ARTIFICIAL INTELLIGENCE IN THE ENTERTAINMENT INDUSTRY

| August 29, 2019

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The advent of artificial intelligence (AI) in media and entertainment will help uncover innovative ways of creating and sharing content. Artificial intelligence has always been a part of pop culture due to numerous sci-fi movies like Avengers: Age of Ultron, The Terminator, and I, Robot. But, what if artificial intelligence can be used in producing a movie? Artificial intelligence has already shown its potential in the music industry by creating beautiful compositions. Whereas, the world of art has also witnessed the creative mind of AI. Now, the advent of AI in media and entertainment will transform how audiences experience movies, TV shows, videos, games, and sports.

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TVbeat

TVbeat, a Real­-Time Advanced TV Audience Attribution company, empowers TV Distributors and Broadcasters to position their cross-screen TV-Video audience data as a core asset towards the emerging Advanced TV Advertising sector. TVbeat unlocks this potential with its real-time TV Audience Attribution platform to provide a holistic view of fragmented TV-Video audiences. This enriched TV audience attribution data enables broadcasters to offer media agencies and advertisers to make smarter decisions to plan, buy and reach the right audiences across Advanced TV properties, including traditional linear TV, where the majority of TV consumption today still takes place. Founded in 2013 and headquartered in London, TVbeat has offices in the USA and Croatia and clients in 8 countries.

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