Optimising the Customer Lifecycle: Online Video Services

We're increasingly consuming our news online. Ofcom’s 2016 report revealed nearly half of adults use the internet for news nowadays. 56% of online news users say the BBC is their number one source, but surprisingly to some, Facebook appears as the second-most popular online news source, at 27%.People are breaking more news stories on social media than ever, causing journalist’s use of social media to spike in order to keep up. As comms pros, we understand that what others say about our brand defines it, yet in a social sphere plagued with viral and fake news, it’s alarming that so many PR pros are failing to utilise social media for PR purposes.

This Harbor Research webinar will focus on the evolving technologies and business models driving the Extended Reality market, which encompasses Mixed Reality, Virtual Reality, Augmented Reality and Digital Twins.

There are opportunities and challenges for pay-TV operators looking to incorporate Android TV and bring-your-own device strategies into their portfolio. The 2019 Industry Survey conducted by DTVE shows that of the principal choices facing operators today, Android TV operator tier rates as conferring the greatest benefit, as it gives operators prime access to content via Google Play and can be deployed quickly and easily. Respondents were overwhelmingly positive about the benefits of BYOD in theory, while acknowledging its challenges, namely the view that operators can’t ensure the prominence of their own services in a BYOD environment.

Research and development will be crucial to the gaming industry’s future as it gets to grips with new technologies, replaces legacy solutions, and taps into new demographics. But there are practical and ethical factors to consider as the industry moves into this brave new world.