MEDIA AND BROADCASTING,BUSINESS
Helbiz Media | August 12, 2022
Helbiz Media, the exclusive distributor of media rights to Serie BKT worldwide, announces a new agreement with RAI-RADIOTELEVISIONE ITALIANA S.P.A. RAI Italia will broadcast weekly highlights of the Serie BKT championship for the 2022/2023 season, offering a vast number of fans abroad the thrill of the exciting championship.
The highlights of the Serie BKT Championship will be shown on the program "Casa Italia," which airs Tuesdays starting September 20. Helbiz Media also aims to sublicense its distribution rights of Serie BKT with the goal of increasing both revenues for the League and the international visibility of the championship.
The agreement with RAI represents a further step in the path of achieving significant international growth for the Serie BKT championship, after the success of last season in which Serie B was broadcasted in more than 30 countries including the United States, Germany, Austria, Switzerland, the Balkans, Greece, Spain, Latin America, Indonesia, Romania, and Israel.
"I am particularly pleased with the agreement reached with RAI for the broadcast of Serie BKT highlights in international channels with RAI Italia. It is good news for all the fans who abroad will be able to follow the spectacle of an incredible Championship and enjoy the best moments with the most spectacular goals, always with the guarantee of quality and professionalism of RAI's journalism."
-Matteo Mammì, CEO of HELBIZ MEDIA
Statement by Fabrizio Ferragni, Rai Director Foreign Offer Thanks to the agreement with Helbiz, Italian soccer is back on Rai Italia. Our compatriots abroad, reached by our channel all over the world, with an audience of about 25 million homes/families, will be able to receive the most exciting moments of the Serie B Championship, presented and commented every Tuesday, starting from September 20, by Piercarlo Presutti and his guests, inside Casa Italia, the renewed afternoon format created by Rai Italia for and with Italians around the world.
NGL Collective and mitú | August 01, 2022
GoDigital Media Group ("GoDigital"), a global media and technology conglomerate focused on community, content, and commerce, announced the acquisition of NGL Collective with the backing of MEP Capital, a media and entertainment-focused investment firm.
As part of the acquisition, NGL Collective ("NGL"), the U.S.' leading New Generation Latinx digital-first media and entertainment company co-founded by actor and activist John Leguizamo and industry leader David Chitel is merging with GoDigital's mitú, a leading digital media publisher dedicated to inspiring, representing, and super-serving U.S. Latinos. The new entity will retain the name of NGL Collective, becoming the largest 100% Latino-focused digital-first Latinx media powerhouse in the country helping advertisers connect with this coveted audience regardless of age or language preference. NGL will cater to a vast network of Latinx creative and media partners, reaching U.S. Latinx communities via an array of social media and editorial sites, in-person and virtual community events, and published research.
"Latinx media consumption is exploding. NGL's expertise in Latinx media solutions and our shared commitment to culturally relevant creativity makes it a great addition to GoDigital's portfolio,This acquisition cements our foothold in the U.S. Latino media space."
-Jason Peterson Chairman and Chief Executive Officer of GoDigital Media Group.
NGL's premium Latino video offerings on web, mobile, social, and connected television and #1 comScore ranking, coupled with mitú's community of more than 13 million social followers and web visitors, will provide an unmatched video-driven experience for consumers and advertisers.
Latinos are the largest ethnic group in the U.S., accounting for 11% of the buying power, and yet their contribution is consistently excluded in media and entertainment, said John Leguizamo, Co-founder and Partner of NGL Collective. "With NGL Collective and mitú's shared commitment to amplifying the voices of the Latinx community, our platforms and reach will expand. We will create more opportunities for Latinos in front of and behind the camera to speak directly to our community and influence how America sees us and how we see ourselves.
With the combined market presence of mitú brands, comprising wearemitú, somosmitú, FIERCE, crema, and Things That Matter, and NGL brands, consisting of Latina Moms, Hispanic Kitchen, and Hispanicize, the new NGL community will constitute the largest gathering of Latinx influencers, content creators, entrepreneurs, trendsetters, and media and entertainment innovators in the world. NGL's in-house Emmy®-nominated production team will also join forces with mitú's social content and brand studio team, which operates mitú Studios, a 14,000 square foot studio in Eastside Los Angeles.
"For ten years, mitú has built its legacy through creating communities and ensuring Latino voices are heard. Joining forces with NGL enables mitú to continue to build brands, cultural content and experiences that resonate with and represent the diverse U.S. Latino community, It's exciting to bring these companies together in a shared mission, with complementary solutions, and be part of leading mitú and NGL brands into the next decade."
-Vanessa Vigil, Chief Brand Officer, NGL Collective.
NGL will be helmed by current Chief Executive Officer and Founder David Chitel, with the creative support of Partner John Leguizamo. Vanessa Vigil will be elevated from General Manager of mitú to Chief Brand Officer of NGL. Ben Leff, NGL's Chief Operating Officer, Ben DeJesus, President of NGL Studios, and Joe Bernard, NGL's Chief Revenue Officer, will remain in the same capacities. Stephen Brooks, President of mitú and Latido Networks, will oversee the integration of the two companies, focusing on strengthening GoDigital's investments in Latinx media.
This unprecedented business combination solidifies our mission of being the #1 New Generation Latinx digital-first media and entertainment company in the U.S., concluded David Chitel, Chief Executive Officer of NGL Collective. The power and influence of U.S. Latinos merits a company like NGL exclusively focused on connecting advertisers with our coveted audience in-language, in-culture and in-context. The depth of our newly expanded offering inclusive of mitú makes us far and away the leader in our space.
Kroll Securities, LLC served as exclusive financial advisor to NGL Collective in connection with the transaction. Frost Miller LLP served as legal counsel to NGL and Stubbs Alderton & Markiles LLP served as legal counsel to GoDigital. GoDigital's transaction progress was coordinated by Zeevo Group LLC.
NGL Collective ("NGL") is the U.S.' leading independent Latinx media and entertainment solutions company connecting advertisers with the Latinx audience in-language, in-culture and in-context. Decades before it was cool, understood or even acceptable to talk about the NGL (New Generation Latinx) majority that is driving growth in America, NGL Collective was dedicated to modernizing the way advertisers reach and engage Latinx. As the group who coined the term "New Generation Latinx," we know NGLs best and help advertisers connect with them through our end-to-end offerings, spanning NGL Media, NGL Studios, NGL Social, NGL Virtual and NGL Solutions. www.nglcollective.com
About MEP Capital
MEP Capital ("MEP") is an investment firm focused on opportunities in the media and entertainment industries, providing support to the creative community. Across digital media, music, film & television, gaming, live events, and digital media, MEP partners with leading industry operators to finance projects, acquire assets, and invest in businesses. We invest through long-term oriented funds, with committed capital from institutions, family offices, and high-net-worth individuals. www.mepcap.com
mitú is a leading digital media company dedicated to inspiring, representing and super-serving U.S. Latinos. As a platform built for Latinos by Latinos, mitú is committed to representing both the collective and unique experiences of the 200% generation - 100% American and 100% Latino - through their multiple touch points in video, editorial, social, media, and research. www.wearemitu.com
About GoDigital Media Group
GoDigital Media Group ("GoDigital") is a diversified multinational conglomerate focused on technology-enabled and vertically integrated IP rights management through its operating subsidiaries. GoDigital is focused on the synergy of content, community, and commerce across music, video networks, and brands. www.godigitalmg.com
MEDIA AND BROADCASTING
Veritone, Inc | August 09, 2022
Veritone, Inc. (NASDAQ: VERI), creator of aiWARE, a hyper-expansive enterprise artificial intelligence (AI) platform, has announced an extension of its work with Amazon (NASDAQ: AMZN) and Amazon Web Services (AWS) to support its Media & Entertainment (M&E) customers. Last year, Veritone joined the AWS for Media & Entertainment initiative that helped content creators, rights holders, producers and distributors easily identify industry-specific AWS capabilities and accelerate transformation across five key industry innovation centers. By continuing to support the AWS for Media & Entertainment initiative, Veritone reaffirms its commitment to modernizing how IP owners of all sizes produce, distribute and ultimately monetize their content.Veritone brings a portfolio of content-enabling technologies and services that, when running on AWS, allows for end-to-end production in the cloud. With aiWARE as the enterprise platform, companies can build and deploy AI-powered workflows while seamlessly integrating with their current datasets, applications and processes.
“Working in lockstep with AWS allows us to deliver the most current content production, management and monetization tools, which help M&E customers to overcome the challenges of processing digital content at greater speeds and depth with metaverse and Web3 activations, Combining the power and scale of AWS along with our aiWARE technology, applications and services ensure that IP owners and content creators have a complete arsenal to create and maximize revenue opportunities regardless of where they exist or appear.”
-Ryan Steelberg, president and co-founder of Veritone
With Veritone, we can combine our skill sets and capabilities to offer a revolutionized way to create and monetize content no matter where creative workforces are located, said Chris Blandy, global leader of strategy and business development for media & entertainment, AWS. Leveraging Veritone’s AI platform on AWS, content creators and distributors are unlocking new ways to monetize existing libraries and create more engaging programming. The demand for content is not slowing down, and having the ability to identify and access the right asset immediately is essential for meeting the demanding pace of production.
Veritone and AWS magnify benefits for Media & Entertainment organizations
With aiWARE serving as a foundation to incorporate AI and intelligent workflow capabilities into a content production environment, M&E brands can leverage aiWARE-based applications on AWS, such as Veritone Digital Media Hub, to streamline the management of unstructured data to activate the monetization of their vast media archives. By automating metadata tagging and creating intelligent and actionable media data lakes, content creators can efficiently uncover valuable content and ensure new assets do not become lost, allowing brands like the San Francisco Giants and CBS News to activate decades worth of content.
“Leveraging AI to structure our digitized archive of 80-plus years of Giants baseball history, aiWARE and Digital Media Hub have accelerated and expanded our content projects,As part of the Veritone ecosystem, we like how we can incorporate more tools and capabilities as needed, future-proofing our content production for omnichannel fan engagement including Web3.”
-Paul Hodges, vice president of content and entertainment, San Francisco Giants.
As the next phase of content creation becomes more immersive and driven by “phygital” experiences, creators need tools to extend the content lifecycle to reach and access customers wherever they are consuming media. Veriverse, a portfolio of metaverse-ready solutions for the Enterprise, provides that much-needed bridge M&E brands are trying to cross to capitalize on the Web3 opportunity. Winner of back-to-back NAB Product of the Year awards for Veritone Voice and Veritone Avatar, Veriverse adds another layer of capability that is positioned to become industry standard.
Veritone Voice and the rest of the Veriverse portfolio change how brands engage with their customers. With the ability to deploy internationally, including in the U.K., Veritone accelerates international product and service implementations while also taking into account GDPR standards, said James Poulter, CEO, and co-founder, Vixen Labs. From conversational AI applications to human-driven digital personas in immersive environments, we can truly make the digital experience feel human and authentic anywhere.
In addition to Digital Media Hub and Veriverse, the Veritone portfolio of applications on AWS includes Attribute and Discovery, broadcast solutions designed to track and search content and provide proof-of-performance metrics. Additionally, through Veritone One, a performance-based audio and influencer agency creating impactful advertising for some of the world’s most recognizable brands, and Veritone Licensing, a full-service content licensing and clearance service activating content from some of the world’s most sought-after archives, companies have a one-stop-shop to implement a modern content practice to unlock their full revenue potential. Veritone’s artificial intelligence products and services are available at www.veritone.com.
Veritone (Nasdaq: VERI) is a leading provider of artificial intelligence (AI) technology and solutions. The company’s proprietary operating system, aiWARE™ powers a diverse set of AI applications and intelligent process automation solutions that are transforming both commercial and government organizations. aiWARE orchestrates an expanding ecosystem of machine learning models to transform audio, video and other data sources into actionable intelligence. The company’s AI developer tools enable its customers and partners to easily develop and deploy custom applications that leverage the power of AI to dramatically improve operational efficiency and unlock untapped opportunities. Veritone is headquartered in Denver, Colorado, and has offices in Costa Mesa, California; London and San Diego. To learn more, visit www.veritone.com.