TECHNOLOGIES,MEDIA AND BROADCASTING
Amagi | November 24, 2022
Amagi, the global leader in cloud-based SaaS technology for broadcast and connected TV, announced that it has acquired Streamwise, an early stage data aggregation and reporting platform for content distributors. Streamwise specializes in automating and standardizing data collection across streaming platforms. The acquisition will help Amagi to enhance its data solutions capabilities with comprehensive, more streamlined reporting and dashboards.
With the explosion of live linear channels, advertising and viewership on Free Ad-supported Streaming TV, data and insights on content and ad performance will become the key differentiator that helps content creators stay ahead of the game. The need for comprehensive insights is forcing content creators to invest heavily in building these capabilities in-house.
Amagi THUNDERSTORM, the advanced server-side ad insertion (SSAI) solution offers a robust dataset of performance metrics on viewership and ad engagement to content brands that deploy it for monetization. But, content brands, as part of their distribution and monetization agreements, are often left with data and metrics from a variety of platforms in multiple formats that need to be consolidated to provide a holistic view of how their content is generating revenue. With Streamwise, Amagi will be able to seamlessly integrate its proprietary as well as third-party data to provide content brands with insightful, unified analytics. Streamwise's modern and intuitive UX will make it easy for Amagi's customers to gain actionable business insights in a centralized and automated manner.
"What content brands need now more than ever is information at their fingertips. The genius of Streamwise's data platform lies in its simplicity and accessibility, making it an excellent value addition to Amagi's SSAI-based ad offerings. Together, we can enable content brands to shape their programming, optimize their distribution and generate better ROI,"
-Baskar Subramanian, CEO & Co-founder, Amagi.
Our combined offering will help content distributors make smart decisions and scale their business in the streaming economy by saving content, sales, marketing, and finance executives from repetitive, manual, and error-prone processes, said Doug Shineman, CEO of Streamwise, who is joining Amagi to lead business development for its new analytics vertical.
Amagi plans to offer Streamwise capabilities as a stand-alone offering to customers. Once it is integrated with the Amagi product suite in the coming months, customers will be able to additionally subscribe to Streamwise solutions in a seamless manner. Amagi provides a complete suite of solutions for channel creation, distribution and monetization. Amagi's global clients include ABS-CBN, AccuWeather, A+E Networks UK, Cinedigm, Cox Media Group, Crackle Plus, Fremantle, Gannett, Gusto TV, NBCUniversal, Tastemade, The Roku Channel and Vice Media among others.
Amagi is a next-generation media technology company that provides cloud broadcast and targeted advertising solutions to broadcast TV and streaming TV platforms. Amagi enables content owners to launch, distribute and monetize live linear channels on Free Ad-supported Streaming TV and video services platforms. Amagi also offers 24x7 cloud-managed services bringing simplicity, advanced automation, and transparency to the entire broadcast operations. Overall, Amagi supports 700+ content brands, 800+ playout chains, and over 2100 channel deliveries on its platform in over 40 countries. Amagi has a presence in New York, Los Angeles, Toronto, London, Paris, Melbourne, Seoul, Singapore, and broadcast operations in New Delhi, and an innovation center in Bangalore.For more information about Amagi and its streaming TV solutions, visit www.amagi.com.
TECHNOLOGIES,MEDIA AND BROADCASTING
Toshiba TV | November 22, 2022
Toshiba TV was announced as the Official Television of the FIFA World Cup Qatar 2022™. From the craftsman's impressive collection of products set to storm the market, the stunner Toshiba TV M550L is high up on the anticipation list, and for good reasons.The M550L with its resplendent display quality and other rich features raises the bar in television technology and epitomizes Toshiba TV's commitment to quality craftsmanship. Sleek, slim, and nicely trimmed around the edges for borderless viewing, the M550L promises to make an effortlessly captivating statement at first sight.
Delving into its visual capabilities, the Toshiba TV M550L displays the brightest, sharpest, and most colorful images for a sensational TV time. Its inbuilt Quantum Dot technology sees to this, designed with over a billion color shades, each one expressively brilliant for optimal viewing. The Full Array Local Dimming feature adds richness and depth to dark scenes on the M550L, making for remarkable contrast and shadow detail. Supported with the professional-grade REGZA Engine 4k Pro, every picture on the M550L displays in peak quality.
The M550L does not compromise on quality sound for its splendid visuals. Supported by the nifty Dolby Atmos and the advanced REGZA Power Audio PRO, the Toshiba TV M550L spatially immerses viewers in every sound that emanates from its bass woofers and delivers every sound detail with unmatched crispness for the cinematic-standard experience.
Efficiently capping the streak of Toshiba TV M550L's high performance is VIDAA TV, a superior operating system that blazes a range of smart, user-friendly features that make for a premium, and convenient experience.
Combining vivid beauty with immersive real vision and the signature heart-shaking sound, the Toshiba TV M550L is made for high value by people who know and set store by excellent home entertainment.
As an enthralling football event edges near and the world counts the days until its arrival, Toshiba TV rises to the occasion as the Official Television of the FIFA World Cup Qatar 2022™. The exquisitely-designed all-rounder M550L assures a reliable source of pristine viewing for football lovers, friends, and families.
Azerion | November 25, 2022
Azerion has announced the acquisition of AdPlay, an Italian based digital advertising platform. Together, the companies will provide advertisers with access to even larger audiences in Italy through exciting new formats and content like digital out of home and first look at highly relevant sports content. At the same time, publishing partners will benefit from the additional revenues and advertising formats Azerion will bring to them.
“I am pleased to announce the acquisition of AdPlay and strengthen our advertising business in Italy. The AdPlay team is a perfect fit with our Azerion culture, and their local expertise and experience will add to our ability to help our Italian customers to get the results they need from their advertising budgets. I am also very excited to welcome AdPlay’s Italian partners to the Azerion platform and grow our business together with them as well as extending our connected TV and digital out of home reach in the local market.”
-Umut Akpinar, co-CEO of Azerion
Azerion will integrate AdPlay’s digital cross-media solutions and campaign performance management, adding to its robust current offering in these areas. AdPlay exclusively represents some of the most relevant Italian publishers and has been pioneering the digital out of home market in Italy. Through this acquisition, Azerion will strengthen its position in Italy and increase its relevance as a partner that delivers easy, impactful and affordable access to large and diverse audiences through highly engaging content.
Additionally, AdPlay recently launched Veedly, a dedicated solution focused on the distribution of on-demand multimedia content from the world of sports. Veedly is already cooperating with various sports leagues.
The aggregated consideration is a combination of cash and shares. In total, 580,470 treasury shares were transferred to the selling shareholder. The transaction is effective as of 11th November 2022. AdPlay generated approximately €12 million gross revenue in 2021. This announcement follows various previous acquisitions in 2022, as Azerion continues to execute on its growth strategy. So far this year, Azerion has acquired an estimated annualised revenue in the range of €100 million to €125 million for a total aggregated consideration (combination of cash and shares) in the range of €90 million to €100 million.
Azerion is a high-growth digital entertainment and media platform. As a content-driven, technology and data company, Azerion serves consumers, digital publishers, advertisers, and game creators globally. Azerion’s integrated platform provides technology solutions to automate the purchase and sale of digital advertising for media buyers and sellers, supported by in-market sales and campaign management teams. Through our technology, content creators, digital publishers and advertisers work with Azerion to reach the millions of people across the globe that play Azerion’s games and view its distributed entertainment content to increase engagement, loyalty, and drive e-commerce. Founded in 2014 by two Dutch entrepreneurs, Azerion has experienced rapid expansion driven by organic growth and strategic acquisitions. Azerion is headquartered in Amsterdam, the Netherlands and is a publicly traded company listed on Euronext Amsterdam. For more information visit: www.azerion.com.
AdPlay is a tech media company focused on the development of proprietary solutions for Publishers and Brand advertisers. AdPlay Media Holding is a strategic partner for the implementation of digital transformation and innovation plans, through its owned technologies and tailored consulting services.