Immersive tech gets sports fans into their favorite game … literally

Professional sports have long been far ahead in embracing immersive technology when compared to the likes of amusement parks, casinos, and movie theaters. The reasons are simple: sports fans demand the latest and greatest innovation so they can better listen, watch, and experience the game as it happens. New immersive technologies including augmented reality, virtual reality, and the Internet of Things promise to be the next game-changers that completely reboot the way fans interact with teams, players and brand sponsors.There are many ways sports teams are embracing new technology. We at the Sacramento Kings, for example, have invested in a wide range of initiatives, hosting a Reddit “Ask me Anything” with players, using Facebook Live to interview players, streaming games in virtual reality, embracing cryptocurrency by accepting bitcoin payments, and even mining cryptocurrency to support local scholarships.