ENTERTAINMENT & SPORTS WILL BE TWO MAJOR CATEGORIES TO DRIVE THE GROWTH OF MOBILE CONTENT CONSUMPTION FOR A LONG TIME

November 12, 2018

Recent developments of mobile screens have fundamentally impacted traditional media and entertainment industry within the Indian market, gradually changing viewing habits of people. With increasing popularity of smart devices and acceleration of network speeds, Indian users are gradually shifting from traditional media to digital media for content consumption. India’s growing middle class, large population of millennials, increased economic growth prospects, as well as the development of digitization are some of the factors leading this trend.Soon after Prime Minister Narendra Modi took charge of the office, he vigorously promoted the “Digital India” strategy, making smartphones and Internet facilities rapidly popular in India; Telecom operators set off a price competition in India, where mobile Internet prices significantly dropped, and some services even offered for free. The decline in price for mobile phone data has spurred the potential of the market.

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Luximation Animation

Luximation Films is a full-scale animation studio with the creative and production capabilities to create high-quality branded entertainment with a focus on original content. Their feature-length computer-generated films transcend, age, gender, and cultural boundaries, delivering new characters, immersive storyworlds, and compelling stories to a global audience.

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MEDIA AND BROADCASTING

What are the most popular types of YouTube videos in 2021?

Article | May 19, 2021

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VIRTUALIZATION

This time Amazon really does have Bond in its sights

Article | May 20, 2021

MGM, which holds the largest film and TV library in Hollywood, is finally in play – and likely to be acquired by tech major and video streaming behemoth Amazon. With a rumoured price tag of $9 billion, the deal, while substantial, is merely equivalent to 8.3% of Amazon’s Q1 2021 earnings of $108.5 billion. Indeed, the 44% year-on-year (YoY) increase for its Q1 results alone would pay for the deal more than four times over. When it comes to investment capital to deploy, the tech majors led by Amazon and Apple are in a financial class of their own. This is the kind of deal that helps to explain why AT&T was so keen cut its losses and incur a $66 billion loss on its Warner Media assets by merging the former Time Warner media major with Discovery for $43 billion in cash and receiving 71% in equity in the new combined entity in return. It also follows on from Amazon’s 15.4x increase in what it is willing to pay to secure exclusive NFL Thursday Night Football coverage for its US Amazon Prime customers.

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VR Headsets of the Future Might Be Made With Mirrors?

Article | June 4, 2020

Do you get headaches or feel nauseous while using VR headsets? About 20% of people do. Even if VR headsets don’t cause you physical discomfort, you might feel that your virtual worlds seem flat..That’s because they are flat. VR headsets using close-to-eye displays rely on lenses. While a lot of cool technology goes into them, they really work a lot like television or computer screens. Advancements like eye-tracking and autofocus try to fix these problems. But, they’ll never work. At least not according to Doug Magyari. Magyari and Immy, his company based in Troy, Michigan, believe that they have the solution: VR headsets that don’t use lenses.

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MEDIA AND BROADCASTING

Why video streaming needs to stop fighting the last consumer war

Article | May 28, 2021

Video streaming services have achieved mainstream engagement, with binge viewing now eclipsing linear TV viewing as the leading form of TV show consumption. While the digital disruptors may revel in their newfound status as the masters of TV consumption, and the TV and film industry are forced to adapt to this new reality, a subtler shift in mindset needs to occur. Streaming services, led by subscription video on demand (SVOD) hegemon Netflix, still operate in the mindset of having a digital native consumer base. For these streaming incumbents, the success of SVOD still rests upon their ability to appeal to younger consumer bases who have a) grown up in a digital environment, and b) are by definition young and eager for new and constantly evolving consumer experiences. Add to this the post-second world war presumption that popular entertainment should always be youth-centric focused, and streaming is still de-facto a youth-orientated proposition.

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Spotlight

Luximation Animation

Luximation Films is a full-scale animation studio with the creative and production capabilities to create high-quality branded entertainment with a focus on original content. Their feature-length computer-generated films transcend, age, gender, and cultural boundaries, delivering new characters, immersive storyworlds, and compelling stories to a global audience.

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