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AT&T says new DirecTV service will ‘radically reshape’ the concept of television

June 05, 2019 / Ben Munson

AT&T is planning to officially launch its new streaming version of the full DirecTV product in the third quarter of 2019 and John Donovan, CEO of AT&T Communications, lavished some high praise upon it.Donovan, speaking today at a Credit Suisse investor conference, called it the consumer product he’s most excited about since the iPhone.“It radically reshapes what your concept of television is. We think we’re going to really be disruptive in the market on features and capabilities. But we need to evolve our product,” Donovan said. AT&T has been referring to the new streaming DirecTV product as a “thin client.” The service will use an IP connection instead of a satellite dish and will operate on a proprietary Android TV set-top box that AT&T is currently testing. Earlier this year AT&T added streaming channel packages that mostly align with DirecTV’s offering in terms of lineups and pricing. Part of the appeal of a streaming Di...