A Look at Crowd Media Holdings’ Business Model in Hindsight

TEAM KALKINE | July 3, 2019

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A global mobile entertainment and digital media company, Crowd Media Holdings Limited (ASX: CM8) has been transitioning from a product-centric company to a platform company with an emphasis on marketing, predominately targeting millennials through technology. The company, at the right time, recognised the growing opportunities in the digital media space, hence this transition transpired. The increased focus on growing digital media space led the company to change its name to Crowd Media Holdings Limited from Crowd Mobile Ltd. The company is focused on leveraging its technology and social media platforms to generate revenues by providing its advertiser clients market access to an audience, primarily millennials and Generation Z.

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