Media and Broadcasting
PR Newswire | October 17, 2023
HyperX, the gaming peripherals team at HP Inc. and brand leader in gaming and esports, along with OMEN Gaming, today announced its role as the Official Sponsor of the TwitchCon Streamer Station, including a planned special appearance of Zedd, global music artist and HyperX ambassador at the streamer station. This unique collaboration between HyperX and HP OMEN offers TwitchCon attendees the opportunity to experience the latest HyperX products designed for gaming streamers and content creators, along with cutting-edge OMEN PC and monitor products. Also taking front stage at TwitchCon is HyperX’s annual talent program Queued Up, showcasing emerging streamers and innovative streaming solutions with special voting for the next class of 2024.
Zedd, global music artist, producer and HyperX ambassador, is planned for a special guest appearance Saturday, October 21 at the HyperX Streamer Lounge. As a global HyperX ambassador, Zedd will be connecting with fans and celebrating his love for gaming.
The TwitchCon Streamer Station will feature a range of products for attendees to test out on the show floor, including the HyperX Vision S Webcam, delivering quality 4K video and low light performance, the HyperX Audio Mixer Audio Interface, designed for mixing multiple audio inputs, and the Cloud III headset, engineered for supreme comfort, audio performance and durability. In addition, OMEN PCs and monitors will be available at each station, adding to the experience and allowing attendees to hone their streaming prowess during the event. Daily sponsored live streams will be broadcasted straight from the Streamer Station, spotlighting gaming streamers and content creators from the HyperX ambassador lineup.
“HyperX is excited to join TwitchCon this year as the official sponsor of the Streamer Station, giving visitors the opportunity to try out our new gaming streamer products,” said Ryan Romeos, director of marketing, HyperX. “The HyperX and OMEN collaboration at TwitchCon demonstrates HyperX’s continued support and dedication to the content creating community and efforts towards investing in new ways to improve gaming streamer and content creator experiences.”
HyperX is also highlighting Queued Up at TwitchCon, an annual talent showcase program highlighting emerging streamers. A special voting period will take place allowing fans to cast their votes for their favorite streamer, who may then become part of the esteemed Top 5 of Queued Up 2023. The Top 5 will be revealed on the HyperX Twitch livestream on November 8th. For additional details, please visit the Queued Up landing page.
In addition, HyperX plans to spotlight two new products designed for the streaming community that were recently announced in October. These products are the HyperX Vision S Webcam with 4K resolution and low lighting features and the HyperX Audio Mixer Audio Interface that allows creators to manage XLR microphones and other audio inputs used during gaming streams and creating content. Plus, professional-quality HyperX ProCast XLR microphones will be available to see and test during the show.
Taking place Oct. 20 – 22 at the Las Vegas Convention Center – West Hall, TwitchCon 2023 show attendees are encouraged to visit the Streamer Station to explore the latest streaming equipment from HyperX and OMEN. By combining the power of HyperX and OMEN gaming brands, HP Inc. aims to elevate content development for gaming creators and streamers everywhere. For more information on HyperX products, visit hyperx.com.
About HyperX
For 20 years, HyperX’s mission has been to develop gaming solutions for every type of gamer and the company is consistently recognized for delivering products that provide superb comfort, aesthetics, performance, and reliability. Under the tagline of “WE’RE ALL GAMERS,” HyperX gaming headsets, keyboards, mice, USB microphones, and console accessories are the choice of everyday gamers as well as celebrity ambassadors, pro gamers, tech enthusiasts, and overclockers worldwide because they meet the most stringent product specifications and are built with best-in-class components. For more information, please go to www.hyperx.com.
About HP
HP Inc. is a technology company that believes one thoughtful idea has the power to change the world. Its product and service portfolio of personal systems, printers, and 3D printing solutions helps bring these ideas to life.
HyperX and the HyperX logo are registered trademarks or trademarks of HP Inc. in the U.S. and/or other countries. All registered trademarks and trademarks are property of their respective owners.
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Applications
PR Newswire | October 05, 2023
Evolve Media LLC, a passion-based publisher of some of the most influential internet brands since 1996, announced that its marquee entertainment site ComingSoon is continuing to grow and expand its coverage areas.
ComingSoon will expand to new coverage areas, including Bollywood
With traffic up 79 percent since April 2023, ComingSoon is expanding in order to continue its rapid growth since a redesign was launched in December 2022. The site is now broadening its entertainment coverage into new areas, including Indian films and television, Korean dramas, reality television, documentaries, and true crime. All of these new verticals will be easily accessible in the site's revamped navigation bar as coverage is rolled out.
ComingSoon will also further commit resources to delivering top-notch anime, documentary and horror coverage, which have become key elements of the entertainment site. It will also continue to produce top-quality features and reviews that are just as engaging as they are informative, while also conducting interviews with some of Hollywood's biggest directors and stars.
"Our goal is to make ComingSoon a one-stop destination for media consumers all over the world," said Todd Jacobs, Director of Content & Operations at Evolve Media. "With these strategic investments, ComingSoon will exponentially expand their global audience."
"Thanks to streaming, we've seen entertainment around the globe become pop culture phenomenons," said Tyler Treese, Frontpage Editorial Manager of Evolve Media's Entertainment and Gaming Division. "International hits like Squid Game and Jawan have shown that Korea and India are producing incredible content, while anime continues to grow in popularity. We'll finally be able to cover these areas with the news coverage they deserve, and help fans figure out the next show to binge or what film to invite their friends over to watch."
About Evolve Media, LLC
Evolve Media is a premium publisher of leading enthusiast destinations for influential men and women. Leveraging proprietary advertising and publishing technologies, as well as hundreds of talented content professionals, Evolve Media offers premium and engaging content to its readers, while offering marketers the tools needed to execute custom, content-led marketing solutions that reach its audience of over 78 million people globally each month.
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PR Newswire | October 12, 2023
Sphere Entertainment Co. will tomorrow debut The Sphere Experience, a signature content category featured at Sphere – the next-generation entertainment medium that opened in Las Vegas last week, capturing worldwide attention for its stunning visual displays and immersive technologies.
The Sphere Experience is a new genre of live entertainment that will transform the shared experience and put Sphere's 22nd century immersive technologies on full display. The approximately two-hour program begins in the Atrium, which tells a universal story of how culture, technology, science, art, and the natural world have been intertwined throughout human history. Through one-of-a-kind immersive experiences created specifically for Sphere, guests will gain a better understanding of how technology amplifies our human potential. The Sphere Experience then continues in the main venue bowl for a muti-sensory cinematic experience at an unparalleled scale – Darren Aronofsky's Postcard from Earth.
"Every aspect of Sphere was designed to transport audiences to new places, both real and imagined, and The Sphere Experience is where that vision comes together in its most integrated form," said James L. Dolan, Executive Chairman and CEO of Sphere Entertainment. "From the moment guests enter the venue, Sphere's next-generation technologies will create an unforgettable journey, which includes a sci-fi exploration of our planet via Darren Aronofsky's Postcard from Earth."
Darren Aronofsky said: "Sphere is a temple to the arts. It's not built for sports, it's built for performance and for this new moving image medium: this experiential cinema. I can't wait to share Postcard from Earth with the world."
The Atrium
The Sphere Experience journey is curated by five humanoid robots – named Aura – that serve as interactive guides to Sphere, each focusing on one fundamental aspect of human ability: connection, creativity, innovation, longevity, and productivity. Aura was developed using next-generation technology in robotic mechanics and artificial intelligence.
Aura will guide guests through an interactive demonstration of Sphere Immersive Sound powered by HOLOPLOT which shows beamforming technology can simultaneously send unique audio content to specific locations, allowing guests to hear completely different content – such as languages or instruments. Sphere Immersive Sound is the most advanced concert-grade audio system in the world – using 3D audio beamforming technology and wave field synthesis to deliver targeted, crystal-clear and uniform audio to every seat in Sphere.
Other immersive technology experiences in the Atrium include a 50-foot-high holographic installation that draws on the themes of Postcard from Earth, artwork created by machine learning, LED displays, and a 360-degree avatar capture that virtually puts guests on top of Sphere.
Postcard from Earth
The Atrium experience ties directly into the main cinematic feature – Postcard from Earth – a first-of-its-kind immersive film by Academy Award-nominated director Darren Aronofsky. Postcard from Earth is a portrait of our planet, re-imagined as a sci-fi experience. The film brings audiences on a voyage spanning all seven continents, and deep into the ocean, high into the mountains, into the eye of a storm, and out into space.
Postcard from Earth takes full advantage of Sphere's experiential, next-generation technologies to transport audiences and engage the senses, making them feel like they have traveled to new worlds without ever leaving their seats in Las Vegas.
This includes utilizing the interior LED display plane that wraps up, over, and around the audience to create a fully immersive visual environment. At 16K x 16K, it is the highest resolution LED screen on Earth. Through Sphere Immersive Sound, a variety of technologies, including beamforming, enable audio to be directed to specific locations at a volume that remains consistent – from point of origin to destination. Sphere's audio system also allows sound designers to create a virtual point of origin and place it in a precise spatial location – meaning audio can be directed to the listener so that it sounds close, even though the source is far away.
Postcard from Earth is also the first production to feature the venue's multi-sensory 4D technologies. This includes immersive seats with an infrasound haptic system that will use deep vibrations so guests can feel the experience – such as the rumble of thunder or a soaring rocket launch. Sphere also utilizes environmental effects to rouse the senses – the feeling of a cool breeze and familiar scents – which help audiences conjure the feeling of being there.
Credits for Postcard from Earth include: directed by Darren Aronofsky; written by Ari Handel & Darren Aronofsky; produced by Darren Aronofsky, Ari Handel, Graham Booth; Executive Producer Jane Rosenthal; Director of Photography Matthew Libatique, ASC, LPS; Production Designer James Chinlund; Edited by Jennifer Lame, ACE; Supervising Producer Ronan Browne; Field Producer Richard Evans; Sphere Director of Photography Andrew Shulkind; Costume Designer Ane Crabtree; Music Concept by Rob Simonsen; Music Produced by Rob Simonsen and Ben Wynn; Music by Brendan Angelides, Judson Crane, Nathan Johnson, Rob Simonsen, Joseph Trapanese, Ben Wynn, Jeremy Zuckerman; Music Supervisor Julianne Jordan; Casting by Mary Vernieu and Bret Howe; Cast: Byron – Brandon Santana, Fang – Zaya Ribeiro.
About Sphere:
Sphere is a next-generation entertainment medium that is redefining the future of live entertainment. A venue where the foremost artists, creators, and technologists will create extraordinary experiences that take storytelling to a new level and transport audiences to places both real and imagined. The venue will host original Sphere Experiences from leading Hollywood directors; concerts and residencies from the world's biggest artists; and premier marquee events. The first Sphere venue opened in Las Vegas in September 2023, and is a new Las Vegas landmark, powered by cutting-edge technologies that ignite the senses and enable audiences to share experiences at a never-before-seen scale.
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