Streaming-First Consumers Erode Cable TV's Dominance
emarketer | December 05, 2017
New figures from Raymond James reveal that 31% of internet users polled in November named a streaming service like Netflix or Hulu as their primary method of consuming video content. That was up from just 24% about a year ago. It was also a scant few percentage points behind the 35% who named cable as their chief means of watching video.