TV FUTURES INITIATIVE BUSINESS MODEL INNOVATION IN A MULTI-PLATFORM WORLD

March 8, 2018

This report details the findings of a collaborative research program undertaken by Comcast Technology Solutions and MTM in early 2017, exploring the key trends and developments impacting the U.S. TV industry during the next 3-5 years and identifying the strategic priorities for broadcasters, as they look to adapt and grow in a fast-changing market.The TV industry is clearly experiencing a period of dramatic change, as broadcasting transitions into multi-platform TV, consumers fundamentally change their behaviors and preferences, and competitors across multiple screens compete for ad budgets, consumer spend, and consumer attention In many respects, the U.S. industry has adapted successfully to many of these changes during recent years, but there is a strong consensus across the industry that more change is coming – and that digitally-driven disruption may even intensify during the coming years.

Spotlight

NGsoft

NGSoft is an advanced software development company established in 1992 and since then helping customers to transform vision and technology into advanced and exiting new products, perfectly adapted to their needs. We form the most innovative software solutions company in Israel with more than 200 employees located in Petah Tikva and a development extension in Omer to deliver end to end solutions with state of the art User Experience using cutting edge technologies.

OTHER WHITEPAPERS
news image

The Adobe EchoSign advantage for media and entertainment

whitePaper | June 2, 2021

The media and entertainment industry operates in a challenging environment of rapid change. These companies are struggling to stay one step ahead of—or even keep pace with—the consumer demand for engaging, always-on content. Content producers, advertisers, broadcasters, and distributors alike face the growing requirement to focus on opportunities and growth, while defining and adapting profitable business models.

Read More
news image

Mobile eSports Gaming Fanatics

whitePaper | June 19, 2022

By now you’ve surely heard about the impact that blockchainrelated innovation, cryptocurrency and non-fungible tokens (NFTs) are having on the global economy. People around the world are turning to alternative currencies for safe haven, growth and exploration. Play- to-earn gaming is emerging as a large proponent of this growingtrend in alternative entertainment and income.

Read More
news image

Azure Resiliency – Business Continuity andDisaster Recovery

whitePaper | January 12, 2022

Azure is a rapidly growing cloud computing platform that provides an ever-expanding suite of cloud services. These include analytics, computing, database, mobile, networking, storage, and web services. It integrates tools, templates, and managed services that work together to make it easier to build and manage enterprise, mobile, web, and Internet of Things (IoT) apps faster, using the tools, applications, and frameworks you choose. The cloud enables these exciting technologies.

Read More
news image

The Fastest Way From Web 2.0 To Web3 Gaming

whitePaper | August 5, 2022

Arena Games is a Web 3.0 multiplayer mobile games platform connecting developers and players in a simple and safe mode We create a convenient way to turn games into web3 for developers, and easy access to GameFi for players

Read More
news image

The Media, Entertainment and Culture Industry’s Response and Role in a Society in Crisis

whitePaper | June 3, 2021

COVID-19 continues to unfold with a profound shock across the media industry. At extraordinary speed, it has disrupted supply and demand, workforce and business operations, monetization, the industry ecosystem, and the emotional and physical health of the industry's community. The first priorities have been to adapt to ensure business continuity and support society, workers, and customers.

Read More
news image

FAST channels usher in a new era of operational creativity

whitePaper | August 25, 2022

In the face of unprecedented competition, media companies must find ways to innovate — but the cost of delivering content in an era of multiplying platforms is eating into their operations budget for trying new things. FAST channels represent a significant new opportunity to test ideas, iterate — and bring in extra revenue. In fact, Digital TV Research reported the AVOD market FAST channels belong to represents the fastest-growing video segment over five years (2020–2024). But media companies can’t afford to spend months and massive resources to take a channel from idea to launch.

Read More

Spotlight

NGsoft

NGSoft is an advanced software development company established in 1992 and since then helping customers to transform vision and technology into advanced and exiting new products, perfectly adapted to their needs. We form the most innovative software solutions company in Israel with more than 200 employees located in Petah Tikva and a development extension in Omer to deliver end to end solutions with state of the art User Experience using cutting edge technologies.

Events