SOCIAL MARKETING TRENDS TO WATCH OUT FOR IN 2019

July 1, 2019

In today’s fiercely competitive market, CMOs can no longer afford to remain ignorant of the ins and outs of social media or high-converting digital marketing funnels. The globalized marketplace requires CMOs to possess digital marketing skill sets and take the time to master the art of building (and selling to) massive social audiences. However, there are a lot of marketing trends in today’s digital landscape, and everyone seems to have an opinion about what brands should be doing.

Spotlight

Discovery Digital Networks

Discovery Digital Networks, lead by Seeker & SourceFed Studios connects with millennial audiences through daily shows, weekly series, premium web-docs & live online events. From massive digital distributors, to emerging social platforms and ground-breaking VR content, our programming already dives deep into the future of media. DDN content has made waves across the digital media industry, claiming numerous awards from the Webbys, Shortys, Streamys and many more. With over 300 million monthly views, top online personalities and a growing roster of shows and affiliates, DDN is reaching young, influential audiences around the world, on their terms.

OTHER WHITEPAPERS
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WAYS G SUITE FOR MEDIA AND ENTERTAINMENT IS TRANSFORMING OPERATIONS

whitePaper | March 26, 2020

Media and entertainment companies are developing and integrating new technologies, as well as creating content that is seen by millions and generates billions in global revenue. But behind the systems that enable digital animators to bring dinosaurs to life (at least on screen) or empower users to share their dreams with the world, are companies that need innovative tools to help them boost productivity, ROI, and collaboration.

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GEARING UP FOR THE METAVERSE

whitePaper | July 25, 2022

In the history of technology, truly groundbreaking developments become household names. For the last decade, people have been using ‘Google’ as a verb, asking whether or not there is an app, and saying ‘post’ when they mean publish online. Blockchain technology led to the most famous acronym in a generation: NFT or Non-fungible Token. Now, combined with Virtual Reality (VR) units, the same technology has created two more increasingly popular neologisms: metaverse and web3

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ATSC 3.0 white paper

whitePaper | February 12, 2022

How the latest standard enables TV broadcasters to mass distribute Internet Protocol (IP) data, creating new business opportunities and delivering critical public service improvements.

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The Relationship Between Movie Theatre Attendance and Streaming Behavior

whitePaper | February 6, 2020

The survey included 2,015 respondents who saw at least one movie in theatres over the last twelve months and an additional 505 respondents who did not see any movie in theatres. Of the 2,520 total respondents, 79% of the respondents streamed at least one hour of online content per week over the last twelve months, and 69% saw at least one movie in theatres and streamed at least one hour of online content per week in the last twelve months.

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VMware vSphere & VMware vSphere+Compute Virtualization

whitePaper | July 15, 2022

VMware vSphere overview Licensing overview – Licensing metric and management Packaging overview – Packaging options for editions (including VMware vCenter Server®), kits, vSphere, Bitfusion Version upgrade entitlements for existingcustomers Paid edition upgrades from vSphere 8 vSphere Platinum end of availabilit

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Unlocking the Metaverse

whitePaper | August 15, 2022

In a world of ever-advancing technology, few innovations today are considered true global disruptors. Enter: the Metaverse. On the cusp of dramatically altering digital communications and experiences as we know them, the Metaverse is poised to evolve our digitally driven modern lives from video, photo, and text-based interactions to highly immersive and connected virtual experiences. Should consumers be excited about this? Nervous? Cautiously optimistic? At this stage, the very early days of the Metaverse give us little to rely on in terms of conceptualizing its impact on our day-to-day lives in the distant future. And yet, conversation and anticipation surrounding the Metaverse continues to dominate everything from news headlines to shareholder calls.

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Spotlight

Discovery Digital Networks

Discovery Digital Networks, lead by Seeker & SourceFed Studios connects with millennial audiences through daily shows, weekly series, premium web-docs & live online events. From massive digital distributors, to emerging social platforms and ground-breaking VR content, our programming already dives deep into the future of media. DDN content has made waves across the digital media industry, claiming numerous awards from the Webbys, Shortys, Streamys and many more. With over 300 million monthly views, top online personalities and a growing roster of shows and affiliates, DDN is reaching young, influential audiences around the world, on their terms.

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