Data-driven content strategy rules for media companies

October 3, 2019

Entertainment companies seldom had a huge need for data. For decades, the equation was a simple one: the quality of content plus how many people watched. Content was crowned king. But the internet opened up enormous floodgates for consumer choice, and the ensuing wave of information gathered from streaming and digital technologies crowned data the new sovereign. The warning bell has been sounded by companies such as Netflix and Amazon: obsolescence is possible if media companies can’t reinvent themselves. The threat is real as more people in the US now pay for a streaming video service than subscribe to cable TV.

Spotlight

Sports Entertainment Network

Sports Entertainment Network is a dynamic sports and entertainment business. We connect brands with fans across multiple platforms including radio, television, digital, publishing, stadiums and events – reaching over 3.5 million people each week. Our owned network of 15+ radio stations around the country is further supported by our syndicated live sport and specialist programming broadcast via our hundreds of broadcast partners. As well as our mighty digital platforms: the SEN app and sen.com.au which provide up-to-the minute sports headlines and stories; live sport streaming and on-demand podcasts.

OTHER WHITEPAPERS
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Interoperability in the Metaverse

whitePaper | January 18, 2023

Matthew Ball’s vision of the metaverse is “a massively scaled and interoperable network of real-time rendered 3D virtual worlds that can be experienced synchronously and persistently by an effectively unlimited number of users with an individual sense of presence and with continuity of data, such as identity, history, entitlements, objects, communications and payments.”1 These real-time rendered worlds are expected to be accessed through devices like extended reality (XR) technologies, desktops, tablets and smartphones

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Klaytn 2.0: The metaverse blockchain for all

whitePaper | February 15, 2022

To build the infrastructure for this collaborative Web3 playground, Klaytn will couple our robust community with powerful infrastructure technologies to discover new opportunities and accelerate the speed of innovationThe metaverse is poised to redefine society, by providing creators and players with a clean slate to define new standards and let their creativity flourish in our dynamic digital future.

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UNCOMPRESSED MEDIA OVER IP ON AMAZON WEBSERVICES (AWS)

whitePaper | September 22, 2022

As part of the ongoing transition to Internet Protocol (IP) networks for media workflows, the media and entertainment industry has developed new IP standards for transporting broadcast signals. This white paper offers guidance to help broadcasters and media organizations transition to IP, and demystifies common misconceptions when using the Society of Motion Picture and Television Engineers (SMPTE) 2110 standards and associated IP infrastructure. It provides details explaining why organizations transition from traditional Serial Digital Interface (SDI) to IP workflows using SMPTE 2110 standards and covers important topics related to workflow design, synchronization, and clocking, including relevant standards to support uncompressed contribution.

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Media nations: UK 2022

whitePaper | August 17, 2022

This is Ofcom’s fifth annual Media Nations report, a research report for industry, policymakers, academics and consumers. The main objectives of the report are to review key trends in the media sector and set out how audiences are served in the UK. We adopt a cross-platform perspective, including broadcast TV and radio, as well as digital delivery including online video and audio streaming. As in previous years, this report is accompanied by an interactive report containing an extensive range of data. We also publish separate reports for Northern Ireland, Scotland and Wales covering specific themes and issues relevant to those nations.

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Rethinking the Evolution of the PC industry

whitePaper | January 16, 2023

The computer industry is one of continual innovation and development, pushing the boundaries of possibility with constantly evolving products. As user needs and demands constantly change and increase, the industry must ensure products meet not just current demands, but also future requirements - resulting in faster, higher performing PCs and hardware.

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Establishing a distributed NFT blockchain on Amazon WebServices

whitePaper | August 27, 2022

The emergence of non-fungible tokens (NFTs) has created a demand for modern, powerful blockchain technology tosupport them. While NFTs are becoming increasingly valuable assets across a range of industries and business sectors, the evolving NFT landscape is proving difficult for organizations to harness and understand. This has created a new opportunity for organizations specializing in cloud-based system integrations and consulting todevelop, host, and simplify theenvironment in which NFT transactions are conducted. Using Amazon Web Services (AWS) as the secure and scalable foundation, Tech Mahindra is leveraging Amazon Managed Blockchain to create and manage scalable, private blockchain networks for streamlined NFT transactions

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Spotlight

Sports Entertainment Network

Sports Entertainment Network is a dynamic sports and entertainment business. We connect brands with fans across multiple platforms including radio, television, digital, publishing, stadiums and events – reaching over 3.5 million people each week. Our owned network of 15+ radio stations around the country is further supported by our syndicated live sport and specialist programming broadcast via our hundreds of broadcast partners. As well as our mighty digital platforms: the SEN app and sen.com.au which provide up-to-the minute sports headlines and stories; live sport streaming and on-demand podcasts.

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