Digital Transformation: What’s in it for Media Companies?

| February 19, 2018

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Binge watchers. Cord cutters. Time shifters. It’s clear, consumers now enjoy a wide range of content choices and media types and changes in content usage habits are creating dramatic disruptions in these markets. These changes require that companies be efficient, nimble and understand their customers.The market opportunity is massive, with more than $2 trillion in annual global revenue at stake and technology investments surpassing $100 billion per year. There is no guarantee that the business model that is effective today will be relevant tomorrow as supply chains, product windows, and relationships change.

Spotlight

Break Media

Break Media is the single largest creator and distributor of male-targeted content online, reaching an audience of more than 200 million people through video and editorial content. Properties include the largest humor site online—Break.com—as well as leading properties in the gaming, humor and men's lifestyle verticals. Break Media’s in-house production studio creates original content that ranges from branded entertainment to award winning series. Break Media also is at the forefront of multi-platform video delivery, with applications downloaded millions of times across a spectrum of mobile devices and connected TV.

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Spotlight

Break Media

Break Media is the single largest creator and distributor of male-targeted content online, reaching an audience of more than 200 million people through video and editorial content. Properties include the largest humor site online—Break.com—as well as leading properties in the gaming, humor and men's lifestyle verticals. Break Media’s in-house production studio creates original content that ranges from branded entertainment to award winning series. Break Media also is at the forefront of multi-platform video delivery, with applications downloaded millions of times across a spectrum of mobile devices and connected TV.

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