Entertainment, Marketing and Advertising: What to Do at CES2018

January 4, 2018

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At CES the advertising, content, entertainment and marketing communities come together at C Space to explore and highlight technology’s influence on the advertising and entertainment worlds. Located at the ARIA in Tech South, the C Space exhibit floor and accompanying conference tracks will look at new technologies and how they have revolutionized advertising, marketing and entertainment.

Spotlight

Time For Fun

We are the leading live entertainment company in South America and the fourth largest in the world in terms of box office revenue in 2011, according to Billboard.In addition, we believe we are the only diversified and vertically-integrated South American live entertainment company. We promote a wide range of artistic, cultural and sports content, drawing upon our relationships with agents and content providers in Brazil and around the world, as well as content developed internally, such as our Copa Caixa Stock Car, Copa Petrobras de Marcas, Copa Chevrolet Montana and Mini Challenge (BMW Mini Cooper racing series).

OTHER ARTICLES
BUSINESS

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The shift to virtual selling has upended the status quo for many sales teams across the country and around the world. I firmly believe, as I’ve said before, thatnearly everything can be sold over video— and in many ways the virtual sales process makes it easier for sales reps to connect with customers and build trust.Still, there has been a great deal of resistance, and some organizations have just tried to wait it out, hoping that once COVID passed, they could go back to normal.

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MEDIA AND BROADCASTING

What are the most popular types of YouTube videos in 2021?

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Withover two billion userslogging onto YouTube every month, brands would be remiss to ignore the platform in their marketing strategy. However, like any marketing initiative, simply uploading a video to YouTube isn’t going to guarantee views, shares, likes, or success. Success comes down to creating therightcontent. A big part of this is understanding the type of content that historically does really well on the platform; in this case, the different kinds of YouTube videos get viewed most, especially by your audience. Mediakix, an influencer marketing agency, broke down the top 16 most popular types of videos on YouTube in a handy infographic below, but is this the right content for marketing your business?

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Is Microsoft moving Windows Mixed Reality VR/AR towards consumers?

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Six Things Blockchain Can Do For Gaming

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Since their foundation in the 1970s and 80s, video games have moved from fringe interest to a major media staple. The industry has enjoyed huge revenues from dedicated fans, especially over the past few months, and the growth shows no sign of slowing down. Gaming is also an industry renowned for its commitment to innovation, adopting technological developments and spawning a fair few of its own. Chief amongst technological developments over the last decade has been blockchain technology, the new system of trading and ownership built on transparency and decentralization, the standard-bearer of which is the digital currency.

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Spotlight

Time For Fun

We are the leading live entertainment company in South America and the fourth largest in the world in terms of box office revenue in 2011, according to Billboard.In addition, we believe we are the only diversified and vertically-integrated South American live entertainment company. We promote a wide range of artistic, cultural and sports content, drawing upon our relationships with agents and content providers in Brazil and around the world, as well as content developed internally, such as our Copa Caixa Stock Car, Copa Petrobras de Marcas, Copa Chevrolet Montana and Mini Challenge (BMW Mini Cooper racing series).

Events