Home > News > Top Stories > Cinedigm and ViX Reach Agreement for The Bob Ross Channel en Espanol

Technologies

Cinedigm and ViX Reach Agreement for The Bob Ross Channel en Espanol

cinedigm-and-vix-reach-agreement
Cinedigm, the premier independent streaming entertainment company super-serving enthusiast audiences, announced today that its popular streaming channel The Bob Ross Channel en Español has launched today on ViX as a free ad-supported streaming television (FAST) channel in the U.S. and Latin America excluding Brazil. Owned by TelevisaUnivision, ViX is the leading Spanish-language streaming service in the world.

The channel will offer the delightful programming from Cinedigm's successful English-language The Bob Ross Channel, which is fueled by "The Joy of Painting" - the long-running series featuring the beloved artist that has long entertained viewers. The channel, which is dubbed in Spanish, offers audiences the opportunity to learn painting techniques and enjoy Bob Ross's soothing voice and calming demeanor, which have made him a beloved figure around the world.

"The Bob Ross Channel has been a stalworth among viewers of Cinedigm's networks – it has consistently driven loyal viewership for us since 2020, said David Chu, Executive Vice President & General Manager, Cinedigm Networks. "With such continued demand for this show, we are intent on broadening the reach of this seminal series by localizing it for a Spanish-speaking audience. We are confident that The Bob Ross Channel en Español will captivate a whole new audience across the US & Latin America and resonate with ViX's Spanish-speaking audience."

This is the newest distribution partner for the channel, which launched its Spanish-language version in June 2022 on The Roku Channel, and is available in English across several popular streaming platforms.


About Cinedigm



Headquartered in Sherman Oaks, California, Cinedigm, an entertainment services provider, specializes in content acquisition and distribution, digital cinema deployment, and exhibition and distribution software services. It has offered custom content solutions to retail, media and technology companies worldwide since 2004. It delivers premium feature films and television series to digital platforms like iTunes, Netflix, and Amazon, retailers like Walmart and Target, and cable and satellite providers like Comcast, Dish Network and DirecTV. In addition, it has an OTT channel business with four channels under management, reaching viewers on different devices. It also provides premium content and expert services to complete the OTT ecosystem.

Spotlight

More featured news

Spotlight

Related News

Applications

TelevisaUnivision and Charter Communications Announce Strategic Renewal, Expanding Distribution of Linear Networks

Charter Communications | January 25, 2024

TelevisaUnivision and Charter Communications, Inc. (NASDAQ: CHTR) today announced a multi-year agreement to extend and expand their partnership. This agreement provides Spectrum customers with continued access to the most-watched Spanish-language news, sports and entertainment programming in the country. The modern deal framework is designed to enhance Spectrum's ability to serve the massive U.S. Hispanic audience with expanded access to an unprecedented amount of Spanish-language content. As part of the arrangement, TelevisaUnivision will create a new ad-supported premium subscription version of ViX, set to launch later this year. It will be available at no additional cost to Spectrum customers who receive TelevisaUnivision channels as part of their Spectrum TV Select or Mi Plan Latino packages. ViX's "Premium with Ads" offering will give viewers access to the entire ViX Premium content offering, including exclusive original series, novelas, comedies, movies, thousands of live exclusive soccer matches and tens of thousands of hours of library content with a moderate advertising load. The combination of ViX's premium streaming programming with TelevisaUnivision's market leading linear channels will create an unmatched Spanish-language content offering available to Spectrum customers at no incremental cost. In addition to giving Spectrum customers access to the forthcoming ad-supported premium version of ViX, the agreement enhances Charter's flexibility to offer its video customers high-value linear and over-the-top TV packages. TelevisaUnivision's U.S. channels will be included as an integral launch partner in a new, innovative, low-cost Spanish-language internet-delivered video package that Spectrum will launch in the coming months. "We're pleased to enter into an innovative deal with Charter that underscores a shared commitment to the growing Hispanic market and prioritizes their needs and interests, ensuring TelevisaUnivision's leading content remains available to viewers for years to come," said Mike Angus, Executive Vice President, Global Distribution and Streaming Partnerships at TelevisaUnivision. "This deal demonstrates the value we can deliver to our partners and consumers by continuing to invest in both the linear and streaming platforms to create a complementary Spanish-language content ecosystem." "We appreciate TelevisaUnivision's willingness to fully support our new distribution framework, which is good for customers and a significant step forward for the video ecosystem," said Tom Montemagno, Executive Vice President, Programming Acquisition for Charter. "With this agreement, our customers will continue to enjoy access to TelevisaUnivision's extensive Spanish-language programming, including entertainment and live sports, across multiple platforms. This furthers our goal of providing value to customers by including streaming apps with Spectrum services." Spectrum provides customers with access to TelevisaUnivision's networks, including Univision, UniMás, Galavisión, TL Novelas, TUDN, FOROtv, Bandamax, De Película, De Película Clasico, Telehit and Telehit Música. About TelevisaUnivision TelevisaUnivision is the world's leading Spanish-language media company. Powered by the largest library of owned Spanish-language content and a prolific production capability, TelevisaUnivision is the top producer of original content in Spanish across news, sports and entertainment verticals. This original content powers all of TelevisaUnivision's platforms, which include market-leading broadcast networks Univision, Las Estrellas, Canal 5 and UniMás, and a portfolio of 38 cable networks, which include TUDN, Galavisión, Distrito Comedia and TL Novelas. The company also operates the leading Mexican movie studio, Videocine, and owns and operates the largest Spanish-language audio platform in the U.S. across 35 terrestrial stations and the Uforia digital platform. TelevisaUnivision is also the owner of ViX, the largest Spanish-language streaming platform in the world. For more information, please visit televisaunivision.com. About Charter Communications Charter Communications, Inc. (NASDAQ:CHTR) is a leading broadband connectivity company and cable operator serving more than 32 million customers in 41 states through its Spectrum brand. Over an advanced communications network, the Company offers a full range of state-of-the-art residential and business services including Spectrum Internet®, TV, Mobile and Voice. For small and medium-sized companies, Spectrum Business® delivers the same suite of broadband products and services coupled with special features and applications to enhance productivity, while for larger businesses and government entities, Spectrum Enterprise provides highly customized, fiber-based solutions. Spectrum Reach® delivers tailored advertising and production for the modern media landscape. The Company also distributes award-winning news coverage and sports programming to its customers through Spectrum Networks.

Read More

Applications

TelevisaUnivision and Charter Communications Announce Strategic Renewal, Expanding Distribution of Linear Networks

Charter Communications | January 25, 2024

TelevisaUnivision and Charter Communications, Inc. (NASDAQ: CHTR) today announced a multi-year agreement to extend and expand their partnership. This agreement provides Spectrum customers with continued access to the most-watched Spanish-language news, sports and entertainment programming in the country. The modern deal framework is designed to enhance Spectrum's ability to serve the massive U.S. Hispanic audience with expanded access to an unprecedented amount of Spanish-language content. As part of the arrangement, TelevisaUnivision will create a new ad-supported premium subscription version of ViX, set to launch later this year. It will be available at no additional cost to Spectrum customers who receive TelevisaUnivision channels as part of their Spectrum TV Select or Mi Plan Latino packages. ViX's "Premium with Ads" offering will give viewers access to the entire ViX Premium content offering, including exclusive original series, novelas, comedies, movies, thousands of live exclusive soccer matches and tens of thousands of hours of library content with a moderate advertising load. The combination of ViX's premium streaming programming with TelevisaUnivision's market leading linear channels will create an unmatched Spanish-language content offering available to Spectrum customers at no incremental cost. In addition to giving Spectrum customers access to the forthcoming ad-supported premium version of ViX, the agreement enhances Charter's flexibility to offer its video customers high-value linear and over-the-top TV packages. TelevisaUnivision's U.S. channels will be included as an integral launch partner in a new, innovative, low-cost Spanish-language internet-delivered video package that Spectrum will launch in the coming months. "We're pleased to enter into an innovative deal with Charter that underscores a shared commitment to the growing Hispanic market and prioritizes their needs and interests, ensuring TelevisaUnivision's leading content remains available to viewers for years to come," said Mike Angus, Executive Vice President, Global Distribution and Streaming Partnerships at TelevisaUnivision. "This deal demonstrates the value we can deliver to our partners and consumers by continuing to invest in both the linear and streaming platforms to create a complementary Spanish-language content ecosystem." "We appreciate TelevisaUnivision's willingness to fully support our new distribution framework, which is good for customers and a significant step forward for the video ecosystem," said Tom Montemagno, Executive Vice President, Programming Acquisition for Charter. "With this agreement, our customers will continue to enjoy access to TelevisaUnivision's extensive Spanish-language programming, including entertainment and live sports, across multiple platforms. This furthers our goal of providing value to customers by including streaming apps with Spectrum services." Spectrum provides customers with access to TelevisaUnivision's networks, including Univision, UniMás, Galavisión, TL Novelas, TUDN, FOROtv, Bandamax, De Película, De Película Clasico, Telehit and Telehit Música. About TelevisaUnivision TelevisaUnivision is the world's leading Spanish-language media company. Powered by the largest library of owned Spanish-language content and a prolific production capability, TelevisaUnivision is the top producer of original content in Spanish across news, sports and entertainment verticals. This original content powers all of TelevisaUnivision's platforms, which include market-leading broadcast networks Univision, Las Estrellas, Canal 5 and UniMás, and a portfolio of 38 cable networks, which include TUDN, Galavisión, Distrito Comedia and TL Novelas. The company also operates the leading Mexican movie studio, Videocine, and owns and operates the largest Spanish-language audio platform in the U.S. across 35 terrestrial stations and the Uforia digital platform. TelevisaUnivision is also the owner of ViX, the largest Spanish-language streaming platform in the world. For more information, please visit televisaunivision.com. About Charter Communications Charter Communications, Inc. (NASDAQ:CHTR) is a leading broadband connectivity company and cable operator serving more than 32 million customers in 41 states through its Spectrum brand. Over an advanced communications network, the Company offers a full range of state-of-the-art residential and business services including Spectrum Internet®, TV, Mobile and Voice. For small and medium-sized companies, Spectrum Business® delivers the same suite of broadband products and services coupled with special features and applications to enhance productivity, while for larger businesses and government entities, Spectrum Enterprise provides highly customized, fiber-based solutions. Spectrum Reach® delivers tailored advertising and production for the modern media landscape. The Company also distributes award-winning news coverage and sports programming to its customers through Spectrum Networks.

Read More

More featured news