Virtual & Augmented Reality for Business

whitePaper | June 1, 2021

The fashion industry has evolved in a number of ways over the past year.While the lockdown lifestyle has played a huge role in shaping the future ofthe industry, we’ve also found fresh fashion trends that are inspired bycelebrity culture and societal shifts.

whitePaper | April 16, 2020

The rapid outbreak of the coronavirus presents an alarming health crisis that the world is grappling with. In addition to the human impact, there is also a significant commercial impact being felt globally. As viruses know no borders, the impacts will continue to spread. In fact, 94 percent of the Fortune 1000 are already seeing COVID-19 disruptions.

whitePaper | June 17, 2022

The metaverse promises to transform industries ranging from tourism to fashion. But the metaverse is not developing by magic. An immersive metaverse needs several building blocks to realize its potential, including artificial intelligence, extended reality, blockchain, edge computing, and more. Major product developments from companies such as Apple, Google, and Meta have cast a spotlight on these technologies

whitePaper | February 12, 2020

Video is now an essential part of any marketing or communications strategy. It can raise conversion rates, generate leads, build engagement with your brand and help customers make purchasing decisions. To help get your company noticed you need original and unique content. It is widely accepted that the vast majority of viewers find live video content more engaging than pre-recorded, highlighting the need for brands and communicators to look to Live Streaming as a tool to communicate to their audiences. More attention is paid to content if it’s actually taking place at the same time they are viewing it, especially if there is the facility to interact.

whitePaper | February 28, 2020

Media enterprises like publishers, broadcasters and new media companies are serving content to millions of viewers on different devices and platforms across geographies. In order to cater to growing viewer demands both at global and regional levels, many companies are moving to cloud-based technologies to take advantages of its scalability, flexibility and security services. As per IABM*, more than 39% of media companies have already adopted cloud based solutions and another 30% are very likely to follow suit.

whitePaper | June 7, 2022

Software is rapidly becoming the foundation for most of the ways we work, live and play — a trend known as “softwarization.” Software isn’t new, of course. But what’s changed is the degree to which it determines a product’s user experience, revenue opportunities, longevity, competitiveness, market differentiation and more. Softwarization enables products to become “smart,” connected and even autonomous — capabilities that they didn’t have when software was a limited part of their DNA. For example, passenger vehicles and trucks have relied on software for decades to keep their engines running properly and efficiently. With softwarization, they now can drive themselves and upload granular information about the health and performance of every key component, helping avoid expensive breakdowns.