BUSINESS

Music and Entertainment Data/Analytics Company P-MRC Data Changes Name to Luminate, Reflecting Its Role In Entertainment's Data Economy

Luminate | March 17, 2022

 the company formerly known as P-MRC Data, whose brands have been synonymous with signaling music trends as well as accurate and transparent entertainment industry data for decades, is now called Luminate.

The entertainment industry can still expect the same objective, robust dataset comprising music sales, consumption, and consumer engagement, as well as extensive production metadata on the TV and film industry, as before. Going forward, Luminate will continue to create or incorporate even more fully validated data sources, enabling customers with a wider range of tools that support their most crucial decisions. Luminate, which powers Billboard's industry definitive music charts, counts virtually every top-tier entertainment company as a client.

"We re-conceived this brand as the industry's central and most trusted source for all of entertainment's verified strategic and operational data. The name represents our mission to bring clarity and insight to a complex and evolving industry, Over the past few months, we have begun to incorporate our tent-pole products, MRC Data and Variety Business Intelligence, into the most comprehensive entertainment analytics offering, which will eventually span across all major media categories, while comprehensively managing the rights of our ecosystem data partners and contributors."

-Rob Jonas, CEO of Luminate.

Luminate recently launched Global Hits, which tracks top performing songs across forty-eight countries and offers comparison and analysis across regions. The company is also scheduled to release a unified, cross-industry analytics platform later this year.

Though the music industry has been dependent on the Billboard charts since the late fifties, the recent advancements in technology and data science have ushered a new data-driven era for all of entertainment. Luminate sits at the center of this new data-centric ecosystem.

About Luminate
Luminate is the preeminent entertainment data and insights company, unlocking access to the most essential, objective, and trustworthy data compiled from thousands of verified data sources. With more than 30 years of history, this new company not only powers the Billboard Charts, but also informs the entire entertainment industry. Luminate brings together MRC Data, Variety Business Intelligence, Music Connect, BDS Radio and SoundScan to create the most comprehensive source of independent, objective, and foundational entertainment data. The company operates independently and is owned through a joint venture between Penske Media Corporation and MRC. For more information visit: luminatedata.xyz

Spotlight

Live streaming is a marketing trend that has grown fast and furious, mostly because it allows brands to speak directly to their audiences. Literally. It’s the kind of interactivity and authenticity consumers value and have come to expect from their favorite brands. The fascination of being so closely connected has grown thanks to the advances of Snapchat, Instagram Stories, and Facebook Live.


 


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REVIEWS

Qumu Named a Top Purpose-Built Streaming Platform By Wainhouse Research

Qumu Corporation | June 08, 2022

Qumu Corporation (Nasdaq: QUMU), a leading provider of cloud-based enterprise video technology, announced it has been positioned by Wainhouse Research, LLC in the top right quadrant of the newly revised vendor landscape for behind-the-firewall streaming solutions.The report, Rethinking the Enterprise Streaming Video Platform Market, features vendors in categories based on their completeness of solution and extensibility. Wainhouse places Qumu in the Purpose-Built Streaming category. According to the report, these platforms are purpose-built to enable enterprise streaming on a turnkey basis with a robust set of open APIs that facilitate the integration with other communication and collaboration technologies. This is the seventh time Qumu has placed in the top-right quadrant for the enterprise video landscape. Global 2000 organizations trust Qumu for their video communications at scale to achieve business goals. Over the last 12 months, our customers have created more than 10,000 videos/month and reached more than 7 million views/month. “The growth momentum in enterprise video use corresponds to how organizations increasingly operate with end users working from anywhere, on any device, at any time and connecting to corporate resources in internet-accessible cloud platforms,” -Steve Vonder Haar, Senior Analyst at Wainhouse Research. This recognition comes in a year of prolonged disruption,” said Rose Bentley, CEO and President of Qumu. “Companies around the world and across industries continue to be challenged by the pandemic, constrained labor availability, and global shortages of raw materials, to name a few. It has become even more critical for companies to rethink and reprioritize how they engage with their employees, customers and partners, making video a critical tool in their tech stack. It is the cornerstone of digital transformation for the enterprise. For more information about Qumu, visit Qumu.com. About Qumu Corporation Qumu (Nasdaq: QUMU) is a leading provider of best-in-class tools to create, control, deliver, experience and analyze live and asynchronous video at scale. Backed by an experienced team of software and video experts, Qumu’s software enables globally distributed organizations to drive employee, customer and partner engagement, modernizing business by providing more efficient and effective ways to communicate and collaborate. About Wainhouse Research Wainhouse Research is an independent analyst firm that focuses on critical issues in the unified communications and collaboration market. The company provides end-to-end coverage of the UC&C industry, with areas of focus covering unified communications, enterprise video, meeting room collaboration, personal & web-based collaboration, and audio conferencing market segments. The company acts as a trusted advisor providing strategic advice and direction for both the UC&C industry and its enterprise users. http://www.wainhouse.com.

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MEDIA AND BROADCASTING

TV5MONDE Expands Global Reach with Harmonic Cloud Streaming

Harmonic | May 27, 2022

Harmonic (NASDAQ: HLIT) announced that leading French-language entertainment provider TV5MONDE is streaming its channels to millions of households with Harmonic's VOS®360 cloud SaaS platform. "Being the world's leading provider of French-language content, it is important for us to be hyper-present across all screens, We chose Harmonic as our technology partner based on their extensive streaming expertise and numerous successful cloud deployments globally. Harmonic's cloud streaming solution provides us with unparalleled efficiency and flexibility, which is pivotal for us to reach millions of viewers around the world." Harmonic's VOS360 SaaS streamlines all stages of the media processing and delivery chain. Support for the DVB-TTML subtitling standard (ETSI EN 303 560) on the VOS360 platform enables TV5MONDE to stream channels to audiences in 14 different languages while ensuring the highest level of subtitling interoperability for Latin and non-Latin alphabets, including French, French for deaf and hard of hearing, English, Arabic, Russian, German, Dutch, Romanian, Spanish, Vietnamese, Korean, Japanese, Chinese Simplified and Chinese Traditional. In addition to directly streaming to consumers, the VOS360 platform also delivers TV5MONDE's content to affiliates across the globe, further expanding its reach. "We're proud to help TV5MONDE bring French-speaking culture to a diverse audience around the world, Flexibility is at the core of the VOS360 platform. With our SaaS platform, TV5MONDE can easily manage and distribute different channel variants to various geographic locations, reaching viewers on a more personal level." -Tony Berthaud, Vice President of Sales and Video Services, APAC and EMEA, at Harmonic Further information about Harmonic and the company's solutions is available at www.harmonicinc.com. About TV5MONDE TV5MONDE is the global francophone TV channel, whose mission is to promote the French language and productions worldwide. TV5MONDE is one of the largest TV networks in the world, available in 198 countries and in 403 million households, with subtitles in 13 languages, operating 8 general entertainment channels, 2 thematic channels (kids and lifestyle) and an on-demand platform TV5MONDEplus. About Harmonic Harmonic (NASDAQ: HLIT), the worldwide leader in virtualized cable access and video delivery solutions, enables media companies and service providers to deliver ultra-high-quality video streaming and broadcast services to consumers globally. The company revolutionized cable access networking via the industry's first virtualized cable access solution, enabling cable operators to more flexibly deploy gigabit internet service to consumers' homes and mobile devices. Whether simplifying OTT video delivery via innovative cloud and software platforms, or powering the delivery of gigabit internet cable services, Harmonic is changing the way media companies and service providers monetize live and on-demand content on every screen. More information is available at www.harmonicinc.com.

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TECHNOLOGIES,BUSINESS

disguise Acquires Creative Studio Meptik to Accelerate Global Delivery of World-Class Immersive Productions

disguise | July 13, 2022

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MEDIA AND BROADCASTING

Atmosphere Launches Atmosphere Entertainment

Atmosphere | July 12, 2022

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Spotlight

Live streaming is a marketing trend that has grown fast and furious, mostly because it allows brands to speak directly to their audiences. Literally. It’s the kind of interactivity and authenticity consumers value and have come to expect from their favorite brands. The fascination of being so closely connected has grown thanks to the advances of Snapchat, Instagram Stories, and Facebook Live.


 

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