Do I Really Need A 4K TV?

Almost everyone would like to have a cinema feeling in the living room. This desire is often at least a bit closer with a new TV. Before you buy it, but the crucial question to clarify: Should it be a 4K device (also called UHD or Ultra HD) with about eight million pixels, or is a cheaper Full HD TV with two million pixels – finally Ultra-high-resolution content is still in short supply.Apart from a selected Bundesliga match per day at the pay-TV channel, only special-interest channels such as UHD1, Insight TV and Fashion 4K and the shopping channels Pearl.tv 4K and QVC UHD broadcast their first UHD TV bites via satellite – all other TV channels such as ARD, RTL or Sat 1 have not jumped on the trend and are still hesitant with specific dates.

Spotlight

Feld Entertainment

Feld Entertainment® is the worldwide leader in producing and presenting live touring family entertainment experiences that lift the human spirit and create indelible memories, with 30 million people in attendance at its shows each year. Feld Entertainment's productions have appeared in more than 75 countries on six continents and include Monster Jam®, Monster Energy Supercross, AMSOIL Arenacross, Marvel Universe LIVE!, Disney On Ice, Disney Live! and Sesame Street Live!

OTHER ARTICLES
Technologies, Business

The new chair of the FTC and antitrust 2.0

Article | August 3, 2022

The appointment of Lina Khan on June 15th to chair of the Federal Trade Commission (FTC) is poised to be a transformational one in the history of the world wide web. Khan came to prominence with an article in the Yale Law Journal, Amazon’s Antitrust Paradox, which identified the paradox of hegemonic tech service providers which bypass the US’ strict competition laws by offering lower prices to the end consumer. Under US antitrust law, the driving indicator of market monopolies are higher prices for the consumer – under this strict definition, none of the tech majors which dominate the digital economy are monopolistic. Indeed, some such as Alphabet and Facebook do not even directly charge the end user for their services. So, while both Google and Facebook dominate the global digital ad market, making an antitrust case against them under the current 20thcentury era regulatory framework is nigh on impossible. However, the absence of meaningful competitive challengers to these two incumbents in search and social advertising over the previous 15 years, despite the lucrative high margin business opportunities, implies that the competitive market is not performing according to classical economic theory. Khan has built a subsequent career on trying to square this circle, and now the Biden Administration has empowered her as the key instigator of the sweeping regulatory update required for a digital-first century.

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Virtualization, Media and Broadcasting

4 Stocks To Buy To Invest in Virtual Reality

Article | July 13, 2022

The virtual reality market has been hailed as the "next big thing" for decades, but VR has repeatedly disappointed consumers with mediocre hardware products and software experiences. But in recent years, a wave of refined devices narrowed the gap between consumer expectations and reality. The VR market's future has yet to be written, but investors who believe in this budding market should consider buying these four tech stocks. Sony's PlayStation VR is the best-selling VR headset in the world with over 5 million shipments since its launch in October 2016. That only represents a sliver of Sony's installed base of 110 million PS4s, but that foothold has encouraged developers to produce more stand-alone VR games and add-on experiences for PS4 games.

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Solutions, Business

Branded Entertainment in B2B: Why is it Important?

Article | July 7, 2022

Global B2B companies churn out content pieces such as infographics, case studies, assessments, and other forms of thought leadership content to create brand awareness. But is this content enough to engage the customers and the market? Not really. Marketers like you need to look into branded entertainment to get more customer engagement and brand loyalty. What is Branded Entertainment? Adweek loosely describes “branded entertainment” as any content that starts a positive conversation around a product, service, or set of values. This content builds a story around your product or services, showing it in a positive light and getting the audience to engage in your content as much as a film or a TV show. As opposed to other marketing endeavors, branded entertainment doesn’t focus on your products and their features but on entertaining the audience. Incorporating Branded Entertainment into Your Marketing Strategy Here are some ways to get it done without much hassle: Web Series Original programming, such as web series published on the brand’s social media channels, can help you raise awareness through stories that share your brand’s values instead of directly marketing your product or services. PR Stunts Create social media brand content that is entertaining and exciting enough for the audience to make it viral. Such PR brings positive media attention to your brand and creates mass awareness for your brand or product. Videos Volvo's entertaining video of Van Damme's split stunt on YouTube has 114.5 million views. The video didn't need a call-to-action because it wasn’t to convert leads. Instead, it was meant to showcase a piece of business-use truck technology and get engagement. Podcasting GE used podcasting for advertising twice, once with its show ‘The Message’ and again with its new series ‘LifeAfter.’ Neither show discusses GE's products. Instead, they were "GE-presented" and were received well. Summing It Up People are less likely to comment on or share brand posts directly, but they are more likely to tweet or share them on their Instagram stories. This way you can measure the impact of branded entertainment. B2B marketers should consider branded entertainment as a way to build trust and start conversations between their brands and their audience to get a long-term ROI.

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Virtualization

This time Amazon really does have Bond in its sights

Article | May 20, 2021

MGM, which holds the largest film and TV library in Hollywood, is finally in play – and likely to be acquired by tech major and video streaming behemoth Amazon. With a rumoured price tag of $9 billion, the deal, while substantial, is merely equivalent to 8.3% of Amazon’s Q1 2021 earnings of $108.5 billion. Indeed, the 44% year-on-year (YoY) increase for its Q1 results alone would pay for the deal more than four times over. When it comes to investment capital to deploy, the tech majors led by Amazon and Apple are in a financial class of their own. This is the kind of deal that helps to explain why AT&T was so keen cut its losses and incur a $66 billion loss on its Warner Media assets by merging the former Time Warner media major with Discovery for $43 billion in cash and receiving 71% in equity in the new combined entity in return. It also follows on from Amazon’s 15.4x increase in what it is willing to pay to secure exclusive NFL Thursday Night Football coverage for its US Amazon Prime customers.

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Spotlight

Feld Entertainment

Feld Entertainment® is the worldwide leader in producing and presenting live touring family entertainment experiences that lift the human spirit and create indelible memories, with 30 million people in attendance at its shows each year. Feld Entertainment's productions have appeared in more than 75 countries on six continents and include Monster Jam®, Monster Energy Supercross, AMSOIL Arenacross, Marvel Universe LIVE!, Disney On Ice, Disney Live! and Sesame Street Live!

Related News

WarnerMedia makes coordinated corporate push behind esports

sportbusiness | April 23, 2019

WarnerMedia, the news media and entertainment company created by the recent merger of AT&T and Time Warner, is putting an unprecedented level of corporate resources behind an upcoming esports competition in Texas.The ELeague x MK 11 Arena at RTX Austin presented by AT&T Fiber, a competition set for July 5-7 in Austin, Texas, will involve an esports tournament run by Turner Sports’ ELeague involving Mortal Kombat II, a game recently released by Warner Bros. Interactive Entertainment. The event also includes a presenting sponsorship from AT&T Fiber, gameplay videos and promotional material developed by WarnerMedia-owned production company Rooster Teeth, and additional tournament organization and administration from its Battlefy platform. The event represents the first full, coordinated post-merger effort in esports by WarnerMedia and highlights an accelerating corporate prioritization around the emerging space.

Read More

Liberty Entertainment Group Announces the Opening of Arcane

newswire | April 23, 2019

Internationally recognized hospitality leader Liberty Entertainment Group brings a unique vision to King Street West with the opening of their newest nightclub, Arcane. Located in the heart of Toronto's Entertainment District, Arcane fuses sophisticated Baroque undertones with modern design and state-of-the-art sound, lighting and visual effects.With a 4K display spanning 30 feet across the interior as a backdrop for exotic performers, this venue is shrouded in mystery, laced with drama, and immediately captivating. Juxtaposed yet balanced in both design and atmosphere, Arcane can only be understood by few.Designed by visionary Creative Director, Nadia Di Donato, the 8,000 square foot space contains an elegance that has permeated throughout Liberty Group's illustrious portfolio. A bohemian-inspired lounge provides an unimposing chill upon entry, while the nightclub area accommodates a more upbeat vibe. Arcane features a secluded 2,000 square foot patio that will serve as an oasis in the heart of the city.Arcane will offer an extensive selection of top-shelf spirits and signature cocktails by Liberty Group's award-winning Corporate Mixologist, Oliver Stern. VIP bottle service areas also present a world-class experience for bigger parties and groups.

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Global In-vehicle Entertainment and Information Systems Market Trend 2019

b2bnewz | April 23, 2019

The global “In-vehicle Entertainment and Information Systems” market report includes a scrupulous analysis of the In-vehicle Entertainment and Information Systems market in the forecasted period. It also assesses the In-vehicle Entertainment and Information Systems market in terms of topography, technology, and consumers. The report also covers the volume of the market during the projected period. The uniqueness of the global In-vehicle Entertainment and Information Systems market research report is the representation of the In-vehicle Entertainment and Information Systems market at both the global and regional level. The key players Alpine Electronics, Continental, Garmin, Harman, Panasonic, Pioneer play an important role in the global In-vehicle Entertainment and Information Systems market.

Read More

WarnerMedia makes coordinated corporate push behind esports

sportbusiness | April 23, 2019

WarnerMedia, the news media and entertainment company created by the recent merger of AT&T and Time Warner, is putting an unprecedented level of corporate resources behind an upcoming esports competition in Texas.The ELeague x MK 11 Arena at RTX Austin presented by AT&T Fiber, a competition set for July 5-7 in Austin, Texas, will involve an esports tournament run by Turner Sports’ ELeague involving Mortal Kombat II, a game recently released by Warner Bros. Interactive Entertainment. The event also includes a presenting sponsorship from AT&T Fiber, gameplay videos and promotional material developed by WarnerMedia-owned production company Rooster Teeth, and additional tournament organization and administration from its Battlefy platform. The event represents the first full, coordinated post-merger effort in esports by WarnerMedia and highlights an accelerating corporate prioritization around the emerging space.

Read More

Liberty Entertainment Group Announces the Opening of Arcane

newswire | April 23, 2019

Internationally recognized hospitality leader Liberty Entertainment Group brings a unique vision to King Street West with the opening of their newest nightclub, Arcane. Located in the heart of Toronto's Entertainment District, Arcane fuses sophisticated Baroque undertones with modern design and state-of-the-art sound, lighting and visual effects.With a 4K display spanning 30 feet across the interior as a backdrop for exotic performers, this venue is shrouded in mystery, laced with drama, and immediately captivating. Juxtaposed yet balanced in both design and atmosphere, Arcane can only be understood by few.Designed by visionary Creative Director, Nadia Di Donato, the 8,000 square foot space contains an elegance that has permeated throughout Liberty Group's illustrious portfolio. A bohemian-inspired lounge provides an unimposing chill upon entry, while the nightclub area accommodates a more upbeat vibe. Arcane features a secluded 2,000 square foot patio that will serve as an oasis in the heart of the city.Arcane will offer an extensive selection of top-shelf spirits and signature cocktails by Liberty Group's award-winning Corporate Mixologist, Oliver Stern. VIP bottle service areas also present a world-class experience for bigger parties and groups.

Read More

Global In-vehicle Entertainment and Information Systems Market Trend 2019

b2bnewz | April 23, 2019

The global “In-vehicle Entertainment and Information Systems” market report includes a scrupulous analysis of the In-vehicle Entertainment and Information Systems market in the forecasted period. It also assesses the In-vehicle Entertainment and Information Systems market in terms of topography, technology, and consumers. The report also covers the volume of the market during the projected period. The uniqueness of the global In-vehicle Entertainment and Information Systems market research report is the representation of the In-vehicle Entertainment and Information Systems market at both the global and regional level. The key players Alpine Electronics, Continental, Garmin, Harman, Panasonic, Pioneer play an important role in the global In-vehicle Entertainment and Information Systems market.

Read More

Events