning, transacting, and evaluating media across platforms, today announced that it has signed a new agreement with Cornerstone Media Group (CMG), a DRTV industry leader, for local television measurement. Under the terms of the agreement, CMG will be expanding its offering to the local market space and will exclusively use Comscore's local TV ratings currency data across all 210 local media markets. CMG has been helping broadcast stations, cab...
Anzu.io | July 28, 2020
Super Soccer Blast, the popular soccer game that musters up an average of 1.5 hours of playtime per gamer per day, will now add a whole new dimension to their super-fast and dynamic arcade-gameplay on PC and console: authentic brand advertisements powered by Anzu.io....
Microsoft | July 09, 2020
Microsoft has already spoken a fair amount about Xbox Smart Delivery, which is a new feature that will essentially offer free upgrades for cross-generation games. Halo Infinite, for instance, will be a Smart Delivery title, which means that when players purchase it on Xbox One, they’ll also get the Xbox Series X version for free if they one day upgrade consoles. Microsoft has already said that all first-party games launching on both Xbox One and Xbox Series X will be Smart Delivery titles,...
prnewswire | October 21, 2020
Socialbakers, the leading social media marketing platform, today released a comprehensive report on Social Media Trends for Q3 2020. The report reveals that despite a turbulent three quarters of COVID-related challenges in 2020, social media ad spend rose sharply in Q3 to pre-pandemic levels, led by increased investment in e-commerce ads. Other insights from the report include the regions and industries which are showing the strongest ad spend recovery, a significant global increase in cost-per-...
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