Esports & Gaming Marketing Showcase

Esports & Gaming Marketing
The Cynopsis Esports & Gaming Marketing Showcase was a by-invitation-only event for brands and agencies activating or looking to activate in the highly engaged 18–35-year-old fanbase. These consumers are spending hours hanging out with their friends playing, watching and engaging in esports.
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OTHER ON-DEMAND WEBINARS

Embracing Android TV™ and BYOD Strategies – Opportunities and Challenges

digitaltveurope

There are opportunities and challenges for pay-TV operators looking to incorporate Android TV and bring-your-own device strategies into their portfolio. The 2019 Industry Survey conducted by DTVE shows that of the principal choices facing operators today, Android TV operator tier rates as conferring the greatest benefit, as it gives operators prime access to content via Google Play and can be deployed quickly and easily. Respondents were overwhelmingly positive about the benefits of BYOD in theory, while acknowledging its challenges, namely the view that operators can’t ensure the prominence of their own services in a BYOD environment.
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How GAME took the retail experience to the next level

workcast

GAME is the leading video game retailer in the UK. With the decline of high street shops, a decrease in footfall and increased online competition from big players like Amazon or Ebay, GAME radically changed its positioning and the in-store experience, adapting and evolving to ever changing customer needs. Hear directly from GAME on how the business adopted a customer-centric approach through the use of an insight community.
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Using USD across Maya tool sets

Learn how to use USD across the Maya tool set to store, edit, and export complex asset data like modelling, materials, lighting, and shading variations in a single USD container.
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Leverage Digital Media to Build Your Brand

pcma

Experienced meeting and event professionals know having maximum impact on the bottom line of an organization means increasing revenue. Leveraging digital media is the fastest and often most effective way to do this both inside and outside the organization.Join award winning speaker and digital media strategist Phil Gerbyshak as he shares his insights on how to build your brand in a meaningful way using digital media in ways you didn’t know were available for even the smallest and largest of companies.
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