Comcast to integrate Amazon Prime Video on its X1 cable boxes

Just like Netflix and YouTube before it, Amazon Prime Video is also moving onto Comcast’s X1 platform, where it will be available to the cable giant’s subscribers.Starting later this year, Amazon’s Prime Video app will be integrated with the X1 platform, marking the first time Prime Video has showed up on an MVPD in the U.S.“Amazon Prime Video’s growing list of originals, movies, shows, documentaries, and kids’ programming will be an excellent complement to the overall X1 viewing experience,” said Dana Strong, president of Consumer Services at Comcast, in a statement. “We want to give customers easy access to all their favorite content in one place.  X1 continues to be a platform that can curate live TV, On Demand movies and shows, and streaming internet video and music titles into one, easy-to-use, seamless experience.”