Media and Entertainment

November 25, 2017

The creation and distribution of entertainment content has undergone a substantial transformation over the last five years. Whereas content creation, provisioning, and distribution have historically been channelized, they are now likely to be single sourced.

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WGXA

WGXA strives to embody Sinclair's vision of "Connecting People with Content Everywhere"​ by delivering relevant and compelling news, entertainment and sports content across multiple platforms. WGXA News delivers content that keeps viewers informed, entertained, and engaged. WGXA's advertising solutions provide efficient means and value to connect with our audience.

OTHER WHITEPAPERS
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Direct Brands: Media & Customer Acquisition

whitePaper | November 22, 2019

Benchmark and understand Direct Brand media planning/buying decisions .This report would not have been possible without the collaboration and financial support of our Direct Brands Initiative Strategic Partners and supporting sponsor, listed below. Online survey executed by Ipsos among 330 direct-to-consumer brand media professionals. Responses were anonymous and aggregated.

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2021 Social Media Marketing Strategy

whitePaper | April 29, 2021

The ever-evolving state of social media marketing is not always an easy one to keep up with. Within the past year, social media behaviors have shifted as a result of a global pandemic, new networks emerging, top-ranking networks rolling out major updates, and more. Because of this, we’ve compiled a comprehensive state of social media marketing 2021 white paper as a resource for other brands and marketers in the industry seeking information about the current state of social media marketing and what their social media teams should be preparing for throughout the year.

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Delivering the Entertainment Platform of the Future for Liberty Global

whitePaper | November 15, 2019

Liberty Global turned to longstanding partner EPAM for its integrated consulting, design and engineering capabilities to build this next-generation entertainment platform – known as Horizon 4. A set-top box (STB) with 4K Ultra HD picture quality and a voice-controlled remote, combined with the innovative Liberty Global ‘GO’ mobile app, was rolled out across seven European markets. Liberty Global’s customers gave the new viewing platform the highest NPS scores and praised the new features like the personalized viewing recommendations, cross-platform continuation of programs and the simplicity of the new interface.

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2020 Sports industry outlook In an Olympic year, “golden” opportunities abound throughout the sports industry

whitePaper | March 3, 2020

In December 2000, reports began to circulate within intelligence communities in the United States and Europe of a powerful new technology acquired by Iraqi dictator Saddam Hussein. It would allow Saddam to upgrade his guided missile programme and place many targets in the west within reach, went the whisperings. The name of the technology was the Sony PlayStation 2. Speculation that Saddam was “hoarding” hundreds of box-fresh PS2s in order to harness their extraordinary processing power was eventually debunked. But not before the Pentagon had thoroughly investigated the rumours.

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Klaytn 2.0: The metaverse blockchain for all

whitePaper | February 15, 2022

To build the infrastructure for this collaborative Web3 playground, Klaytn will couple our robust community with powerful infrastructure technologies to discover new opportunities and accelerate the speed of innovationThe metaverse is poised to redefine society, by providing creators and players with a clean slate to define new standards and let their creativity flourish in our dynamic digital future.

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DHL white paper update reveals learnings from one year into COVID-19

whitePaper | May 1, 2021

It has been more than a year since the world woke up to the news of the new SARS-COV-2 virus. What followed was the largest global health crisis in 100 years. The disruptions to every aspect of society have been profound. Logistics and supply chain management have played a vital role in pandemic management right from the start to ensure the availability and distribution of key pandemic management tools: medicines and medical supplies, such as vaccines, test kits, ancillary supplies, treatments, and personal protective equipment (PPE). With over 200 million doses of all approved vaccines distributed to over 120 countries and 9,000 operated flights in which more than 350 DHL facilities were involved, DHL was part of the response strategy from the beginning.

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Spotlight

WGXA

WGXA strives to embody Sinclair's vision of "Connecting People with Content Everywhere"​ by delivering relevant and compelling news, entertainment and sports content across multiple platforms. WGXA News delivers content that keeps viewers informed, entertained, and engaged. WGXA's advertising solutions provide efficient means and value to connect with our audience.

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