3 Best Practices for Video Conferencing, Streaming Media, and Webcasts

March 3, 2018

Among all the communication mediums marketers have to choose from, there’s one fact that cannot be ignored: video content  including curated user-generated video and original branded content is exploding across the internet. In a report published in the Business Video Now series, Wainhouse Research estimated that workers watched 1.12 billion hours of business-related video content in 2013, a trend that’s forecasted to more than double by 2016.Streaming media/live online video is emerging as a solution to the external and internal communications challenges marketers face among the myriad of competing messaging platforms (e.g. digital signage, SMS, TV, radio and email ads). In fact, according to a 2013 Wainhouse Research Enterprise Web Communications Survey of 1,000 executives, those who used online video reported it as the most effective tool in branding and promotion.

Spotlight

NOVA Entertainment

NOVA Entertainment - Entertaining audiences across Radio, Online, Mobile, Social, Live Events, TV and In Store. NOVA Entertainment’s brands include the established Nova radio stations; Nova 96.9, Sydney, Nova 100 Melbourne, Nova 106.9 Brisbane, Nova 919 Adelaide and Nova 93.7 Perth; and smoothfm 95.3 in Sydney and smoothfm 91.5 in Melbourne. In addition, NOVA Entertainment operates Adelaide's FIVEaa and Star 104.5 on Central Coast and the digital stations smoothfm and Coles Radio.

OTHER WHITEPAPERS
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UNCOMPRESSED MEDIA OVER IP ON AMAZON WEBSERVICES (AWS)

whitePaper | September 22, 2022

As part of the ongoing transition to Internet Protocol (IP) networks for media workflows, the media and entertainment industry has developed new IP standards for transporting broadcast signals. This white paper offers guidance to help broadcasters and media organizations transition to IP, and demystifies common misconceptions when using the Society of Motion Picture and Television Engineers (SMPTE) 2110 standards and associated IP infrastructure. It provides details explaining why organizations transition from traditional Serial Digital Interface (SDI) to IP workflows using SMPTE 2110 standards and covers important topics related to workflow design, synchronization, and clocking, including relevant standards to support uncompressed contribution.

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NVIDIA ADA GPU ARCHITECTURE: Designed to deliver outstanding gaming and creating, professional graphics, AI, and compute performance

whitePaper | October 1, 2022

Launched in 2018, NVIDIA’s® Turing™ GPU Architecture ushered in the future of 3D graphics and GPU-accelerated computing. Turing provided major advances in efficiency and performance for PC gaming, professional graphics applications, and deep learning inferencing. Using new hardware-based accelerators, Turing fused rasterization, real-time ray tracing, AI, and simulation to enable incredible realism in PC games, and cinematic-quality interactive experiences. Two years later in 2020, the NVIDIA® Ampere architecture incorporated more powerful RT Cores and Tensor Cores, along with a novel SM structure that offered 2x FP32 performance, clock-for-clock, compared to Turing GPUs. These innovations allowed the Ampere architecture to run up to 1.7x faster than Turing in traditional raster graphics, and up to 2x faster in ray tracing.

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Customer Loyalty Report

whitePaper | April 1, 2021

Customer retention is important to every business, but loyalty is hard won – especially when a single bad customer experience can be broadcast to other consumers in just a few clicks. For the first time, Brandwatch has partnered with GWI to combine both our data sources and expertise to answer some of the big questions around customer advocacy and detraction for retailers.

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Delivering the Entertainment Platform of the Future for Liberty Global

whitePaper | November 15, 2019

Liberty Global turned to longstanding partner EPAM for its integrated consulting, design and engineering capabilities to build this next-generation entertainment platform – known as Horizon 4. A set-top box (STB) with 4K Ultra HD picture quality and a voice-controlled remote, combined with the innovative Liberty Global ‘GO’ mobile app, was rolled out across seven European markets. Liberty Global’s customers gave the new viewing platform the highest NPS scores and praised the new features like the personalized viewing recommendations, cross-platform continuation of programs and the simplicity of the new interface.

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sensorium whitepaper

whitePaper | March 19, 2021

Virtual reality is a product of technology and content synergy that is set to bring the identity of perception of the virtual and real worlds, known as Singularity Effect, for the Entertainment Industry customers. The industry, betting on the technological component of VR, could not provide users with the necessary format and quality of VR content in a timely manner.

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FUTURE OF EXTENDED REALITY

whitePaper | February 28, 2022

Enthusiasts of XR (extended reality) have long dreamed of, experimented with and adopted the technologies that immersed them in new worlds – one beyond the limitations of physics and time. We believe the industry is at an inflection point, and the time for business to act is now. In this report, we interviewed global experts and leaders from industry to get their thoughts on the Future of Extended Reality, its impact on business, and its meteoric rise with the popularisation of the metaverse concept.

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Spotlight

NOVA Entertainment

NOVA Entertainment - Entertaining audiences across Radio, Online, Mobile, Social, Live Events, TV and In Store. NOVA Entertainment’s brands include the established Nova radio stations; Nova 96.9, Sydney, Nova 100 Melbourne, Nova 106.9 Brisbane, Nova 919 Adelaide and Nova 93.7 Perth; and smoothfm 95.3 in Sydney and smoothfm 91.5 in Melbourne. In addition, NOVA Entertainment operates Adelaide's FIVEaa and Star 104.5 on Central Coast and the digital stations smoothfm and Coles Radio.

Events