Diversified Adds Strategic Leadership Member to its Media & Entertainment Division

December 5, 2018

article image
Diversified, a leading global technology solutions provider, welcomes Liz Davis to the leadership team. As Director of Sales for the company’s emerging Media Workflow Group, she will unite with the well-established team of media workflow experts at Diversified who have already completed major projects for numerous influential clients over the past several years.This strategic move is made in anticipation of the continued rapid evolution of media workflows across the entire spectrum of Diversified clients. “I am thrilled to have Liz fulfill this important leadership role at Diversified,” says Michael Wright, Diversified, SVP of Media & Entertainment. “This appointment is an example of our commitment to providing the most comprehensive and advanced solutions in the industry.”Over the last eight years, she has worked closely with companies to navigate emerging technologies, and ultimately, grow their business through developing a forward-leaning strategy for video. “Half the battle in conveying the proper message is understanding the right tools and processes to do so.  Diversified is at the forefront of media innovation,” says Davis. “I’m truly excited to be joining Diversified’s Media Workflow Group and I look forward to creating innovative and effective solutions for our clients.”

Spotlight

FlyteVu Agency

FlyteVu connects brands to consumers at the intersection of entertainment and technology and transforms those moments into strategic, repeatable, and scalable platforms. We take your vision and craft full-service marketing solutions through compelling storytelling, newsworthy exposure, and unparalleled experiences.

OTHER ARTICLES

Six Things Blockchain Can Do For Gaming

Article | April 14, 2020

Since their foundation in the 1970s and 80s, video games have moved from fringe interest to a major media staple. The industry has enjoyed huge revenues from dedicated fans, especially over the past few months, and the growth shows no sign of slowing down. Gaming is also an industry renowned for its commitment to innovation, adopting technological developments and spawning a fair few of its own. Chief amongst technological developments over the last decade has been blockchain technology, the new system of trading and ownership built on transparency and decentralization, the standard-bearer of which is the digital currency.

Read More
MEDIA AND BROADCASTING

FILM PRODUCERS FLIP BARGAINING TABLE WITH UNIONIZING EFFORT

Article | May 21, 2021

Movie producers often find themselves negotiating with talent and crew members, and/or their production union representatives, over pay and benefits. But a group of 108 producers flipped the script Thursday in announcing they were looking to form a union of their own.Higher minimum pay and health benefits were cited as the two major reasons. While the group, called the Producers Union, boasts some heavy hitters such as Chris Moore (Manchester by the Sea) and Rebecca Green (It Follows), they made it clear that the traditional image of a Hollywood producer is misleading. Many are just getting by, project to project, looking for a breakout hit to up their quote. According to a survey released this year, 41% of producers made less than $25,000 in the pre-pandemic boom times of 2019. The Producers Union has developed a constitution with provisions for dues and diversity initiatives, with the aim of eventually negotiating a collective bargaining agreement with distributors and other film financiers. Previous efforts by producers to unionize have been thwarted by the courts and the National Labor Relations Board, according to Variety, as the NLRB saw them as supervisors and employers – which creates a high barrier to organizing.

Read More
MEDIA AND BROADCASTING

The crowd still matters for live sports broadcasting

Article | June 17, 2021

At opposite sides of the globe, two top-flight international football events have kicked off over the last week. In semi-vaccinated Europe the month-long Euro 2020 tournament began on Friday June 11th, with 11 countries hosting the competition across Europe. On Sunday June 13th in Brazil (a country which had now lost nearly half a million lives to COVID-19) the 2021 Copa America kicked off, with the final taking place on July 10th2021. While Euro 2020 is taking place in front of reduced capacity crowds of fans in stadiums, the Copa America is being played behind closed doors with entire participating national delegations required to be vaccinated, and delegations limited to 65 members. Euro 2020’s official motto ‘Live it. For Real’ can be taken as a declaration of intent to host a top-flight mass sporting event as close to pre-pandemic conditions as feasibly possible. The criteria for live spectator participation for UEFA (the event organisers) was key to this. UEFA president Aleksander Čeferin confirmed the importance of live spectators at matches in an interview back in March where he stated "We have several scenarios, but the one guarantee we can make is that the option of playing any Euro 2020 match in an empty stadium is off the table. Every host must guarantee there will be fans at their games."

Read More
BUSINESS

The rise of the introverted salesperson

Article | May 25, 2021

The shift to virtual selling has upended the status quo for many sales teams across the country and around the world. I firmly believe, as I’ve said before, thatnearly everything can be sold over video— and in many ways the virtual sales process makes it easier for sales reps to connect with customers and build trust.Still, there has been a great deal of resistance, and some organizations have just tried to wait it out, hoping that once COVID passed, they could go back to normal.

Read More

Spotlight

FlyteVu Agency

FlyteVu connects brands to consumers at the intersection of entertainment and technology and transforms those moments into strategic, repeatable, and scalable platforms. We take your vision and craft full-service marketing solutions through compelling storytelling, newsworthy exposure, and unparalleled experiences.

Events