BEGINNER'S GUIDE TO AUDIO DESCRIPTION

This White Paper is designed to serve as your comprehensive beginner's guide to all things audio description to help you easily create accessible video content.Audio Description is an accommodation for blind and low-vision viewers. Consisting of concise and objective translations of visual content, audio description is designed to complement the original content. Therefore, audio description snippets are dispersed throughout the video, placed into the natural pauses of the existing content.

Spotlight

Rotana Media Group

We developed a range of landmark media offerings across a spectrum of disciplines including Broadcast, Film, Music, Digital and Media Services. This has earned us the dominant position in the media marketplace, with the largest market share and widest ownership of content and rights.Designed exclusively to meet the technological needs of the entertainment industry, our contemporary headquarters are the central point of this global business, delivered through five regional offices located in Jeddah, Kuwait, Dubai, Beirut and Cairo.

OTHER WHITEPAPERS
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The Adobe EchoSign advantage for media and entertainment

whitePaper | June 2, 2021

The media and entertainment industry operates in a challenging environment of rapid change. These companies are struggling to stay one step ahead of—or even keep pace with—the consumer demand for engaging, always-on content. Content producers, advertisers, broadcasters, and distributors alike face the growing requirement to focus on opportunities and growth, while defining and adapting profitable business models.

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The Relationship Between Movie Theatre Attendance and Streaming Behavior

whitePaper | February 6, 2020

The survey included 2,015 respondents who saw at least one movie in theatres over the last twelve months and an additional 505 respondents who did not see any movie in theatres. Of the 2,520 total respondents, 79% of the respondents streamed at least one hour of online content per week over the last twelve months, and 69% saw at least one movie in theatres and streamed at least one hour of online content per week in the last twelve months.

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Direct Brands: Media & Customer Acquisition

whitePaper | November 22, 2019

Benchmark and understand Direct Brand media planning/buying decisions .This report would not have been possible without the collaboration and financial support of our Direct Brands Initiative Strategic Partners and supporting sponsor, listed below. Online survey executed by Ipsos among 330 direct-to-consumer brand media professionals. Responses were anonymous and aggregated.

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Establishing a distributed NFT blockchain on Amazon WebServices

whitePaper | August 27, 2022

The emergence of non-fungible tokens (NFTs) has created a demand for modern, powerful blockchain technology tosupport them. While NFTs are becoming increasingly valuable assets across a range of industries and business sectors, the evolving NFT landscape is proving difficult for organizations to harness and understand. This has created a new opportunity for organizations specializing in cloud-based system integrations and consulting todevelop, host, and simplify theenvironment in which NFT transactions are conducted. Using Amazon Web Services (AWS) as the secure and scalable foundation, Tech Mahindra is leveraging Amazon Managed Blockchain to create and manage scalable, private blockchain networks for streamlined NFT transactions

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Open Radio Access Network Architecture on AWS

whitePaper | December 2, 2022

The Open Radio Access Network, or O-RAN, is an approach to transform the radio access network to a disaggregated, open, virtualized, and fully inter-operable mobile network. The O-RAN uses cloud technologies as its foundation to achieve the architecture goals and provide low-cost and fully automated 5G networks. AWS is an ideal cloud platform for the O-RAN network innovation, with more than 200 featured services and globally adopted infrastructure for telecom customers. This whitepaper explores the concept of the O-RAN, offers a reference architecture for the O-RAN on AWS, and presents best practices on Amazon Web Services (AWS) for key features of the O-RAN.

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FUTURE OF EXTENDED REALITY

whitePaper | February 28, 2022

Enthusiasts of XR (extended reality) have long dreamed of, experimented with and adopted the technologies that immersed them in new worlds – one beyond the limitations of physics and time. We believe the industry is at an inflection point, and the time for business to act is now. In this report, we interviewed global experts and leaders from industry to get their thoughts on the Future of Extended Reality, its impact on business, and its meteoric rise with the popularisation of the metaverse concept.

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Spotlight

Rotana Media Group

We developed a range of landmark media offerings across a spectrum of disciplines including Broadcast, Film, Music, Digital and Media Services. This has earned us the dominant position in the media marketplace, with the largest market share and widest ownership of content and rights.Designed exclusively to meet the technological needs of the entertainment industry, our contemporary headquarters are the central point of this global business, delivered through five regional offices located in Jeddah, Kuwait, Dubai, Beirut and Cairo.

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