Media and Broadcasting

DStv Media Sales-Ad Tech ecosystem

DStv Media Sales is part of the Multichoice Group- an African entertainment conglomerate. The company's vision was to simplify Ad operations and offer a system that would give complete visibility of its Ad inventory. Tata Elxsi’s Research and design teams worked closely with DMS to understand their Ad Tech ecosystem.

Spotlight

Meow Wolf

Meow Wolf is forging new territory in location-based experiential entertainment, leveraging its wildfire popularity and creative capacity to develop new IP and maximize revenue potential through our Direct-to-Consumer platform.Immersive Experiences - Our flagship attraction in Santa Fe has attracted over 1M visitors, through word-of-mouth and rave online reviews. Meow Wolf plans to expand into 10+ locations by 2023 in parallel with significant growth in digital entertainment that will bring the Meow Wolf experience to fans world-wide.

OTHER VIDEOS

How to use ChatGPT for the creation of AR content in the ARLOOPA Studio

video | September 4, 2023

Introducing our latest video showcasing the seamless synergy of ChatGPT and ARLOOPA Studio, your ticket to unlocking a world of limitless imagination and innovation....

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TV advertising is most popular ad format in US

video | August 1, 2016

Around half of advertising agencies in the US believe that their clients are more interested in television advertising than any other medium. The research, which surveyed 84 agency professionals and was undertaken by Strata, says that whilst 49% said spot TV received the highest interest, it was followed by digital with 31%. Interestingly however, it was revealed that only 4% said their clients were interested in mobile advertising....

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Placing Your Media Strategy in The Right Context With Programmatic

video | September 28, 2022

Being contextually relevant with your messaging has never been more important. With rapid changes in the advertising industry, marketers are starting to explore new alternatives to their tried-and-tested targeting methods....

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Programmatic Marketing by MediaOne.digital

video | December 13, 2022

Programmatic is the best combination of targeting, reach, frequency, and performance to succeed in reaching your best prospects to deliver measurable results and ROI. Programmatic includes many channels such as display and native advertising, audio or video, and out-of-home. Programmatic reaches all screens, e.g. Smartphones, tablets, laptops, and PCs....

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Spotlight

Meow Wolf

Meow Wolf is forging new territory in location-based experiential entertainment, leveraging its wildfire popularity and creative capacity to develop new IP and maximize revenue potential through our Direct-to-Consumer platform.Immersive Experiences - Our flagship attraction in Santa Fe has attracted over 1M visitors, through word-of-mouth and rave online reviews. Meow Wolf plans to expand into 10+ locations by 2023 in parallel with significant growth in digital entertainment that will bring the Meow Wolf experience to fans world-wide.

Events