The Role of Customer Care in OTT

October 1, 2018

With direct-to-consumer (D2C) streaming services, broadcasters have to closely track and improve all stages of the viewer journey. One of the most underappreciated yet most important links in this chain is customer care since this directly affects viewer satisfaction.Keeping subscribers happy is key to the long-term success of OTT initiatives. After all, acquiring a new subscriber is five to 25 times more expensive than retaining an existing one !

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Telescope Inc.

Telescope works at the intersection between content and audiences – providing solutions for media businesses to create, publish, and monetize content to reach a modern consumer base quickly abandoning traditional methods of consumption. An industry leader in real-time participation and unique native social applications with a focus on video solutions, we ensure brands connect to fans in innovative ways by delivering relevant interactive content and deeply engaging social experiences.

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