Solutions, Media and Broadcasting

Atmosphere's DOOH Streaming Platform Exclusively Partners with TMB

Atmosphere's DOOH Streaming Platform

Atmosphere, one of the leaders in TV entertainment streaming for business, has recently announced its exclusive content partnership with Trusted Media Brands (TMB), an entertainment company, to drive its long and short videos from brands like Weather Spy, People Are Awesome, The Pet Collective, and FailArmy and its content library into Atmosphere's digital out-of-home (DOOH) streaming platform.

TMB has a wide variety of shows across all its brands. In the past year, about 11 billion minutes watch on free ad-supported streaming TV (FAST) platforms and tens of billions of views on different social media sites.

Whereas the ad-supported streaming service provider, Atmosphere, has about 60 million monthly viewers across 45,000 platforms like medical waiting rooms, gyms, health clubs, and restaurants and bars. Its "content for free" feature allows streaming customers to run promotions with their captive customers through its self-service advertising portal.

Chief Operating Officer at Atmosphere, Blake Sabatinelli, said, "TMB's content is some of the most compelling content online and plays spectacularly in businesses." He added, "We are elated to become the exclusive out-of-home destination for high-quality programming like FailArmy and People Are Awesome and to provide TMB with their largest out-of-home audience yet."

(Source – Business Wire)

Chief Business Officer at TMB, Cameron Saless, said, "We are thrilled to partner with Atmosphere to bring our brands and channels to businesses worldwide." He added, "As early movers in social and FAST, we've been working hard to find new and exciting distribution points. Our partnership with Atmosphere allows us to do just that by expanding our audience and finding new points of discovery with consumers while they dine, exercise, socialize, and more."

(Source – Business Wire)

About Atmosphere

Atmosphere, one of the leading entertainment service providers, offers optional audio and original streaming TV channels for every business and mood. In addition, its ad portal allows companies to run their marketing promotions within their platforms and outside of them to new custom content. Its content is designed for public viewing and includes viral video compilations, lifestyle, news, sports coverage, adventure sports, the arts, and an effective business atmosphere. Headquartered in Austin, Texas, it has been revolutionizing TV streaming since 2019.

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TelevisaUnivision and Charter Communications Announce Strategic Renewal, Expanding Distribution of Linear Networks

Charter Communications | January 25, 2024

TelevisaUnivision and Charter Communications, Inc. (NASDAQ: CHTR) today announced a multi-year agreement to extend and expand their partnership. This agreement provides Spectrum customers with continued access to the most-watched Spanish-language news, sports and entertainment programming in the country. The modern deal framework is designed to enhance Spectrum's ability to serve the massive U.S. Hispanic audience with expanded access to an unprecedented amount of Spanish-language content. As part of the arrangement, TelevisaUnivision will create a new ad-supported premium subscription version of ViX, set to launch later this year. It will be available at no additional cost to Spectrum customers who receive TelevisaUnivision channels as part of their Spectrum TV Select or Mi Plan Latino packages. ViX's "Premium with Ads" offering will give viewers access to the entire ViX Premium content offering, including exclusive original series, novelas, comedies, movies, thousands of live exclusive soccer matches and tens of thousands of hours of library content with a moderate advertising load. The combination of ViX's premium streaming programming with TelevisaUnivision's market leading linear channels will create an unmatched Spanish-language content offering available to Spectrum customers at no incremental cost. In addition to giving Spectrum customers access to the forthcoming ad-supported premium version of ViX, the agreement enhances Charter's flexibility to offer its video customers high-value linear and over-the-top TV packages. TelevisaUnivision's U.S. channels will be included as an integral launch partner in a new, innovative, low-cost Spanish-language internet-delivered video package that Spectrum will launch in the coming months. "We're pleased to enter into an innovative deal with Charter that underscores a shared commitment to the growing Hispanic market and prioritizes their needs and interests, ensuring TelevisaUnivision's leading content remains available to viewers for years to come," said Mike Angus, Executive Vice President, Global Distribution and Streaming Partnerships at TelevisaUnivision. "This deal demonstrates the value we can deliver to our partners and consumers by continuing to invest in both the linear and streaming platforms to create a complementary Spanish-language content ecosystem." "We appreciate TelevisaUnivision's willingness to fully support our new distribution framework, which is good for customers and a significant step forward for the video ecosystem," said Tom Montemagno, Executive Vice President, Programming Acquisition for Charter. "With this agreement, our customers will continue to enjoy access to TelevisaUnivision's extensive Spanish-language programming, including entertainment and live sports, across multiple platforms. This furthers our goal of providing value to customers by including streaming apps with Spectrum services." Spectrum provides customers with access to TelevisaUnivision's networks, including Univision, UniMás, Galavisión, TL Novelas, TUDN, FOROtv, Bandamax, De Película, De Película Clasico, Telehit and Telehit Música. About TelevisaUnivision TelevisaUnivision is the world's leading Spanish-language media company. Powered by the largest library of owned Spanish-language content and a prolific production capability, TelevisaUnivision is the top producer of original content in Spanish across news, sports and entertainment verticals. This original content powers all of TelevisaUnivision's platforms, which include market-leading broadcast networks Univision, Las Estrellas, Canal 5 and UniMás, and a portfolio of 38 cable networks, which include TUDN, Galavisión, Distrito Comedia and TL Novelas. The company also operates the leading Mexican movie studio, Videocine, and owns and operates the largest Spanish-language audio platform in the U.S. across 35 terrestrial stations and the Uforia digital platform. TelevisaUnivision is also the owner of ViX, the largest Spanish-language streaming platform in the world. For more information, please visit televisaunivision.com. About Charter Communications Charter Communications, Inc. (NASDAQ:CHTR) is a leading broadband connectivity company and cable operator serving more than 32 million customers in 41 states through its Spectrum brand. Over an advanced communications network, the Company offers a full range of state-of-the-art residential and business services including Spectrum Internet®, TV, Mobile and Voice. For small and medium-sized companies, Spectrum Business® delivers the same suite of broadband products and services coupled with special features and applications to enhance productivity, while for larger businesses and government entities, Spectrum Enterprise provides highly customized, fiber-based solutions. Spectrum Reach® delivers tailored advertising and production for the modern media landscape. The Company also distributes award-winning news coverage and sports programming to its customers through Spectrum Networks.

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