Media & Entertainment Solutions: Improve Consumer Experiences

February 25, 2020

To advance in this fast-paced, evolving landscape, companies need efficient and agile operations that move at the speed of innovation. Aligning process and industry expertise, intelligent automation and artificial intelligence (AI) is a constant challenge. Success requires personalizing engagement, advancing content delivery and applying intelligence to improve operational performance. Cognizant brings together industry expertise, digital platforms and business process transformation. We help media and entertainment companies.

Spotlight

US Music Corp

U.S. Music Corp is based in Buffalo Grove, a suburb of Chicago IL., and manufactures two of the oldest guitar brands in the United States- Washburn Guitars and Oscar Schmidt Musical Instruments, in addition to other well known brands like: Parker Guitars, Randall Amplifiers, and Jay Turser Guitars. USM also distributes marquis brands: Marshall Amplification, Eden Bass Amps, Natal Drums, Hagstrom Guitars, Warwick Basses, Quik Lok Stands, and Profile Accessories. US Music is a subsidiary of Jam Industries, Ltd.

OTHER WHITEPAPERS
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TRANSFORMING RETAIL MEDIA THROUGH STANDARDIZATION

whitePaper | October 10, 2022

Retail media networks (RMNs) are at a pivotal moment in their growth. In the last two years, advertiser investment in these platforms has surged, and marketing industry analysts predict growth to continue in the near term. While RMNs offer multiple benefits—including the ability to deliver highly targeted messages that connect with consumers at the point of purchase—they also have significant challenges. Among the largest: no industry-wide standardization.

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PlayFuel: Fueling the Gaming Industry

whitePaper | December 17, 2019

PlayFuel brings the power of blockchain technology to the gaming world. We are doing this by creating a platform that allows developers to earn funding by integrating PlayFuel into their games and allowing players to mine PLF — crypto-tokens just by playing. Players can use these tokens to buy games, redeem exclusive goodies or even exchange the tokens into real money. Developers can gain funding through gamers who purchase PLF and invest in the development of their games. Investors get access to beta testing, exclusive in-game items, and will be one of the first users to be given access to the actual game.

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FUTURE OF EXTENDED REALITY

whitePaper | February 28, 2022

Enthusiasts of XR (extended reality) have long dreamed of, experimented with and adopted the technologies that immersed them in new worlds – one beyond the limitations of physics and time. We believe the industry is at an inflection point, and the time for business to act is now. In this report, we interviewed global experts and leaders from industry to get their thoughts on the Future of Extended Reality, its impact on business, and its meteoric rise with the popularisation of the metaverse concept.

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Build Modern Data Streaming Analytics Architectures on AWS

whitePaper | May 17, 2022

Modern data architecture is about using the right tool for the job. It acknowledges that a “one size fits all” approach leads to compromise, and a solution that is not optimized for anyone. With modern data architecture, customers can integrate a data lake, data warehouses, and purpose-built data services, together with a unified governance layer, to create a system without boundaries, enabling data-driven decisions

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Metaverse / Ecosystem Build a Cloud Computing Platform P.1

whitePaper | December 8, 2022

"As we know, Blockchain is a distributed ledger that records economic transactions such that they cannot be manipulated. The technology came into prominence as a result of the interest in bitcoin and cryptocurrency in general but has since found relevance in recording not just cryptocurrency transactions but for anything of value. Knowing the capabilities of this emerging technology, developers and tech enthusiasts have gone to work fashioning out use case after use case for blockchain. Today many developers are focused on developing applications "codes" for the crypto world "BlockChain" without realizing many factors that the future will bring".

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A pragmatist’s guide to the metaverse

whitePaper | August 15, 2022

The metaverse. Isn’t that a place for gamers, NFT collectors and kids playing Roblox? So why do we keep hearing about serious companies— banks, retailers, healthcare organizations— setting up a presence there? Are companies making the jump just because they don't want to miss out? Would it be safer to wait and watch? The answer is that the metaverse is still emerging and is actually years, even decades, from full maturity. Even the naming conventions for this virtual world aren’t settled in yet—is it “the” metaverse, “a” metaverse, "some metaverses"?

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Spotlight

US Music Corp

U.S. Music Corp is based in Buffalo Grove, a suburb of Chicago IL., and manufactures two of the oldest guitar brands in the United States- Washburn Guitars and Oscar Schmidt Musical Instruments, in addition to other well known brands like: Parker Guitars, Randall Amplifiers, and Jay Turser Guitars. USM also distributes marquis brands: Marshall Amplification, Eden Bass Amps, Natal Drums, Hagstrom Guitars, Warwick Basses, Quik Lok Stands, and Profile Accessories. US Music is a subsidiary of Jam Industries, Ltd.

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