Adobe Acquires Allegorithmic For AR/VR Creative Cloud

January 23, 2019 | 165 views

Adobe announced the acquisition of Allegorithmic, makers of the Substance toolset for textures and materials.Allegorithmic also built a hybrid VR tool demonstrated at Oculus Connect 5 that allowed easy switching between desktop and VR modes so that 3D content creators can easily get a look at their work in a VR headset with access to all the same panels and UI elements from the desktop version.Terms of the deal were not disclosed. A press release announcing the acquisition references VR and AR as becoming “more critical” to brands and that the Substance tools will be integrated as part of “new offerings” in Adobe’s Creative Cloud suite of subscription software tools.

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ZeniMax Media

ZeniMax creates and publishes original interactive entertainment content for consoles, the PC, and handheld/wireless devices. Its Bethesda Softworks division, founded in 1986 in the early days of the industry, has a long history of success as a publisher of award-winning video games. In addition, the ZeniMax group includes some of the most acclaimed development studios in the world.

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TECHNOLOGIES, VIRTUALIZATION

Microsoft’s xCloud game streaming arrives on iOS with some Apple restrictions

Article | August 2, 2022

Microsoft is expanding its Project xCloud service to the iPhone today. The software giant is launching a beta of xCloud through Apple’s TestFlight service, allowing xCloud testers to try the service on an iPhone or iPad. It’s the first time we’ve seen a cloud game streaming service appear on iOS since the days of OnLive — and OnLive’s iOS app wound up in limbo when Apple didn’t approve it. Google’s Stadia and Nvidia’s GeForce Now are still not available on Apple’s devices, either, and neither company has been able to tell us when that might change.

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VIRTUALIZATION

Apple's AR & VR headset may not need external input for orientation & motion detection

Article | June 21, 2021

Apple is continuing to investigate headsets like its "AR Glasses," as part of its exploration of Augmented and Virtual Reality systems. One such headset in future may utilize sensors that can detect angular rotation, such as that experienced when the device is placed on a user's head or removed. "[It] may be beneficial for the VR headset to be able to detect when a head-worn device (e.g., headset, eyeglasses, headphones, etc.) is being removed from the user's head, is being placed on the user's head, or both," says Apple in US Patent No. 10,557,724, "Angle detection of a rotating system using a single magnet and multiple hall sensors."

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BUSINESS

Game On: These Entertainment Stocks Hit New Levels

Article | July 11, 2022

Some Chinese entertainment stocks listed in the U.S. got a boost last week after the People Bank of China (PBOC) said it would pump $173 billion into the economy. Since news of the report from Beijing hit the street, one of the biggest gainers was Chinese gaming giant NetEase Inc. (Nasdaq: NTES) NetEase, a partner of California-based Blizzard Entertainment in China, traded as low as $317.48 per American depositary share within the last couple of weeks, and soared as high as $347.95 apiece last week. NetEase rolled out its international presence in recent years in Japan and North America, lowering its China dependency.

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The Future of Tech: Gaming Consoles, the Xbox and PlayStation of Tomorrow

Article | February 10, 2020

Consoles have come a very long way since the arrival of first-generation machines from Atari and Coleco in the seventies. Even the original PlayStation (1994) and Xbox (2001) look dated compared to the 4K/HDR-capable machines of today, and that divide will grow even larger once the PlayStation 5 and Xbox Series X arrive at the end of 2020. But what about the future? More than once console makers have tried to break new ground, by focusing on functionality beyond gaming, but for the most part those attempts have failed. Nintendo has found the most success with specialized hardware that still focuses on games first, while Sony and Microsoft have seemingly understood that building powerful general purpose machines that are akin to PCs is their best and safest bet.

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Spotlight

ZeniMax Media

ZeniMax creates and publishes original interactive entertainment content for consoles, the PC, and handheld/wireless devices. Its Bethesda Softworks division, founded in 1986 in the early days of the industry, has a long history of success as a publisher of award-winning video games. In addition, the ZeniMax group includes some of the most acclaimed development studios in the world.

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Google making AR/VR more immersive on consumer devices

Google | June 22, 2020

A team of Google researchers has created a new technology to take the immersive augmented reality (AR) and virtual reality (VR) experiences to a new level. New research shows the ability to record, reconstruct, compress, and deliver high-quality immersive light field videos, lightweight enough to be streamed over regular Wi-Fi. “We’re making this technology practical, bringing us closer to delivering a truly immersive experience to more consumer devices,” said Michael Broxton, Google research scientist. Photos and videos play a huge role in our day-to-day experience on mobile devices, and “we are hoping that someday immersive light field images and videos will play an equally important role in future AR and VR platforms,” he added. Wide field of view scenes can be recorded and played back with the ability to move around within the video after it has been captured, revealing new perspectives. In recent years, the immersive AR/VR field has captured mainstream attention for its promise to give people a truly authentic experience in a simulated environment.

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Google making AR/VR more immersive on consumer devices

Google | June 22, 2020

A team of Google researchers has created a new technology to take the immersive augmented reality (AR) and virtual reality (VR) experiences to a new level. New research shows the ability to record, reconstruct, compress, and deliver high-quality immersive light field videos, lightweight enough to be streamed over regular Wi-Fi. “We’re making this technology practical, bringing us closer to delivering a truly immersive experience to more consumer devices,” said Michael Broxton, Google research scientist. Photos and videos play a huge role in our day-to-day experience on mobile devices, and “we are hoping that someday immersive light field images and videos will play an equally important role in future AR and VR platforms,” he added. Wide field of view scenes can be recorded and played back with the ability to move around within the video after it has been captured, revealing new perspectives. In recent years, the immersive AR/VR field has captured mainstream attention for its promise to give people a truly authentic experience in a simulated environment.

Read More

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