Android Oreo TV Demo Android 8.0 Demo New Android TV

Android TV 8.0 or Android TV Oreo is a major update to the Android TV operating system for connected TV devices and Smart TV's. The new look features a re-imagined home screen with Android TV apps broken up into channel selections.

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Backlight is a media technology holding company that has acquired award-winning software businesses in video content ideation, production, post production, distribution and analysis.

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Virtualization, Media and Broadcasting

Why Shares of AMC Entertainment Are Surging Today

Article | July 13, 2022

It was just two weeks ago that it looked as if the COVID-19 pandemic would push AMC into bankruptcy, as forced theater closures shut off revenue to the world's biggest cinema operator. The company also slashed its dividend, and executives all took pay cuts to help conserve cash. Investors should still be wary, even if AMC is able to open many of its theaters sooner than the mid-June date it had been eyeing.

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Technologies

Hi-Res audio: It’s all about a maturing market

Article | February 14, 2022

Music streaming contrasts sharply with video streaming. While the video marketplace is characterised by unique catalogues, a variety of pricing and diverse value propositions music streaming services are all at their core fundamentally the same product. When the market was in its hyper-growth phase and there were enough new users to go around, it did not matter too much that the streaming services only had branding, curation and interface to differentiate themselves from each other. Now that we are approaching a slowdown in the high-revenue developed markets, more is needed. Which is where Hi-Res comes in.

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Technologies, Virtualization

B2B Movie Placements: What to Expect?

Article | August 2, 2022

As films evolved into the popular medium that they are today, brands followed suit. They took advantage of a large network of new ways to market, from print media to radio to television. Product placement, a part of branded entertainment marketing, became more common from the 1980s. Today, every moviegoer is familiar – sometimes painfully – with paid product placements. And every marketer has heard commentary on both good and bad B2C product placements. But what about B2B movie placements? Ever heard of those? If you are a B2B enterprise looking to try it out, here are some major differences between B2C and B2B movie placements: Impress the producers Create an enticing pitch for the producers, which can influence them enough to bring them to the creative department. Sell your brand or product to them (indirectly) to help them understand how it will improve the realism of their scene or set. Make them realize how your product or service can help them. Placement isn’t always ‘placement’ Prospective B2B buyers aren’t going to squint their eyes to find your product while watching a movie. However, they might actually remember your brand if you host pre-opening events around the world for them and their families to watch a popular movie. If they enjoy the movie and establish an emotional connection with it, they will definitely think of you while making any kind of purchase decision. Things might not work out No matter how hard you try to show your brand in a good light in a certain scene or situation, sometimes things happen that you can't control or ignore. In such cases, you might have to get all the branding out instead of settling for negative publicity, which could be a viable option for a B2C brand. B2B Movie Placement: A Success Story FLIR, a client of Hollywood Branded, is the leading provider of thermal military camera equipment. It co-starred in one of Warner Brothers' biggest hits of 2018, Rampage. FLIR connected with the right member of the production team and ensured that the brand was pictured in a positive light. FLIR shared its technology with the filmmakers and got advertised to its business customers, mostly film-loving decision-makers, through the movie and the way it was shot. The film earned $427M at the worldwide box office.

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Media and Broadcasting

The crowd still matters for live sports broadcasting

Article | June 17, 2021

At opposite sides of the globe, two top-flight international football events have kicked off over the last week. In semi-vaccinated Europe the month-long Euro 2020 tournament began on Friday June 11th, with 11 countries hosting the competition across Europe. On Sunday June 13th in Brazil (a country which had now lost nearly half a million lives to COVID-19) the 2021 Copa America kicked off, with the final taking place on July 10th2021. While Euro 2020 is taking place in front of reduced capacity crowds of fans in stadiums, the Copa America is being played behind closed doors with entire participating national delegations required to be vaccinated, and delegations limited to 65 members. Euro 2020’s official motto ‘Live it. For Real’ can be taken as a declaration of intent to host a top-flight mass sporting event as close to pre-pandemic conditions as feasibly possible. The criteria for live spectator participation for UEFA (the event organisers) was key to this. UEFA president Aleksander Čeferin confirmed the importance of live spectators at matches in an interview back in March where he stated "We have several scenarios, but the one guarantee we can make is that the option of playing any Euro 2020 match in an empty stadium is off the table. Every host must guarantee there will be fans at their games."

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Spotlight

Backlight

Backlight is a media technology holding company that has acquired award-winning software businesses in video content ideation, production, post production, distribution and analysis.

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The NVIDIA Shield TV gaming edition comes with a controller and is on sale for $168

androidcentral | January 20, 2019

The Nvidia Shield TV 4K streaming media player gaming edition is down to $168 on Amazon. This version of the NVIDIA Shield TV normally sells for around $190 and often as high as $200. Today's price is one of the lowest we have seen outside of Black Friday sales. This price gives you the controller for less than $20 compared to the price of the regular NVIDIA Shield.The Shield TV 4K device functions not just as a streaming player but also as a media server and a smart home hub with fully customizable settings. It offers 4K HDR video quality along with Dolby Atmos and DTS:X surround sound pass-through. It can download apps like Netflix, Hulu, Spotify, NFL, YouTube and so many more once connected to your Wi-Fi network at home. This version adds a gaming controller you can use to play games you've downloaded to the player.

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T-Mobile’s Netflix On Us will remain the same for the time being

androidauthority | January 15, 2019

T-Mobile customers who are worried that Netflix’s price hikes will affect Netflix On Us, fear not — T-Mobile CEO John Legere confirmed on Twitter that the program won’t change. For now.That caveat gives Legere and T-Mobile some wiggle room in the event that things do change. For now, however, T-Mobile will cover the costs of Netflix’s price increases. Legere also said that T-Mobile is working with Netflix to observe what sort of impact the price hikes might have.With Netflix On Us, T-Mobile subscribers with at least two lines with an eligible T-Mobile One voice plan can get Netflix’s standard plan for free. Subscribers can pay $3 per month if they want to step up to a Netflix Premium subscription, which lets you stream HD and UHD content on four devices at the same time.Earlier today, Netflix announced price increases for all three of its plans. The basic plan goes from $8 to $9 per month, while the standard plan goes from $11 to $13. The premium plan goes from $14 to $16 per month.

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15 best VR games for most VR headsets!

androidauthority | January 14, 2019

Virtual reality gaming is growing at a rapid pace. It made $5.8 billion in 2017 and just shy of $10 billion in 2018. That trend should continue over the next several years. There are a few big VR platforms. They include Google Cardboard, Google Daydream, Samsung Gear VR, Oculus, and the HTC Vive. We haven’t gotten our hands on all of those yet, but we can get this list started anyway. Here are the best VR games currently available for the Samsung Gear VR, Google Daydream, and Google Cardboard (and compatible headsets).Along Together is an adorable adventure game in VR. You play as an imaginary friend to a couple of kids. Their dog goes missing and you help and defend them along the way. The characters move around the game map with your assistance. You do stuff like move various elements so they can continue walking along. In addition, the simple controls and colorful graphics make for a very positive gaming experience. Plus, it's a good game for kids. The game runs for $9.99 and that's a bit expensive, but we have no real complaints with this one. Good luck finding Rishu!

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The NVIDIA Shield TV gaming edition comes with a controller and is on sale for $168

androidcentral | January 20, 2019

The Nvidia Shield TV 4K streaming media player gaming edition is down to $168 on Amazon. This version of the NVIDIA Shield TV normally sells for around $190 and often as high as $200. Today's price is one of the lowest we have seen outside of Black Friday sales. This price gives you the controller for less than $20 compared to the price of the regular NVIDIA Shield.The Shield TV 4K device functions not just as a streaming player but also as a media server and a smart home hub with fully customizable settings. It offers 4K HDR video quality along with Dolby Atmos and DTS:X surround sound pass-through. It can download apps like Netflix, Hulu, Spotify, NFL, YouTube and so many more once connected to your Wi-Fi network at home. This version adds a gaming controller you can use to play games you've downloaded to the player.

Read More

T-Mobile’s Netflix On Us will remain the same for the time being

androidauthority | January 15, 2019

T-Mobile customers who are worried that Netflix’s price hikes will affect Netflix On Us, fear not — T-Mobile CEO John Legere confirmed on Twitter that the program won’t change. For now.That caveat gives Legere and T-Mobile some wiggle room in the event that things do change. For now, however, T-Mobile will cover the costs of Netflix’s price increases. Legere also said that T-Mobile is working with Netflix to observe what sort of impact the price hikes might have.With Netflix On Us, T-Mobile subscribers with at least two lines with an eligible T-Mobile One voice plan can get Netflix’s standard plan for free. Subscribers can pay $3 per month if they want to step up to a Netflix Premium subscription, which lets you stream HD and UHD content on four devices at the same time.Earlier today, Netflix announced price increases for all three of its plans. The basic plan goes from $8 to $9 per month, while the standard plan goes from $11 to $13. The premium plan goes from $14 to $16 per month.

Read More

15 best VR games for most VR headsets!

androidauthority | January 14, 2019

Virtual reality gaming is growing at a rapid pace. It made $5.8 billion in 2017 and just shy of $10 billion in 2018. That trend should continue over the next several years. There are a few big VR platforms. They include Google Cardboard, Google Daydream, Samsung Gear VR, Oculus, and the HTC Vive. We haven’t gotten our hands on all of those yet, but we can get this list started anyway. Here are the best VR games currently available for the Samsung Gear VR, Google Daydream, and Google Cardboard (and compatible headsets).Along Together is an adorable adventure game in VR. You play as an imaginary friend to a couple of kids. Their dog goes missing and you help and defend them along the way. The characters move around the game map with your assistance. You do stuff like move various elements so they can continue walking along. In addition, the simple controls and colorful graphics make for a very positive gaming experience. Plus, it's a good game for kids. The game runs for $9.99 and that's a bit expensive, but we have no real complaints with this one. Good luck finding Rishu!

Read More

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