A look at the structural shift in media and entertainment industry

| October 29, 2018

article image
The media and entertainment industry in India saw a major structural shift in FY18. Companies have started realising the importance of the convergence of technology and media & telecom in engaging customers and generating revenue. A snapshot of the industry and what to expect.

Spotlight

Media Dog Hire Ltd

Media Dog - Providing Quality Camera Equipment Hire with Branches in Birmingham, Manchester & Glasgow with Nationwide Delivery.Media Dog supply cameras, lenses, grip, lighting, DIT and sound equipment for TV, film, commercial, and drama productions all across the UK from our facilities in Birmingham, Manchester and Glasgow.Our mission is to build on our reputation for having the latest and greatest kit at the best possible price.

OTHER ARTICLES

What's Really Holding Virtual Reality Back?

Article | March 18, 2020

It's been nearly four years since HTC and Facebook's Oculus launched this generation of virtual reality (VR) with the Vive and Rift headsets, respectively. They were supposed to be revolutionary products that would open up a new world of innovation that would disrupt nearly every aspect of our lives. Instead of being in every home, as hoped, VR is still a novelty with only a few million headsets in the market. HTC and Oculus are actually trailing Sony's (NYSE:SNE) PSVR, which recently surpassed 5 million headsets sold since launch. And the number of headsets being used on a regular basis is well short of that number. So why hasn't VR taken off, and can HTC and Oculus fix what's ailing the industry?

Read More
VIRTUALIZATION

Instagram continues to perform strongly despite inconsistent brand identity

Article | March 18, 2020

Over the last few months Instagram has done its best to capitalise on the latest social media success tactics, often at the cost of its own original user proposition. The photo-sharing app for friends now offers Reels, imitating TikTok’s success. It has rolled out an option to hide Likes, the iconic feature which has characterised social media as a whole since inception. And it now is introducing ‘suggested posts’ to users’ feeds, sorted by topics a profile states they are interested in – potentially putting these ahead of photos and videos shared by profiles they actually follow. Directly mimicking TikTok, this seems to diverge very little in practice from hashtags, which are its original discovery feature. Instead, it seems to want to emulate the usability which younger users are familiar with from TikTok, in order to entice them to increase their Instagram engagement.

Read More

Game on: How PlayStation 2 changed the entertainment industry forever

Article | March 18, 2020

In December 2000, reports began to circulate within intelligence communities in the United States and Europe of a powerful new technology acquired by Iraqi dictator Saddam Hussein. It would allow Saddam to upgrade his guided missile programme and place many targets in the west within reach, went the whisperings. The name of the technology was the Sony PlayStation 2. Speculation that Saddam was “hoarding” hundreds of box-fresh PS2s in order to harness their extraordinary processing power was eventually debunked. But not before the Pentagon had thoroughly investigated the rumours.

Read More

The streaming, AI and VR-assisted future of listening

Article | March 18, 2020

We’ve already seen a boom in smart speakers. This and the unleashing of sound experiences from any sort of tether are fuelling the audio revolution. Streaming services like Spotify and Apple Music mean sound is no longer dependent on a carrier medium or dedicated device. Instead, listening has become mobile and on-demand. Like an invisible companion, sound accompanies us wherever we go, without interruption. In the future, I believe that the distance between listener and sound will shrink even more. How so?

Read More

Spotlight

Media Dog Hire Ltd

Media Dog - Providing Quality Camera Equipment Hire with Branches in Birmingham, Manchester & Glasgow with Nationwide Delivery.Media Dog supply cameras, lenses, grip, lighting, DIT and sound equipment for TV, film, commercial, and drama productions all across the UK from our facilities in Birmingham, Manchester and Glasgow.Our mission is to build on our reputation for having the latest and greatest kit at the best possible price.

Events