White Paper: Will your streaming video success break your OVP?

November 8, 2016

With premium “over-the-top (OTT)” video continuing to gain serious marketplace momentum, an interesting phenomenon is arising: Seemingly any company that has transcoded a video, streamed an advertisement, built an iPhone app, attended a conference or used the acronym Digital Rights Management (DRM) is now a do-it-all expert in All Things OTT. Phrases like “Launch your OTT service in 30 days” are becoming more common despite the outrageousness of the claims. Even so, it’s easy to understand why the bandwagon is getting crowded.

Spotlight

Comprehensive Technical Group

Since first opening our doors in 1991, CTG has led the way in creating and implementing comprehensive technical solutions for media-centric markets. Whether installing state-of-the-art broadcast systems or designing innovative infrastructure for a data network, CTG brings extensive experience, resources, and know-how to everything we do.From system design and training to post-installation support, CTG is a trusted broadcast solutions partner every step of the way. This is how, for over 20 years, we’ve built strong customer relationships and provided customers with best-in-class performance at every level.

OTHER WHITEPAPERS
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2021 Social Media Marketing Strategy

whitePaper | April 29, 2021

The ever-evolving state of social media marketing is not always an easy one to keep up with. Within the past year, social media behaviors have shifted as a result of a global pandemic, new networks emerging, top-ranking networks rolling out major updates, and more. Because of this, we’ve compiled a comprehensive state of social media marketing 2021 white paper as a resource for other brands and marketers in the industry seeking information about the current state of social media marketing and what their social media teams should be preparing for throughout the year.

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VIRTUAL REALITYFOR ARTS & CULTURE

whitePaper | May 27, 2021

These are exceptional times. Measures to control the coronavirus crisis are causing a major seachange in how we go about our social and business lives. This white paper looks at the challenges posed to cultural continuity by the closure of arts and events venues caused by the need for social distancing and the containment of COVID-19. Exceptional times require exceptional measures. This white paper will go on to propose the use of Virtual Reality (VR) technology as a means of transforming the way we interact with art and culture whilst conforming to the proscriptions we need to live and work within.

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VMware vSphere & VMware vSphere+Compute Virtualization

whitePaper | July 15, 2022

VMware vSphere overview Licensing overview – Licensing metric and management Packaging overview – Packaging options for editions (including VMware vCenter Server®), kits, vSphere, Bitfusion Version upgrade entitlements for existingcustomers Paid edition upgrades from vSphere 8 vSphere Platinum end of availabilit

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Metaverse as unique as its users

whitePaper | July 15, 2022

Neos is a virtual reality peer-to-peer metaverse for creators, educators and communities that reinvents and generalizes the way immersive social experiences, applications, games and other various virtual creations are built, to let them all coexist in one shared space. Users can build and distribute content right within Neos. The innovative underlying architecture - based on simple, yet powerful building blocks in an expandable future-proof way - is designed to dynamically synchronize complex worlds and behaviors

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METAVERSE - NEXT GENERATION USER EXPERIENCE TECHNOLOGY

whitePaper | February 25, 2022

Those who think the Metaverse is some obscure sci-fi fantasy, should think again. The metaverse is not only here, it is also all over the news. It is the theater of choice for the latest movie releases, the mega storefront for big brand sales, already big in the arena of serious gaming.

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Direct Brands: Media & Customer Acquisition

whitePaper | November 22, 2019

Benchmark and understand Direct Brand media planning/buying decisions .This report would not have been possible without the collaboration and financial support of our Direct Brands Initiative Strategic Partners and supporting sponsor, listed below. Online survey executed by Ipsos among 330 direct-to-consumer brand media professionals. Responses were anonymous and aggregated.

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Spotlight

Comprehensive Technical Group

Since first opening our doors in 1991, CTG has led the way in creating and implementing comprehensive technical solutions for media-centric markets. Whether installing state-of-the-art broadcast systems or designing innovative infrastructure for a data network, CTG brings extensive experience, resources, and know-how to everything we do.From system design and training to post-installation support, CTG is a trusted broadcast solutions partner every step of the way. This is how, for over 20 years, we’ve built strong customer relationships and provided customers with best-in-class performance at every level.

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