full-service streaming solutions - Broadley Studio

February 12, 2020

Video is now an essential part of any marketing or communications strategy. It can raise conversion rates, generate leads, build engagement with your brand and help customers make purchasing decisions. To help get your company noticed you need original and unique content. It is widely accepted that the vast majority of viewers find live video content more engaging than pre-recorded, highlighting the need for brands and communicators to look to Live Streaming as a tool to communicate to their audiences. More attention is paid to content if it’s actually taking place at the same time they are viewing it, especially if there is the facility to interact.

Spotlight

Southern Cross Austereo

Southern Cross Austereo is one of Australia's most progressive and exciting entertainment based media companies. We have the potential to reach over 95% of Australia across national radio, regional free to air television and digital platforms. Southern Cross Austereo delivers a combination of traditional and new media platforms on which to communicate with our audience.

OTHER WHITEPAPERS
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The Metaverse Technology Framework

whitePaper | June 17, 2022

The metaverse promises to transform industries ranging from tourism to fashion. But the metaverse is not developing by magic. An immersive metaverse needs several building blocks to realize its potential, including artificial intelligence, extended reality, blockchain, edge computing, and more. Major product developments from companies such as Apple, Google, and Meta have cast a spotlight on these technologies

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Accelerate Video Analytics Performance

whitePaper | May 12, 2022

ST Engineering is a global technology, defense, and engineering group with a diverse portfolio of businesses across the aerospace, smart city, defense, and public security segments. Its smart city technologies help cities prepare for a more connected, resilient, and sustainable urban future by addressing connectivity, mobility, security, infrastructure, and environmental needs.

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A whole new world? Exploring the metaverse and what it could mean for you

whitePaper | April 6, 2022

Remember when the first smartphones were launched without a keyboard? Many people wondered whether they would ever take off. But in just a few years, smartphones changed the experience of the internet for billions1 of people and enabled new business models that transformed transportation, hospitality, food delivery, personal entertainment, social interaction, and more.

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Sony Highlights its Evolution as a “Creative Entertainment Company with a Solid Foundation of Technology” at CES 2020

whitePaper | January 21, 2020

Sony seeks to deliver products, content, and services that resonate with people and affect a positive impact on society, based on its Purpose to "fill the world with emotion, through the power of creativity and technology." Sony Corporation President & CEO Kenichiro Yoshida spoke at the Sony press conference held ahead of the exhibition's public opening, stating that "Creativity is a powerful driving force that moves Sony forward. When it is combined with our technology, it is unstoppable." He then proceeded to introduce Sony's latest offerings and new developments from our electronics and entertainment businesses.

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Impact of 5G on the Gaming Industry

whitePaper | September 10, 2022

The gaming industry has been following a fixed cycle of development for a long period that involves them being able to witness upgrades at certain intervals. It results in different gaming factions such as console gamers to wait a lot for developed standards. The major upgrades in the gaming industry rely on how often console and PC hardware companies release better components. But with the arrival of 5G, this cycle is about to break. The potential of 5G in the gaming industry is huge and it could yield great opportunities for gamers. Let us take a look at how 5G will affect the gaming industry.

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A complete guide to thriving in the Free Ad-supported Streaming TV world

whitePaper | September 23, 2022

No content owner can stay oblivious to the existence and impact of FAST in today’s age. The rising popularity of connected TVs is indirectly paving the way for FAST into millions of living rooms. Talking about Australia specifically, 8 in every 10 consumers have access to a connected TV and prefer to use it to consume content as opposed to other devices such as mobile phones. The penetration of streaming TV in the APAC region is quite impressive as well. Here’s a quick glance based on data from Globa lWeb Index 2020 report.

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Spotlight

Southern Cross Austereo

Southern Cross Austereo is one of Australia's most progressive and exciting entertainment based media companies. We have the potential to reach over 95% of Australia across national radio, regional free to air television and digital platforms. Southern Cross Austereo delivers a combination of traditional and new media platforms on which to communicate with our audience.

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