Media and Broadcasting

FAST channels usher in a new era of operational creativity

August 25, 2022

FAST channels usher in a new era
In the face of unprecedented competition, media companies must find ways to innovate — but the cost of delivering content in an era of multiplying platforms is eating into their operations budget for trying new things. FAST channels represent a significant new opportunity to test ideas, iterate — and bring in extra revenue. In fact, Digital TV Research reported the AVOD market FAST channels belong to represents the fastest-growing video segment over five years (2020–2024). But media companies can’t afford to spend months and massive resources to take a channel from idea to launch.

Spotlight

Globosat

Canais Globosat is a multichannel cable and satellite TV service in Brazil, created in 1991. The network owns several channels like Sportv 1 and 2, Rede Telecine, Multishow, GNT, Canal Brasil and Universal Channel.In 1993, Globosat split its content generation and distribution businesses. Cable TV sales and distribution were assigned to Net Brasil, which was also responsible for installing cable networks in selected cities.

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Spotlight

Globosat

Canais Globosat is a multichannel cable and satellite TV service in Brazil, created in 1991. The network owns several channels like Sportv 1 and 2, Rede Telecine, Multishow, GNT, Canal Brasil and Universal Channel.In 1993, Globosat split its content generation and distribution businesses. Cable TV sales and distribution were assigned to Net Brasil, which was also responsible for installing cable networks in selected cities.

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