Zinkia Entertainment Announces Multi-year Partnership with Lab Cave Games to Develop Pocoyo Titles for Mobile Devices
Zinkia Entertainment | July 08, 2020
Lab Cave and Zinkia Entertainment today announced a multi-year partnership that will see Lab Cave develop and publish games featuring beloved children’s animated character Pocoyo on mobile devices. Mobile growth experts Lab Cave Games have worked on over 700 mobile apps and will leverage their technology, knowledge and experience in mobile gaming to bring Zinkia’s beloved animated characters to mobile devices. Zinkia Entertainment is a BAFTA Award-winning creator of entertainment brands and audiovisual content including the iconic Pocoyo children’s comedy series, Mola Noguru and Shuriken School. The partnership unites Lab Cave’s unique expertise with ASO, CRO, monetization and ad mediation with Zinkia’s creativity and audiovisual content. The multi-year deal will see Lab Cave work on more than 40 existing Pocoyo mobile titles as well as develop and publish new games featuring Pocoyo. “Thanks to Lab Cave we can focus on making new audiovisual productions at the same time we optimize our app portfolio both in terms of marketing and technology,” said Jonás Ojeda, Head of Digital Rights at Zinkia. “And we can develop new games for our audience together to help expand our brand. We are very happy to have an expert and reliable partner like Lab Cave.”