Technologies

Local Media Consortium and Viafoura Announce Partnership to enhance audience engagement, content moderation and monetization

Viafoura, which produces 10 billion month to month site visits and 400 million extraordinary clients through its set-up of commitment and network building devices, will serve the entirety of the LMC's individuals, which incorporates in excess of 4,500 nearby news sources from 90 media organizations. Accordingly, LMC individuals will viably manufacture, draw in and adapt their advanced networks with Viafoura apparatuses, for example, constant discussions, live sites, network visit, personalization devices and AI-fueled balance.

"We are delighted to add Viafoura to our list of distinguished tech partners and provide their innovative platform to our members," said Fran Wills, CEO of the LMC. "By joining forces with Viafoura, the LMC facilitates even greater benefits for local media companies, enabling our members to build dedicated audiences and increase revenue."

Media associations utilizing Viafoura's answers have noticed an expansion in client commitment of up to 65%, an expansion of half of client enlistments, multiple times more site hits and a 90% decrease in their balance costs — all inside the initial a year after dispatch.

"As the media landscape accelerates its digital transformation, it's important that organizations are equipped with solutions that help them innovate and discover new business opportunities," said Viafoura CEO Jesse Moeinifar. "At Viafoura, we pride ourselves in partnering with best-in-class media companies of all sizes to help them build engaged communities and new revenue streams. We're proud to be partnering with the LMC's members to do exactly that."

"In addition to revenue sustainability, LMC members will get first-party data ownership that leads to a deeper understanding of their readers' needs and desires," said Moeinifar. "With a growing number of challenges around getting and owning user data, media organizations can access their user data to improve their relationships with advertisers, subscription management solutions and their communities."

The Local Media Consortium conveys critical ROI to its enrollment by tackling its buying influence to arrange cash sparing arrangements with advanced business and innovation accomplices that the individual organizations couldn't make sure about all alone. A part's yearly cost reserve funds more than takes care of the expense of their contribution to the LMC, with most of individuals understanding a 1,000% profit for their enrollment venture.

About the Local Media Consortium

The Local Media Consortium delivers economic value through strategic partnerships on behalf of nearly 90 local media companies in top markets across the United States, Canada and Puerto Rico, and includes more than 4,000 outlets. The LMC delivers over $50M in annual financial benefit to its members by harnessing their combined volume and scale to reduce costs and increase revenue with technology and service providers like Google, Facebook, Monster and others. According to ComScore, the aggregated LMC audience footprint spans 212 million monthly unique visitors and reaches 80% of the U.S. online audience. More information is available at http://www.localmediaconsortium.com/.

About the Viafoura

Viafoura partners with over 600 media brands to engage, convert and monetize their digital audiences. With best-in-class engagement and content moderation solutions — including real-time conversations, live blogs, community chat, personalization tools and AI-powered moderation — Viafoura helps companies create active, civil and loyal online communities. Advanced data analytics also offer customers access to unique and valuable insights into their audience's behaviors and preferences. As a result, the Viafoura solution drives higher registrations and subscriptions as well as better-targeted content and advertising.

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