vindicia
The emergence of OTT is outpacing cable and is expected to reach 1.2 billion viewers by 2017, which has media giants moving to adopt the benefits of OTT. For companies looking to launch an OTT strategy, this presents an enormous market opportunity.Watch Colin Dixon, Founder and Chief Analyst at nScreenMedia, and Vindicia’s SVP and monetization industry expert Kris Nagel as they delve into the essentials for a successful subscription-based business. Drawing on details from Vimeo, Next Issue Media, and others, they show how to drive greater subscriber loyalty and significant revenue uplift.
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marketlogicsoftware
As part of Market Logic’s ‘Disruptors’ series on best practices to tackle industry disruption, Justine Hess from Kantar Consulting shared her views on the latest trends & disruptors in the media and entertainment industry. Market Logic’s Chief AI Officer also demonstrated how to tackle this disruption with faster speed to insight, by leveraging AI to connect different types of data for fast answers to tough questions.
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meltwater
We're increasingly consuming our news online. Ofcom’s 2016 report revealed nearly half of adults use the internet for news nowadays. 56% of online news users say the BBC is their number one source, but surprisingly to some, Facebook appears as the second-most popular online news source, at 27%.People are breaking more news stories on social media than ever, causing journalist’s use of social media to spike in order to keep up. As comms pros, we understand that what others say about our brand defines it, yet in a social sphere plagued with viral and fake news, it’s alarming that so many PR pros are failing to utilise social media for PR purposes.
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Gaming and Game Streaming have seen rapid growth in recent times. While this provides tremendous opportunities, it also comes with the challenge of creating more engaging and interactive digital experiences.In this webinar, you’ll learn how you can revolutionize gamers interaction and turn your game streaming & multiplayer gaming into a social experience
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