Engage Audiences with Live and VOD Delivery

Engage Audiences with Live and VOD Delivery is the third in our three-part series on how richer metadata can transform your content supply chain. It shows how the Ooyala Flex Media Program can help you deliver clips and content to multiple platforms and screens around the world. All so audiences don’t miss a beat.

Spotlight

Whisper Films

As part of their ground breaking Growth Fund, Channel 4 has taken an equity stake in Whisper Films. This partnership is a huge vote of confidence from an industry leader and gives Whisper Films the platform to creative even bigger and better programming and more of the cutting edge content for which it is known.A production company specialising in high end branded entertainment, sports production and factual television.In 2010 Sunil Patel, David Coulthard and Jake Humphrey joined forces to combine creativity, expertise and industry knowledge to launch Whisper Films and, very quickly, Whisper started making a noise.

OTHER ARTICLES
Virtualization

How to Watch Netflix in Virtual Reality

Article | June 21, 2021

Playing virtual reality video games is a blast—but it also takes work. If you simply want to kick back, relax, and experience some mind-bending visuals without thinking too much, why not try watching Netflix in VR? It's ridiculously easy to do, even if you don't have state-of-the-art equipment. There are three primary methods, depending on what kind of device you're working with: fire up the Netflix VR app on Android, set up mirroring with your iPhone, or simply download the Netflix app from your preferred Oculus device. Here's What You'll Need VR headset: No matter your budget, there's a virtual reality option for you. On the pricey end, there are sophisticated VR headsets like the Oculus Quest 2, which starts at $299, and the HTC Vive Pro Eye, which retails for $799. We've included a few other options in the gallery below, too. If you're looking for something less expensive, there's the $99 Google Daydream View system (discontinued, but you can still find them here and there), the Samsung Gear VR headset (which the manufacturer has also discontinued in the U.S., but you can find it on Amazon for $128), and the $25 Google Cardboard viewer (although you may want to purchase an additional head strap for it).

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Technologies, Business

Best Oculus Rift Fitness Games 2020

Article | August 3, 2022

No matter what VR headset you own, there are some great virtual reality fitness games at your disposal. However, the Oculus Rift’s stacked catalog and quality exclusives makes it a great option for any fitness enthusiast. From games built around working out to enjoyable titles that make you forget about how active you are actually, there are hundreds of choices. That’s exactly why it can be overwhelming for those that just picked up a headset. To help you find the right fitness title for you, we here at VR Fitness Insider have come up with a list of the best Oculus Rift fitness games 2020. These games are an excellent part of anyone’s fitness journey.

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Technologies, Business

20 GAMING COMPANIES IN ATLANTA ADDING NEW ELEMENTS TO A DECADES-OLD INDUSTRY

Article | July 20, 2022

Considering Atlanta is known for its status as a burgeoning entertainment capital, it’s no surprise that the city boasts a large number of gaming professionals. According to reports, the video game market in America was estimated at $17.69 billion in 2016, with the global market valued at $75 billion that same year. Esports in particular have increased in popularity, leading to the rise of games like “Fortnite,” “League of Legends” and “Overwatch.”

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Technologies, Business

Discord: A Novel Medium for B2B Marketing

Article | July 20, 2022

Discord is a real-time chat platform where anyone with a community can interact. Users can talk to others in the community on special channels and get invites to join different servers. Many people prefer to reach out to online customers through social media, but messaging apps like Discord have 20% more monthly active users than traditional social media platforms. (Business Insider) Discord generates revenue through premium subscriptions and game distribution. It does not use advertisements. However, it can help marketers through its community that grows with video, voice, text communication and more. Let us look at how: Helps Build a Moderated Community You can set up a Discord server as a moderated social discussion platform. Create different channels based on your audience’s preference and allow them to bond. And as your community grows, so will the popularity of your business. Word-of-mouth marketing is still very effective. Connects Your Brand with Like-minded Audience You can also meet others who share your interests on various Discord servers. When you know what you're looking for, finding relevant servers is simple. Check with your team members, and your community, and join those groups. There, you'll meet other business owners and pursue collaboration opportunities. Allows Sharing Relevant Industry Content Share your website articles and other industry updates on Discord. You can take the advantage of your employees’ social media presence because they are linked to a single server. They'll spread the word about the articles through other Discord servers and their personal social media accounts. It will assist you in gaining authority among your target audience. Another way to market your company is to post branded memes, GIFs, and funny screenshots. Helps Offer Great Customer Service People expect prompt service, and because Discord delivers messages in real-time, you can address issues as they arise. You can easily send direct messages to members and have private conversations with them. Parting Words Although Discord is primarily a messaging app for individuals, it also has many advantages for B2B marketing. Discord is ideal for community management and true engagement.

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Spotlight

Whisper Films

As part of their ground breaking Growth Fund, Channel 4 has taken an equity stake in Whisper Films. This partnership is a huge vote of confidence from an industry leader and gives Whisper Films the platform to creative even bigger and better programming and more of the cutting edge content for which it is known.A production company specialising in high end branded entertainment, sports production and factual television.In 2010 Sunil Patel, David Coulthard and Jake Humphrey joined forces to combine creativity, expertise and industry knowledge to launch Whisper Films and, very quickly, Whisper started making a noise.

Related News

VIACOM TO EXPAND ITS DISTRIBUTION ACROSS AFRICA AND EUROPE

NexTV News | December 13, 2018

Viacom International Media Networks is once again expanding its distribution across Europe and Africa. The media company announced new distributions deals with key multiplatform players abroad. New partnerships include the launch of MTN in Africa, MTV+ Prime Video Channel in Germany and Austria and SVOD deals with Vodafone in Turkey.The partnership in Africa will be between MTN and Arial View Nigeria Limited, they will launch several global brands including Nickelodeon, MTV, MTV Base and Comedy Central on MTN’s Shortz streaming platform for Nigerian subscribers.Consistent with consumer trends in Sub-Saharan Africa that demand increased bite-size content, the new deal positions Viacom as a prominent player in long-term saturation in the region. AVNL will distribute and monetize licensed Viacom content to MTN, Africa’s largest mobile network operator. It has more than 200 million subscribers, with 57 million in Nigeria alone.

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Smithsonian Networks Launches New Subscription VOD Service, Folding in Smithsonian Earth

Variety | December 13, 2018

Smithsonian Networks has expanded its push to reach cord-cutters with the launch of Smithsonian Channel Plus, promising subscribers 1,000-plus hours of streaming nonfiction programming for $5 per month.The new subscription VOD service incorporates and supersedes Smithsonian Earth, the company’s $3.99-monthly SVOD service that launched three years ago, which had been geared around nature and wildlife.Smithsonian Channel Plus is a bigger play: It includes the same programming that has previously aired on the linear cable TV channel, as well as hundreds of hours of programming previously available on Smithsonian Earth. According to the company, existing Smithsonian Earth subscribers can access the new SVOD service for no extra charge.For Smithsonian Networks, which is a joint venture between CBS’s Showtime Networks and the Smithsonian Institution, it’s a move to boost revenue from over-the-top crowd — people who have canceled pay-TV service. Smithsonian Channel is currently distributed through partners including DirecTV, Dish Network, Charter Spectrum, Verizon FiOS, Altice USA, Cox, YouTube TV, PlayStation Vue and Hulu With Live TV.

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WarnerMedia’s SVOD will be heavy on the HBO content

FierceVideo | December 04, 2018

WarnerMedia’s upcoming direct-to-consumer streaming product will pull heavily from content currently populating HBO and its apps.AT&T CEO Randall Stephenson spoke at a UBS investor conference and provided more details about WarnerMedia’s upcoming streaming service.He said the first layer of the service will look a lot like the movie library available today on HBO. The second layer will include HBO’s scripted original series like “Game of Thrones.” Then the third layer will take advantage of the Warner Bros. IP library including movies and scripted series.He said series like “Friends” could potentially appear on the WarnerMedia platform since Warner Bros’ new distribution deal with Netflix is non-exclusive.“We’re not going to have to spend another $11 billion to rival Netflix. We think we have enough IP and enough capability that we can put a product together that will be very attractive,” Stephenson said.

Read More

VIACOM TO EXPAND ITS DISTRIBUTION ACROSS AFRICA AND EUROPE

NexTV News | December 13, 2018

Viacom International Media Networks is once again expanding its distribution across Europe and Africa. The media company announced new distributions deals with key multiplatform players abroad. New partnerships include the launch of MTN in Africa, MTV+ Prime Video Channel in Germany and Austria and SVOD deals with Vodafone in Turkey.The partnership in Africa will be between MTN and Arial View Nigeria Limited, they will launch several global brands including Nickelodeon, MTV, MTV Base and Comedy Central on MTN’s Shortz streaming platform for Nigerian subscribers.Consistent with consumer trends in Sub-Saharan Africa that demand increased bite-size content, the new deal positions Viacom as a prominent player in long-term saturation in the region. AVNL will distribute and monetize licensed Viacom content to MTN, Africa’s largest mobile network operator. It has more than 200 million subscribers, with 57 million in Nigeria alone.

Read More

Smithsonian Networks Launches New Subscription VOD Service, Folding in Smithsonian Earth

Variety | December 13, 2018

Smithsonian Networks has expanded its push to reach cord-cutters with the launch of Smithsonian Channel Plus, promising subscribers 1,000-plus hours of streaming nonfiction programming for $5 per month.The new subscription VOD service incorporates and supersedes Smithsonian Earth, the company’s $3.99-monthly SVOD service that launched three years ago, which had been geared around nature and wildlife.Smithsonian Channel Plus is a bigger play: It includes the same programming that has previously aired on the linear cable TV channel, as well as hundreds of hours of programming previously available on Smithsonian Earth. According to the company, existing Smithsonian Earth subscribers can access the new SVOD service for no extra charge.For Smithsonian Networks, which is a joint venture between CBS’s Showtime Networks and the Smithsonian Institution, it’s a move to boost revenue from over-the-top crowd — people who have canceled pay-TV service. Smithsonian Channel is currently distributed through partners including DirecTV, Dish Network, Charter Spectrum, Verizon FiOS, Altice USA, Cox, YouTube TV, PlayStation Vue and Hulu With Live TV.

Read More

WarnerMedia’s SVOD will be heavy on the HBO content

FierceVideo | December 04, 2018

WarnerMedia’s upcoming direct-to-consumer streaming product will pull heavily from content currently populating HBO and its apps.AT&T CEO Randall Stephenson spoke at a UBS investor conference and provided more details about WarnerMedia’s upcoming streaming service.He said the first layer of the service will look a lot like the movie library available today on HBO. The second layer will include HBO’s scripted original series like “Game of Thrones.” Then the third layer will take advantage of the Warner Bros. IP library including movies and scripted series.He said series like “Friends” could potentially appear on the WarnerMedia platform since Warner Bros’ new distribution deal with Netflix is non-exclusive.“We’re not going to have to spend another $11 billion to rival Netflix. We think we have enough IP and enough capability that we can put a product together that will be very attractive,” Stephenson said.

Read More

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