TECHNOLOGIES

Hidden Door Announces the Launch of an Ai Game Platform to Create the Narrative Multiverse

Hidden Door | March 17, 2022

Hidden Door is a new technology studio at the crossroads of machine learning and immersive entertainment. It has started with the lofty ambition of developing the world's first narrative multiverse – a platform for generating and sharing endless stories. The firm is founded by AI entrepreneurs Hilary Mason, and Matt Brandwein has raised $2 million in a pre-seed round headed by Northzone, with Makers Fund, Betaworks, Brooklyn Bridge Ventures, Homebrew, and angels Dan Sturman (CTO of Roblox) and Joshua Schacter participating (founder of del.icio.us).

In the storytelling style of a table top roleplaying game, players can improvise limitless adventures with responsively produced NPCs, artifacts, and settings, including a playful AI narrator. Hidden Door's objective is to inspire creativity through artificial intelligence (AI), employing natural language, vivid art, and engaging social narrative experiences. The initial product is a social game platform that allows users to tell stories with their friends in a range of shared creative universes.

 "We connect by sharing stories.” "It's finally possible to design machines that make the story computable, allowing anyone to tell their own stories." We feel we've succeeded in designing a system that can improvise alongside creative individuals while directing different and safe story experiences."

-Hilary Mason, co-founder and CEO of Hidden Door

Hidden Door's platform features millions of stories, proprietary language, and expandable art models. Developers can use its APIs to create online experiences for dynamically improvising new stories with groups of players while adhering to strict content and safety guidelines. In addition, it will allow authors to automatically modify old works for this new medium in the future.

Jay Chi, founding partner, Makers Fund said, “We invested in Hidden Door due to their vision for a playful and dynamic narrative platform that brings people together around magical storytelling.” “Hidden Door is well on its way to solving what previously appeared to be an unsolvable problem: building an AI that can have realistic dialogues with players while inventing a narrative. They're a distinctive group that combines storytelling, machine learning, and interactive entertainment uniquely. We're excited to see how the community comes up with new ideas and stories to add to the story."

Players will be able to explore an initial assortment of original playable environments when the game launches. Players aged nine and above who enjoy role-playing games or inventing stories with friends will be able to join the invite-only alpha in early 2022.

"We often characterize technology and humanity as in opposition when thinking about AI,Hilary and Matt are creating a machine that truly enhances human collaborative creativity, and we're thrilled about Hidden Door." That's not just impressive, but it's also the kind of universe we'd like to live in."

-Wendy Xiao Schadeck, a partner at Northzone.

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TECHNOLOGIES,SOLUTIONS

SponsorPulse partners with Dynata and MiQ to launch scalable sport and entertainment Audience Network, backed by consumer insight

SponsorPulse | November 16, 2022

SponsorPulse, a leading global sponsorship intelligence company, announced the expansion of its consumer data-driven sponsorship technology solutions with the North American launch of its proprietary Audience Network. The SponsorPulse Audience Network enables advertisers to reach target audiences where they are their most passionate – across sport, music, entertainment, and charitable causes. "With the evolving digital media landscape and audience targeting challenges that lay ahead, we identified a unique opportunity to create value for advertisers leveraging our deep understanding of consumers," said Adam Mitchell, Chief Executive Officer of SponsorPulse. "You can now activate target audiences at scale, based on stated behavioral data from hundreds of thousands of consumers. It's one thing to be able to reach a fan group based on inferred data, but now you can go deeper reaching passionate fans, who are most likely to convert, and purchase just about any consumer product or service category. The targeting opportunities are endless." Underpinning the Audience Network is SponsorPulse's growing proprietary consumer database that measures how consumers engage with and feel about hundreds of unique sponsorship properties. Since its launch in 2019, these insights have been leveraged by more than a hundred brands, properties, and agencies to make consumer-driven sponsorship decisions. Now, those same insights can be leveraged for more effective media targeting. Through its partnership with Dynata — the world's largest first-party data platform for insights, activation and measurement, with a reach encompassing nearly 70 million consumers and business professionals globally — the parties can scale SponsorPulse's permissioned data with predictive modeling. "Dynata is excited to partner with SponsorPulse to turn their insights into action and enable marketers to better reach their target audience through its proprietary audience scaling capability," -Eric Sandberg, Managing Director of Global Advertising Solutions for Dynata. SponsorPulse's Audience Network launches today with 35 unique audiences available. These audiences cover major properties of interest including the NFL, WNBA, NBA, MLB, NHL, FIFA World Cup and esports. Advertisers can also request custom audiences be created to meet their business objectives. "And it doesn't stop there", added Adam Mitchell. "MiQ, global leader in programmatic media, will be our full-service activation partner, creating a one-stop shop solution for those wanting to activate those audiences." "Our exclusive partnership with SponsorPulse will enable marketers to better reach a pointed audience within the entertainment, sports and music industries, By combining SponsorPulse's data with our programmatic capabilities, we offer marketers a turnkey solution that delivers business outcomes and ROI following sponsorship executions." -Jason Furlano, SVP of commercial, MiQ Canada. For more information, check out https://www.sponsorpulse.com/audience-network. About SponsorPulse SponsorPulse is a sponsorship intelligence company focused on bringing transparency to the sponsorship industry through its leading global consumer insights platform and tech-enabled sponsorship measurement solutions. SponsorPulse works with brands, properties, and agencies through every stage of the sponsorship journey to inform decisions, value opportunities, connect brands to their target audience and measure in-market impact. www.sponsorpulse.com About Dynata Dynata is the world's largest first-party data platform for insights, activation and measurement. With a reach that encompasses nearly 70 million consumers and business professionals globally, and an extensive library of individual profile attributes collected through surveys, Dynata is the cornerstone for precise, trustworthy quality data. The company has built innovative data services and solutions around its robust first-party data offering to bring the voice of the customer to the entire marketing continuum — from uncovering insights to activating campaigns and measuring cross-channel marketing ROI. Dynata serves more than 6,000 market research, media and advertising agencies, publishers, consulting and investment firms and corporate customers in North America, South America, Europe and Asia-Pacific. Learn more at www.dynata.com. About MiQ We're MiQ, a programmatic media partner delivering results through better-connected marketing. We connect data from multiple sources to do interesting, exciting, business-problem-solving things for our clients. We're experts in data science, analytics and programmatic trading, and we're always ready to react and solve challenges quickly, to make sure you're always spending your media investments on the right things in the right places. We're a global company delivering world class media solutions from 22 offices across North America, Europe, and APAC. wearemiq.com

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PRODUCTS,TECHNOLOGIES

Charge Into the Virtual World With Turtle Beach’s Fuel Compact VR Charging Station for Meta Quest 2 – Now Available

Turtle Beach Corporation | November 24, 2022

Best-selling gaming headset and accessories maker Turtle Beach Corporation (Nasdaq: HEAR) today announced its Turtle Beach® Fuel Compact VR Charging Station for Meta Quest 2 is now available globally. The Fuel Compact VR Charging Station provides both power and convenient, compact storage for the Meta Quest 2 headset and its controllers ensuring that VR gamers’ devices are fully charged and ready for hours of play. With two 20-hour battery packs for the controllers, VR gamers never miss a beat, while the magnetic charging system keeps the headset and controllers in-place, charged up, and ready for deep and immersive VR gaming. The Fuel Compact VR Charging Station for Meta Quest 2 is available now from www.turtlebeach.com and participating retailers for $79.99 (£69.99/€79.99) MSRP. 2022 has further cemented Turtle Beach as a full portfolio gaming accessories brand. Our brand of best-selling headsets and top-rated controllers and simulation products now reaches into new categories with launch of the Fuel VR charging station, “This year we’ve delivered big achievements supporting our vision for expanding Turtle Beach beyond being the best-selling gaming headset brand. We’ve expanded our award-winning game controller and flight simulation products, and now our new Fuel Compact VR Charging Station for Meta Quest 2 will keep VR gamers’ gear powered-up and ready to use while also being a perfect, organized, space-saving storage solution.” -Juergen Stark, Chairman and CEO, Turtle Beach Corporation The complete list of features for Turtle Beach’s Fuel Compact VR Charging Station for Meta Quest 2 includes: Rechargeable Controller Battery Packs: Dual battery packs deliver 20-hours of battery life per pack and eliminate the need for environmentally harmful disposable batteries. Simple Magnetic Charging: Slotted battery door covers on the controllers and a USB-C to magnetic pin dongle for the headset make for easy magnetic charging in just 2.5 hours. Complete, Compact Design: Charge your entire Meta Quest 2 VR setup all at once while taking up minimal space on your desktop or gaming setup thanks to a compact design. Convenient LED Dashboard: Always know when your Meta Quest 2 is ready to use with clear battery indicators on the charging station, with an amber color indicating charge in progress and green indicating 100% charge. For more information on the latest Turtle Beach products and accessories, visit www.turtlebeach.com and be sure to follow Turtle Beach on TikTok, Twitter, Instagram, Facebook and YouTube. About Turtle Beach Corporation Turtle Beach Corporation (the “Company”) (www.turtlebeachcorp.com) is one of the world’s leading gaming accessory providers. The Company’s namesake Turtle Beach brand (www.turtlebeach.com) is known for designing best-selling gaming headsets, top-rated game controllers, and groundbreaking gaming simulation accessories. Innovation, first-to-market features, a broad range of products for all types of gamers, and top-rated customer support have made Turtle Beach a fan-favorite brand and the market leader in console gaming audio for over a decade. Turtle Beach’s ROCCAT brand (www.roccat.com) combines detail-loving German innovation with a genuine passion for designing the best PC gaming products, including award-winning keyboards, mice, headsets, mousepads, and other PC accessories. Turtle Beach’s Neat Microphones brand (www.neatmic.com) creates high-quality USB and analog microphones for gamers, streamers, professionals, and students that embrace cutting-edge technology and design. Turtle Beach’s shares are traded on the Nasdaq Exchange under the symbol: HEAR.

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TECHNOLOGIES,SOLUTIONS

Azerion launches new product ‘Azerion Fanzone’, improving the way sports clubs digitally engage with their fan base

Azerion | December 22, 2022

Azerion has announced the launch of ‘Azerion Fanzone’, a new product which will allow sports clubs to easily build a digital environment for their community with many possibilities for entertainment. The company has already partnered with a number of sports institutions to create bespoke applications, bringing their dedicated fan base closer to their favourite club, from purchasing tickets and merchandise to entering forums, playing games and much more. These branded experiences also present a strong opportunity for advertisers to reach niche audiences at scale, utilising Azerion’s core expertise and portfolio of high-performing advertising technology. Azerion has a proven track record of gamifying digital environments, not only making them more entertaining but also using data to improve user engagement. With Azerion Fanzone, the company will leverage its experience in building businesses around audiences and expand into the world of sports, giving advertisers access to one of the most engaged consumer groups in the global market. Similar brand hubs are already settling across different parts of the digital space and will likely become increasingly important for the advertising industry, as first-party data and contextual targeting become central in the cookieless future. “At Azerion we’re always looking for new opportunities to deliver more great content and entertainment in the digital space and this project is something we’re particularly excited about. Azerion Fanzone is a natural next step for us, as we keep following our strategy of becoming a one-stop-shop platform in the media and entertainment arena.” -Jurriaan van Teunenbroek, Vice President of Games and Content at Azerion As one of the most popular forms of entertainment, the sports industry has one of the largest communities in the world, which creates a perfect environment for personalisation. With Azerion Fanzone, Azerion will bring users a free, fun way to engage with their favourite club and interact with their fellow supporters. Along with social activities and online shopping, fans will gain access to exclusive content, games and challenges, to show their skills and passion in a safe environment, with no gambling or cash-out for users. The product launch follows the recent acquisition of Targetspot by Azerion, which ushered the company straight into the audio advertising market. With this latest addition to its offering, Azerion is yet again demonstrating the rapid growth of its platform towards becoming a one-stop-shop for digital media and entertainment, connecting brands with audiences and consumers with great content. About Azerion Azerion is a high-growth digital entertainment and media platform. As a content-driven, technology and data company, Azerion serves consumers, digital publishers, advertisers, and game creators globally. Azerion’s integrated platform provides technology solutions to automate the purchase and sale of digital advertising for media buyers and sellers, supported by in-market sales and campaign management teams. Through our technology, content creators, digital publishers and advertisers work with Azerion to reach the millions of people across the globe that play Azerion’s games and view its distributed entertainment content to increase engagement, loyalty, and drive e-commerce. Founded in 2014 by two Dutch entrepreneurs, Azerion has experienced rapid expansion driven by organic growth and strategic acquisitions. Azerion is headquartered in Amsterdam, the Netherlands and is a publicly traded company listed on Euronext Amsterdam.

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Skyworks Partners with Broadcom to Deliver Unprecedented Power Efficiency for Next-Generation Wi-Fi 6/6E Devices

Skyworks Solutions, Inc | December 07, 2022

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Spotlight

The Web 3.0 is the concept of next generation internet. It brings decentralization to content, application, and infra layers. The users will be able to create, own and carry their assets, avatars, collectibles from one platform to another for various purposes, including trading, integration of their new business, and gaming. On the other hand platforms can provide services/APIs/storage that can be used across dierent metaverse platforms to provide seamless experience e.g. avatars as a
service, crypto wallet service

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