Xsolla | March 16, 2023
Xsolla, a global video game commerce company, announced that it is going to represent innovative solutions for digital distribution, cloud gaming and different ways for the creation of P(I)ay with Mastercard at Game Developers Conference (GDC), in between 20-24 March 2023 at San Francisco, California.
Xsolla will host five informative speaking sessions on March 21, ending with President Chris Hewish's keynote speech. It would conduct these sessions in room #2024 in Moscone West. In addition, the attendees get to meet its experts and preview its latest products and solutions in its exhibition at Booth S549 South Hall, starting on March 22. It would increase the availability of games to players worldwide through its cloud gaming solution and give payment control to the player for their gaming experience. Previously, demo games were inaccessible to them in their region, but now they are available, and the players have to pay as per the time of their playing activity. In addition, game developers can obtain valuable insights into user behavior and revenue projections to update and build future-oriented games. Finally, it would combine Mastercard's technology, network, scale, and experts with its platform for an advanced customizable payment experience for players and developers.
President of Xsolla, Chris Hewish said, "We're excited to be back at GDC to continue sharing Xsolla's trending content." He added, "My experience at GDC has been engaging, as I get to talk to industry peers and professionals from around the world about the gaming industry's past, present, and future, which I find very compelling."
(Source – Business Wire)
Headquartered in Sherman Oaks, California, Xsolla, a computer games payment company, offers solutions for local payment, online game monetization, micro-transactions, in-game payment solutions, billing services, payment gateway, and fraud management. Its business engine helps video game developers and publishers to operate efficiently and increase game sales. It provides solutions to the individual to enterprise-level businesses dedicated to the video game industry. It resolves distribution, marketing and monetization complexities for developers, publishers and platform partners. In addition, it is a merchant and seller for gaming entities like Valve, Epic Games, Twitch, Ubisoft, and PUBG Corporation.
SOLUTIONS, MEDIA AND BROADCASTING
Atmosphere | February 06, 2023
Atmosphere, one of the leaders in TV entertainment streaming for business, has recently announced its exclusive content partnership with Trusted Media Brands (TMB), an entertainment company, to drive its long and short videos from brands like Weather Spy, People Are Awesome, The Pet Collective, and FailArmy and its content library into Atmosphere's digital out-of-home (DOOH) streaming platform.
TMB has a wide variety of shows across all its brands. In the past year, about 11 billion minutes watch on free ad-supported streaming TV (FAST) platforms and tens of billions of views on different social media sites.
Whereas the ad-supported streaming service provider, Atmosphere, has about 60 million monthly viewers across 45,000 platforms like medical waiting rooms, gyms, health clubs, and restaurants and bars. Its "content for free" feature allows streaming customers to run promotions with their captive customers through its self-service advertising portal.
Chief Operating Officer at Atmosphere, Blake Sabatinelli, said, "TMB's content is some of the most compelling content online and plays spectacularly in businesses." He added, "We are elated to become the exclusive out-of-home destination for high-quality programming like FailArmy and People Are Awesome and to provide TMB with their largest out-of-home audience yet."
(Source – Business Wire)
Chief Business Officer at TMB, Cameron Saless, said, "We are thrilled to partner with Atmosphere to bring our brands and channels to businesses worldwide." He added, "As early movers in social and FAST, we've been working hard to find new and exciting distribution points. Our partnership with Atmosphere allows us to do just that by expanding our audience and finding new points of discovery with consumers while they dine, exercise, socialize, and more."
(Source – Business Wire)
Atmosphere, one of the leading entertainment service providers, offers optional audio and original streaming TV channels for every business and mood. In addition, its ad portal allows companies to run their marketing promotions within their platforms and outside of them to new custom content. Its content is designed for public viewing and includes viral video compilations, lifestyle, news, sports coverage, adventure sports, the arts, and an effective business atmosphere. Headquartered in Austin, Texas, it has been revolutionizing TV streaming since 2019.
Mysten Labs | March 17, 2023
Mysten Labs, a web3 infrastructure company and initial developer of the Sui Layer 1 blockchain, today announced that it has partnered with BlueJay Games, a leading gaming studio. Through this partnership, BlueJay Games will launch Arcade Champion, a mobile Web3 arcade game, on Sui.
Arcade Champion is a reinvention of classic arcade games, integrating NFTs and play-to-own elements with familiar single-player and multiplayer competition-based minigames. The game features a hero-based system that uses NFTs to represent each player's unique characters. These NFTs are upgradeable, tradable, and fusible, and play a critical role in solo and dual modes of play, enabling players to accumulate bonuses and coins and achieve arcade supremacy.
The game will leverage Sui’s best-in-class technology and functionality, including its on-chain object and data storage, NFT-friendly infrastructure, and dynamic user-generated content support, providing a seamless and immersive gaming experience for players.
"We are excited to announce that BlueJay Games will be joining our growing community and building Arcade Champion on Sui,” said Evan Cheng, Co-Founder and Chief Executive Officer of Mysten Labs. "By offering the Web3 space a reinvention of classic arcade games that mix in elements of NFTs and play-to-earn incentives, we believe Arcade Champion will effectively bridge Web2 and Web3 users and move the gaming industry forward. By combining this innovative game with Sui’s innovative gaming infrastructure, powered by the Move programming language, we look forward to providing a fun-first gameplay experience for players."
"Arcade Champions seeks to expand the world of Web3 gaming to the mass market with Sui. Arcade Champion, a mobile-first, hybrid casual game with play-to-own elements and Hero based NFTs,” said Michel Mailhot, Chief Executive Officer of BlueJay Games. “Sui is purpose-built for gaming, speed, and efficiency with differentiated NFT editing, evolving and merging capabilities. We look forward to taking advantage of the massive opportunity ahead.”
Arcade Champion will launch on the first day of Sui’s mainnet. Players will immediately have access to the game’s play-to-own elements and hero-based NFTs.
About Mysten Labs
Mysten Labs is a team of leading distributed systems, programming languages, and cryptography experts whose founders were senior executives of Meta’s Novi Research and lead architects of the Diem blockchain and Move programming language. The mission of Mysten Labs is to create foundational infrastructure for web3.