Entertainment Content Marketing Insights by Stephen L

| September 8, 2017

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This should come as absolutely no surprise, considering how popular entertainment is in its own right. We’re living in a world where the second adaption of  IT, Stephen King’s thirty-year-old horror novel, opened to a massive $13.5 million from Thursday night previews alone. Not only did this allow it to shatter records for R-rated openings and horror openings, but this impressive number firmly put the film on track to become one of the most successful R-rated films of all-time–all before it was technically in wide release.

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Veygo

With our Secure Media Players, Analytics, Personalization, Application Framework and Content Workflow Management Solutions, we partner with the industry leaders to design, develop and deliver compelling new multiscreen entertainment, advertising and services propositions your customers will love spending time with.28 major Studios and leading Services Providers already qualified our core technologies now hosting 17,000 masters and powering the Live and On Demand, on & off line experience of 26M consumers in 16 countries and languages.

OTHER ARTICLES

The Future of Tech: Gaming Consoles, the Xbox and PlayStation of Tomorrow

Article | February 10, 2020

Consoles have come a very long way since the arrival of first-generation machines from Atari and Coleco in the seventies. Even the original PlayStation (1994) and Xbox (2001) look dated compared to the 4K/HDR-capable machines of today, and that divide will grow even larger once the PlayStation 5 and Xbox Series X arrive at the end of 2020. But what about the future? More than once console makers have tried to break new ground, by focusing on functionality beyond gaming, but for the most part those attempts have failed. Nintendo has found the most success with specialized hardware that still focuses on games first, while Sony and Microsoft have seemingly understood that building powerful general purpose machines that are akin to PCs is their best and safest bet.

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PS5 and Xbox Series X hardware specifications compared

Article | April 1, 2020

We finally know what Microsoft and Sony are bringing to the table inside their next-generation consoles, the Xbox Series X and the PlayStation 5. Earlier this month — during what would have been the week of the 2020 Game Developers Conference, if not for the coronavirus — both companies laid out the full hardware specifications of their respective systems. Now that the specs are available, it’s possible to see how the PS5 and Xbox Series X stack up against each other — as far as the raw numbers go, at least.

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Is 2020 Virtual Reality’s Breakout Year?

Article | March 16, 2020

Early research on the latest devices shows that the VR technologies of today have made significant progress on the fundamental comfort and usability challenges that frustrated previous attempts to commercialize the technology. Virtual reality has inspired such fervent interest and debate partly because the fundamental building blocks of the technology have existed since the late 60s. The challenge of investors, developers, and engineers has been to transform that fundamental technology into a positive user experience and a commercial success.

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Sony reportedly battling to keep PlayStation 5 price down

Article | February 13, 2020

Sony is struggling to land on a price for its upcoming PlayStation 5 console, according to a new report by Bloomberg, with component shortages potentially pushing the MSRP beyond that of the PS4. The bill of materials is said to be at around $450 right now, compared to IHS Markit’s estimate of $381 for the PS4, which sold for $399 upon its release in 2013. Unless Sony is willing to sell the PS5 at a loss, a $450 build cost would make the new console significantly more expensive than Sony’s current $399 PS4 Pro, which is often discounted to as low as $299. It was once common for consoles to be sold as loss leaders, but Sony designed the PS4 to be profitable from the start after losing billions on the technically ambitious PS3 at launch.

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Spotlight

Veygo

With our Secure Media Players, Analytics, Personalization, Application Framework and Content Workflow Management Solutions, we partner with the industry leaders to design, develop and deliver compelling new multiscreen entertainment, advertising and services propositions your customers will love spending time with.28 major Studios and leading Services Providers already qualified our core technologies now hosting 17,000 masters and powering the Live and On Demand, on & off line experience of 26M consumers in 16 countries and languages.

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