Direct-to-Consumer: The Next Step For Skinny Bundles

November 6, 2018 | 98 views

The pace of pay TV cancelations is increasing worldwide. In fact, research from Parks Associates suggests that consumer perception of a poor value proposition within the realms of pay-TV remains the primary trigger for changing, downgrading, or canceling of services.As a result of this budding industry shift, it seems that a host of leading streaming services are grabbing the lion’s share of subscribers from this abandonment of pay-TV.For customers dissatisfied with the growing prices and dwindling value of the pay-TV or cable entertainment, newer, more streamlined skinny bundles, offering the magic mix of low prices and the convenience of streaming.However, despite the success, popularity and initial perceived universal value of the skinny bundle, it seems that the adoption of such offerings is beginning to slow down and even ‘flatten’.

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The Studio London

At The Studio we create tailored branded content at scale with a hand selected approached to influencer marketing. We have a 360 offering – people, service and platform.An experienced team who were there at the dawn of influencer marketing. The talent team with a black book of over 800 influencers. The creative team for idea and strategy. The project management team for execution and servicing. The production team to brings stories to life.

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MEDIA AND BROADCASTING, BUSINESS

Microsoft’s xCloud game streaming arrives on iOS with some Apple restrictions

Article | August 4, 2022

Microsoft is expanding its Project xCloud service to the iPhone today. The software giant is launching a beta of xCloud through Apple’s TestFlight service, allowing xCloud testers to try the service on an iPhone or iPad. It’s the first time we’ve seen a cloud game streaming service appear on iOS since the days of OnLive — and OnLive’s iOS app wound up in limbo when Apple didn’t approve it. Google’s Stadia and Nvidia’s GeForce Now are still not available on Apple’s devices, either, and neither company has been able to tell us when that might change.

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TECHNOLOGIES, VIRTUALIZATION

Apple's AR & VR headset may not need external input for orientation & motion detection

Article | July 27, 2022

Apple is continuing to investigate headsets like its "AR Glasses," as part of its exploration of Augmented and Virtual Reality systems. One such headset in future may utilize sensors that can detect angular rotation, such as that experienced when the device is placed on a user's head or removed. "[It] may be beneficial for the VR headset to be able to detect when a head-worn device (e.g., headset, eyeglasses, headphones, etc.) is being removed from the user's head, is being placed on the user's head, or both," says Apple in US Patent No. 10,557,724, "Angle detection of a rotating system using a single magnet and multiple hall sensors."

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TECHNOLOGIES

Game On: These Entertainment Stocks Hit New Levels

Article | February 14, 2022

Some Chinese entertainment stocks listed in the U.S. got a boost last week after the People Bank of China (PBOC) said it would pump $173 billion into the economy. Since news of the report from Beijing hit the street, one of the biggest gainers was Chinese gaming giant NetEase Inc. (Nasdaq: NTES) NetEase, a partner of California-based Blizzard Entertainment in China, traded as low as $317.48 per American depositary share within the last couple of weeks, and soared as high as $347.95 apiece last week. NetEase rolled out its international presence in recent years in Japan and North America, lowering its China dependency.

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The Future of Tech: Gaming Consoles, the Xbox and PlayStation of Tomorrow

Article | February 10, 2020

Consoles have come a very long way since the arrival of first-generation machines from Atari and Coleco in the seventies. Even the original PlayStation (1994) and Xbox (2001) look dated compared to the 4K/HDR-capable machines of today, and that divide will grow even larger once the PlayStation 5 and Xbox Series X arrive at the end of 2020. But what about the future? More than once console makers have tried to break new ground, by focusing on functionality beyond gaming, but for the most part those attempts have failed. Nintendo has found the most success with specialized hardware that still focuses on games first, while Sony and Microsoft have seemingly understood that building powerful general purpose machines that are akin to PCs is their best and safest bet.

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Spotlight

The Studio London

At The Studio we create tailored branded content at scale with a hand selected approached to influencer marketing. We have a 360 offering – people, service and platform.An experienced team who were there at the dawn of influencer marketing. The talent team with a black book of over 800 influencers. The creative team for idea and strategy. The project management team for execution and servicing. The production team to brings stories to life.

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TECHNOLOGIES

Verizon rolling out Fios TV One service with voice remote, Netflix integration

FierceVideo | December 12, 2018

Verizon’s traditional pay TV service is getting a substantial update, dubbed Fios TV One, which includes a new voice remote and Netflix integration.Besides the voice remote—which will allow Fios subscribers to change the channel, search for video-on-demand programming and control their DVRs with voice commands and Netflix, the new TV One platform is getting a Wi-Fi Connectivity feature and 4K Ultra HD support.The Wi-Fi Connectivity feature will allow Fios users to place TVs away from coax outlets and connect extra Fios set-top boxes wirelessly to the TV through the Wi-Fi network.Verizon’s Fios TV One is available now in the Pittsburgh, Harrisburg, New York City, upstate New York, Massachusetts and Richmond, Virginia, markets and will come to all remaining Fios markets throughout December and January.New customers can sign up for Fios TV One with Fios Gigabit Connection and phone for $79.99 per month and get a year of Amazon Prime and an Amazon Echo (2nd generation) for free. Existing customers may upgrade to Fios TV One at no increase to their service plan, although new equipment fees may come into play.

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TECHNOLOGIES

Verizon rolling out Fios TV One service with voice remote, Netflix integration

FierceVideo | December 12, 2018

Verizon’s traditional pay TV service is getting a substantial update, dubbed Fios TV One, which includes a new voice remote and Netflix integration.Besides the voice remote—which will allow Fios subscribers to change the channel, search for video-on-demand programming and control their DVRs with voice commands and Netflix, the new TV One platform is getting a Wi-Fi Connectivity feature and 4K Ultra HD support.The Wi-Fi Connectivity feature will allow Fios users to place TVs away from coax outlets and connect extra Fios set-top boxes wirelessly to the TV through the Wi-Fi network.Verizon’s Fios TV One is available now in the Pittsburgh, Harrisburg, New York City, upstate New York, Massachusetts and Richmond, Virginia, markets and will come to all remaining Fios markets throughout December and January.New customers can sign up for Fios TV One with Fios Gigabit Connection and phone for $79.99 per month and get a year of Amazon Prime and an Amazon Echo (2nd generation) for free. Existing customers may upgrade to Fios TV One at no increase to their service plan, although new equipment fees may come into play.

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