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July 11, 2022
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whitePaper | November 22, 2019
Benchmark and understand Direct Brand media planning/buying decisions .This report would not have been possible without the collaboration and financial support of our Direct Brands Initiative Strategic Partners and supporting sponsor, listed below. Online survey executed by Ipsos among 330 direct-to-consumer brand media professionals. Responses were anonymous and aggregated.
whitePaper | June 2, 2021
The media and entertainment industry operates in a challenging environment of rapid change. These companies are struggling to stay one step ahead of—or even keep pace with—the consumer demand for engaging, always-on content. Content producers, advertisers, broadcasters, and distributors alike face the growing requirement to focus on opportunities and growth, while defining and adapting profitable business models.
whitePaper | December 13, 2019
MANY PEOPLE MAY be familiar with the frustration of calling up their smartphone’s speech-to-text function to dictate an email, only to find that it won’t work because the phone isn’t connected to the internet. Now, a new generation of edge artificial intelligence (AI) chips is set to reduce those frustrations by bringing the AI to the device.
whitePaper | November 1, 2022
We have tracked 5G trials and commercial deployments, enablers such as 5G spectrum deployments, and the impact of 5G on operators’ supplier decisions. We have carried out this work because 5G is the latest generation of mobile broadban technology, but also because of the high hopes around 5G in terms of addressing ever-increasing demand for data and helping operators enable (and create value from) the digital transformation of enterprises.
whitePaper | April 13, 2021
By 2021, it's estimated that 80% of total internet traffic will consist of streaming video content, but the long term development of such a fast growing industry still remains uncertain.In this whitepaper, learn what technical and logistical challenges arise during the media streaming launch process and how they’re solved.
whitePaper | December 2, 2022
The Open Radio Access Network, or O-RAN, is an approach to transform the radio access network to a disaggregated, open, virtualized, and fully inter-operable mobile network. The O-RAN uses cloud technologies as its foundation to achieve the architecture goals and provide low-cost and fully automated 5G networks. AWS is an ideal cloud platform for the O-RAN network innovation, with more than 200 featured services and globally adopted infrastructure for telecom customers. This whitepaper explores the concept of the O-RAN, offers a reference architecture for the O-RAN on AWS, and presents best practices on Amazon Web Services (AWS) for key features of the O-RAN.
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