AR and VR: Revolutionizing Marketing Through Immersive Technologies

| June 10, 2019

article image
According to recent research, the AR and VR market is predicted to reach $215 billion by 2021, and as enterprise AR and VR solutions emerge, these advanced technologies are going to go beyond the gaming and entertainment industries.

Spotlight

TV5MONDE

TV5MONDE is one of the top 3 largest worldwide television networks (200 countries, 250 millions connected households). Broadcasting in French 24/7 and offering a wide variety of subtitled primetime films, in-depth coverage of international news, live world-class sports events, high-quality documentaries and magazines, cartoons and diversified lifestyle programming.

OTHER ARTICLES

Virtual Reality And Blockchain: Match Made In Heaven

Article | March 4, 2020

Having ruled the roost in science-fiction movies, and TV shows over the years, virtual reality (VR) is now an embodiment of reality. While virtual reality has not quite set the world alight yet, its future is promising. Virtual reality could make a difference in several sectors of business, including the likes of education, healthcare, and manufacturing among others. That being said, does virtual reality find application in blockchain technology? Is the coupling of these technologies a viable match? Read on to find out, and learn much more

Read More

Best game streaming services of 2020

Article | March 12, 2020

Game streaming services are all the rage at the moment, providing gamers with a way to instantly stream a library of games from PCs, Macs and mobile devices via the internet. But while the idea of streaming games to your phone sounds appealing, there’s more to it than that; not all game streaming services are created equal, and the offering can vary wildly between the various services. But that’s where we at Tech Advisor come in; we’ve already been using the various game streaming services available in 2020.

Read More

What's Really Holding Virtual Reality Back?

Article | March 18, 2020

It's been nearly four years since HTC and Facebook's Oculus launched this generation of virtual reality (VR) with the Vive and Rift headsets, respectively. They were supposed to be revolutionary products that would open up a new world of innovation that would disrupt nearly every aspect of our lives. Instead of being in every home, as hoped, VR is still a novelty with only a few million headsets in the market. HTC and Oculus are actually trailing Sony's (NYSE:SNE) PSVR, which recently surpassed 5 million headsets sold since launch. And the number of headsets being used on a regular basis is well short of that number. So why hasn't VR taken off, and can HTC and Oculus fix what's ailing the industry?

Read More

VR Headsets of the Future Might Be Made With Mirrors?

Article | June 4, 2020

Do you get headaches or feel nauseous while using VR headsets? About 20% of people do. Even if VR headsets don’t cause you physical discomfort, you might feel that your virtual worlds seem flat..That’s because they are flat. VR headsets using close-to-eye displays rely on lenses. While a lot of cool technology goes into them, they really work a lot like television or computer screens. Advancements like eye-tracking and autofocus try to fix these problems. But, they’ll never work. At least not according to Doug Magyari. Magyari and Immy, his company based in Troy, Michigan, believe that they have the solution: VR headsets that don’t use lenses.

Read More

Spotlight

TV5MONDE

TV5MONDE is one of the top 3 largest worldwide television networks (200 countries, 250 millions connected households). Broadcasting in French 24/7 and offering a wide variety of subtitled primetime films, in-depth coverage of international news, live world-class sports events, high-quality documentaries and magazines, cartoons and diversified lifestyle programming.

Events