5 CUTTING-EDGE WAYS COMPANIES ARE LEVERAGING AUGMENTED AND VIRTUAL REALITY

| December 18, 2019

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One of the hottest trends in advertising right now is the use of augmented reality (AR) or virtual reality (VR). AR and VR can provide greater creative freedom for advertisers, resulting in a product that can reach customers in a way that traditional ad mediums can’t always do. As leaders in their field, the members of Ad Age Collective keep on top of the latest marketing and advertising trends, as well as how to implement them successfully. Below, five of them tell us the most cutting-edge ways they've seen companies leverage augmented and virtual reality in their campaigns.

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AZCAR Technologies is a global broadcast and multi-media systems engineering consulting, design, and turn-key integration company.We provide innovative digital media solutions and content delivery systems to a broad range of domestic and international broadcast and media industry customers.

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