HTC VIVE | March 11, 2022
Premier virtual reality (VR) platform and ecosystem HTC VIVE will demo new and unique VR experiences at South By Southwest 2022, broadening its portfolio in the VR industry and driving innovation through its partnerships with MyndVR and holoride. At SXSW, HTC VIVE will join four panels covering the topics of VR entertainment, health, gaming, and human interaction. Additionally, HTC's content brand VIVE ORIGINALS will introduce the world premiere of the first VR concert experience on its metaverse music platform BEATDAY, and hold a screening of the stop motion XR animated film "The Sick Rose" on VIVE Focus 3.HTC's VIVERSE vision spans enterprise, consumer, entertainment, and everything in between. It is dedicated to building open, yet safe and secure VR environments and experiences, and will debut key parts of this vision in Austin:
Health and Senior Care in VR
HTC VIVE is proud to share that its partner MyndVR, the leading provider of VR solutions for senior care, will bring a new innovation to the growing VR healthcare vertical. MyndVR today announced MyndConnectTM, a completely new senior care service that is centered on battling isolation amongst seniors.
MyndConnectTM is a next-generation communication platform that allows seniors and family members across the globe to share real-time Virtual Reality experiences together in the metaverse. MyndConnectTM is specifically developed for older adults leveraging the new, extra-lightweight VIVE Flow glasses and HTC's award-winning all-in-one headset VIVE Focus 3.
HTC VIVE is also unveiling its metaverse concert platform BEATDAY on VIVE Focus 3. Previously only accessible in 2D on computers and tablets, at SXSW BEATDAY will be available for guests to experience in VR for the first time ever. With the latest volumetric capture technology, artists can put on the best show possible without distractions or physical limitations. At concert time, users can enter the virtual venue and enjoy the show, or even get up on stage and interact with the band – the level of immersion is at the users' discretion.
At SXSW, attendees will be able to enter a concert from the popular Taiwanese indie band Amazing Show. Up to three people at a time can meet in the concert and explore their surroundings together. In the future, users will be able to create their own avatar for the show, which will be saved as a non-fungible token (NFT) after the event.
HTC VIVE ORIGINALS and TurnRhino Original Design Studio joined forces to produce the world's first 360 VR immersive animation, "The Sick Rose," which incorporates Taiwanese traditional dough figurine handicraft with stop-motion animation and VR technology – including tens of thousands of hand-made objects. SXSW marks the first time "The Sick Rose" will be shown to American audiences.
By adopting 360 VR macro photography techniques to shoot the project, the audience can be part of the story, wandering through the plot with the characters and diving into the hand-built set.
Through "The Sick Rose," HTC demonstrates the ways that VR can be used in the entertainment industry to create stories that allow the audience to participate alongside the characters.
VR in the Car
HTC VIVE and holoride will showcase a fun and immersive in-car VR experience to select guests at SXSW 2022 with a drive around Austin, TX. During the ride, passengers will wear the VIVE Flow immersive VR glasses, and will experience tech demos of holoride's 'Elastic Content' which is able to match car movement so that experiences like games adapt in real-time to route length and type, driving styles and location.
"VIVE Flow can fit in the palm of your hand and still deliver a breathtaking experience,Paired with holoride's impressive tech, you'll be able to turn car rides into virtual amusement parks. We're very excited to work with holoride in shaping the future of passenger entertainment." holoride will be offering their experience rides in East Austin at a dedicated location.
-Shen Ye, Global Head of Hardware at HTC VIVE.
HTC VIVE is the premier virtual reality (VR) platform and ecosystem that creates true-to-life VR experiences for businesses and consumers. The VIVE ecosystem is built around premium VR hardware, software, and content. The VIVE business encompasses best-in-class XR hardware; VIVEPORT platform and app store; VIVE Enterprise Solutions for business customers; VIVE X, a US$100M VR business accelerator; and VIVE ARTS for cultural initiatives. For more information, please visit www.vive.com
Luminate | March 17, 2022
the company formerly known as P-MRC Data, whose brands have been synonymous with signaling music trends as well as accurate and transparent entertainment industry data for decades, is now called Luminate.
The entertainment industry can still expect the same objective, robust dataset comprising music sales, consumption, and consumer engagement, as well as extensive production metadata on the TV and film industry, as before. Going forward, Luminate will continue to create or incorporate even more fully validated data sources, enabling customers with a wider range of tools that support their most crucial decisions. Luminate, which powers Billboard's industry definitive music charts, counts virtually every top-tier entertainment company as a client.
"We re-conceived this brand as the industry's central and most trusted source for all of entertainment's verified strategic and operational data. The name represents our mission to bring clarity and insight to a complex and evolving industry, Over the past few months, we have begun to incorporate our tent-pole products, MRC Data and Variety Business Intelligence, into the most comprehensive entertainment analytics offering, which will eventually span across all major media categories, while comprehensively managing the rights of our ecosystem data partners and contributors."
-Rob Jonas, CEO of Luminate.
Luminate recently launched Global Hits, which tracks top performing songs across forty-eight countries and offers comparison and analysis across regions. The company is also scheduled to release a unified, cross-industry analytics platform later this year.
Though the music industry has been dependent on the Billboard charts since the late fifties, the recent advancements in technology and data science have ushered a new data-driven era for all of entertainment. Luminate sits at the center of this new data-centric ecosystem.
Luminate is the preeminent entertainment data and insights company, unlocking access to the most essential, objective, and trustworthy data compiled from thousands of verified data sources. With more than 30 years of history, this new company not only powers the Billboard Charts, but also informs the entire entertainment industry. Luminate brings together MRC Data, Variety Business Intelligence, Music Connect, BDS Radio and SoundScan to create the most comprehensive source of independent, objective, and foundational entertainment data. The company operates independently and is owned through a joint venture between Penske Media Corporation and MRC. For more information visit: luminatedata.xyz
Bluetooth SIG | June 09, 2022
The Bluetooth Special Interest Group (SIG), the trade association that oversees Bluetooth® technology, announced a new consumer brand for an upcoming audio broadcasting capability based on Bluetooth technology. This new capability, previously known as Audio Sharing, is now Auracast™ broadcast audio. Auracast™ broadcast audio enables an audio transmitter, such as a smartphone, laptop, television, or public address system to broadcast audio to an unlimited number of nearby Bluetooth audio receivers, including speakers, earbuds, or hearing devices.
“The impact of Bluetooth audio has been massive. A simple, wireless audio connection between two Bluetooth devices has helped make our roads safer, our lives more productive, and our relationship with music, podcasts, video streaming, and all types of personal audio more convenient and joyful, The launch of Auracast™ broadcast audio will trigger another massive change in the wireless audio market. The ability to broadcast and share audio using Bluetooth technology will reshape personal audio and enable public venues and spaces to deliver audio experiences that will improve visitor satisfaction and increase accessibility.”
-Mark Powell, CEO of the Bluetooth SIG.
Bluetooth technology is extending its track record of innovation with the launch of Auracast™ broadcast audio,” said Peter Liu, System Architect, Pixel Ecosystem Products at Google. “We are proud to work with the Bluetooth SIG and are excited to see this capability provide consumers with new, imaginative ways to connect with each other and hear their world.
Auracast™ broadcast audio will deliver life-changing audio experiences that will enhance the way we engage with others and the world around us. We will be able to:
Share Our Audio: Auracast™ broadcast audio will let us invite others to share in our audio experience, helping bring us closer together. When using wireless earbuds to listen to a song or movie playing on a smartphone, tablet, or laptop, Auracast™ broadcast audio will allow family or friends to join in and listen using their own Auracast™ enabled Bluetooth earbuds or hearing device.
The ability to pair your smartphone to your earbuds or headphones using Bluetooth technology has brought new levels of enjoyment and convenience to personal audio and is now a part of the fabric of our lives,” said Zeng Xuezhong, Senior Vice President and President of Smart Phone Department, Xiaomi Corporation. “The introduction of Auracast™ broadcast audio will enable us to move from personal wireless listening experiences to shared wireless listening experiences, unlocking the full potential of wireless audio and bringing even more value and delight to our customers.
Unmute Our World: With Auracast™ broadcast audio, we will be able to fully enjoy televisions in public spaces, unmuting what was once silent and creating a more complete watching experience. Silent televisions in public venues like airports, gymnasiums, restaurants, and waiting rooms will be able to broadcast audio that any visitor with Auracast™ enabled Bluetooth earbuds or hearing aids will be able to hear.
Hear Our Best: Auracast™ broadcast audio will allow us to hear our best in the places we go. When visiting a public venue such as a transit center, cinema, conference center, or house of worship, visitors will be able to receive audio broadcasts from the public address system directly into their Auracast™ enabled Bluetooth earbuds or hearing device. Travelers at an airport, for instance, will be able to receive essential flight announcements such as gate changes, boarding schedules, and other travel information directly to their personal audio device. When used in this manner, Auracast™ broadcast audio will function as the next-generation assistive listening system (ALS) technology.
While current assistive listening systems, such as inductive loops, have been providing great benefit to people with hearing loss, they suffer from a number of challenges that have limited their deployment, including poor quality, high cost, and lack of privacy,” said Nick Hunn, CTO of WiFore. “Auracast™ broadcast audio is well positioned to become an advanced, new assistive listening system that will be significantly easier and lower cost to deploy while offering higher audio quality and greater privacy, improving audio accessibility and promoting better living through better hearing.
“Hearing and understanding speech in various environments can be a daily struggle for people with any degree of hearing loss,” says Barbara Kelley, executive director of the Hearing Loss Association of America. “Audio quality innovations can benefit everyone, while also improving communication access to those with hearing loss. Having choices in technology to meet the varying needs of people with hearing loss is critical. The advent of technologies like Auracast™ broadcast audio has the potential to give people who wear hearing aids and cochlear implants an important new option for hearing access in their everyday lives.”
Auracast™ broadcast audio is set to transform the way the world engages with wireless audio, enabling innovative new user experiences while delivering the next generation of assistive listening technology across a wide range of public venues,” says Andrew Zignani, Research Director at ABI Research. “ABI Research expects the wireless and assistive listening industries to rapidly embrace LE Audio and Auracast™ technology, enabling more and more people to share their audio experiences with others, tune in to public broadcasts, and provide people with hearing loss an easy to use, standardized, interoperable, and consistent assistive listening experience.
Availability and More Information
The Bluetooth specifications that define Auracast™ broadcast audio are part of the Bluetooth LE Audio specification suite and are expected to be released within the next few months. Audio product developers and venue operators can learn more about Auracast™ broadcast audio at www.bluetooth.com/auracast. For media kits, please visit: www.bluetooth.com/media/auracast.
About the Bluetooth SIG
Formed in 1998, the Bluetooth SIG is the not-for-profit trade association that oversees Bluetooth® technology. In support of more than 38,000 member companies, the Bluetooth SIG facilitates the collaboration of its members to create new and enhanced specifications that expand the technology, drives global interoperability via a world-class product qualification program, and grows the brand by increasing the awareness, understanding, and adoption of Bluetooth technology.
About Bluetooth® Technology
With 5 billion products shipping each year, Bluetooth technology is the global standard for simple, secure wireless connections. Since its formation in 1998, the Bluetooth community has continued to expand the capabilities of Bluetooth technology — powering innovation, creating new markets, and redefining communication worldwide. Today, Bluetooth is the wireless technology of choice for developers in many solution areas, including audio streaming, data transfer, location services, and large-scale device networks.
Comcast | March 08, 2022
Comcast and Apple announced the launch of Apple TV+ across Comcast’s entertainment platforms in the U.S., including Xfinity X1, Xfinity Flex and XClass TV.Apple TV+ will begin its rollout on Xfinity X1, Xfinity Flex and XClass TV today and will be available across all eligible devices in the coming days. Apple TV+ launched on Sky devices (Sky Q and Sky Glass) in the UK and Europe in December.
From March 15 through March 21, Apple will offer Xfinity customers an unprecedented preview of some of its most popular Apple TV+ original series and films across X1, Flex and Stream, no sign-up or sign-in required. Xfinity customers will be able to enjoy the first seasons of many of its most popular shows, as well as the blockbuster Apple Original film “Greyhound.”
Additionally, Xfinity customers who are not currently Apple TV+ subscribers are eligible for a three-month free trial of Apple TV+ when they sign-up via their Xfinity device by April 25.
With the launch of Apple TV+, our customers now have access to all of today’s most popular streaming services through our aggregated user experience and award-winning voice technology.” said Sam Schwartz, Chief Business Development Officer, Comcast. “By leveraging our global technology platform, our partners can distribute apps on one tech stack to reach tens of millions of viewers.
“Apple TV+ offers the highest quality programming from the finest creators in the world, and one of the best ways to enjoy it is on the big TV in your living room, Our work with Comcast lights up that experience for tens of millions of new devices, and we are thrilled that so many Comcast customers have a compelling way to enjoy their new favorite shows on Apple TV+."
-Peter Stern, Apple’s Vice President of Services
Customers can access Apple TV+ by saying “Apple TV+” into their voice remote or by saying the name of a desired title from the streaming service (like, “Ted Lasso” or “The Morning Show”).
Apple TV+ is the first app built using a common set of development tools and resources through Comcast’s global technology platform, enabling content providers to design, develop and rapidly deploy apps that can reach 50+ million devices including Xfinity X1, Xfinity Flex, XClass TV, Sky Q, Sky Glass and devices from syndication partners. By leveraging Comcast’s platform, partners can distribute apps using the same underlying technology to reach tens of millions of viewers globally.
About Comcast Corporation
About Comcast Corporation Comcast Corporation (Nasdaq: CMCSA) is a global media and technology company that connects people to moments that matter. We are principally focused on broadband, aggregation, and streaming with 57 million customer relationships across the United States and Europe. We deliver broadband, wireless, and video through our Xfinity, Comcast Business, and Sky brands; create, distribute, and stream leading entertainment, sports, and news through Universal Filmed Entertainment Group, Universal Studio Group, Sky Studios, the NBC and Telemundo broadcast networks, multiple cable networks, Peacock, NBCUniversal News Group, NBC Sports, Sky News, and Sky Sports; and provide memorable experiences at Universal Parks and Resorts in the United States and Asia. Visit www.comcastcorporation.com for more information.
About Apple TV+ App
Apple TV+ offers premium, compelling drama and comedy series, feature films, groundbreaking documentaries, and kids and family entertainment, and is available to watch across all your favorite screens. After its launch on November 1, 2019, Apple TV+ became the first all-original streaming service to launch around the world and has premiered more original hits and received more award recognitions faster than any other streaming service in its debut. To date, Apple Original films, documentaries, and series have been honored with more than 211 wins and 950 award nominations and counting. The Apple TV+ app is available on popular smart TVs from Samsung, LG, Sony, VIZIO, TCL Chromecast with Google TV, Comcast devices, and PlayStation and Xbox gaming consoles