eSports: the Next Bit Content Play

Is eSports the next big content play? Learn the trends, numbers and key players behind media’s hottest new topic in this exclusive MIPTV-MIPCOM presentation from market intelligence leaders Newzoo. Don’t miss the opportunity to get involved in this exciting and rapidly growing industry.

Spotlight

Kickstart Entertainment

Founded in 1999, Kickstart Entertainment is a proven animation and live action production company with locations in Vancouver, Los Angeles, Arkansas, Hong Kong and Suzhou. Working in all formats to create content for global audiences, it has produced over 600 episodes of television and 20 feature films. It is a company of passionate storytellers and designers who are committed to inclusion both in front of and behind the camera.

OTHER ARTICLES
Solutions, Business

VR Headsets of the Future Might Be Made With Mirrors?

Article | July 7, 2022

Do you get headaches or feel nauseous while using VR headsets? About 20% of people do. Even if VR headsets don’t cause you physical discomfort, you might feel that your virtual worlds seem flat..That’s because they are flat. VR headsets using close-to-eye displays rely on lenses. While a lot of cool technology goes into them, they really work a lot like television or computer screens. Advancements like eye-tracking and autofocus try to fix these problems. But, they’ll never work. At least not according to Doug Magyari. Magyari and Immy, his company based in Troy, Michigan, believe that they have the solution: VR headsets that don’t use lenses.

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Media and Broadcasting, Business

The productisation of music rights

Article | August 4, 2022

News that New York-based Pershing Square Tontine Holdings is planning to acquire 10% of UMGis the latest in a wave of financial transactions in the music rights space. Alongside this, Believe’s impending IPO has the potential to be one of the biggest things to happen to the independent music sector in some time, and comes as part of a wave of IPOs (e.g.WMG,UMG), SPACs (e.g.Anghami,Reservoir) and no end of catalogue funds and acquisition vehicles. This trend, with good cause, has been referred to as the ‘financialisation of music’ but that only captures part of what is at play here. This is more than simply an influx of capital and debt; financial institutions are now becoming part of the plumbing of the music business, and in turn they are changing the definition of what constitutes success. This shift in objectives and desired outcomes has the potential to rebalance how the music industry operates.

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Technologies, Virtualization

How blockchain is transforming online gaming for players

Article | August 2, 2022

For online gamers, in-game purchases made to buy special swords, guns, or other add-ons to play their adventure, warfare, and other games are one-time, non-transferable investments that lock them into their pretend worlds. That's something companies like Polyient Games want to change by registering those purchases using blockchain and transforming the previously one-way transactions into liquid assets which are transferable for cash.

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Media and Broadcasting

Hi-Res audio: It’s all about a maturing market

Article | May 21, 2021

Music streaming contrasts sharply with video streaming. While the video marketplace is characterised by unique catalogues, a variety of pricing and diverse value propositions music streaming services are all at their core fundamentally the same product. When the market was in its hyper-growth phase and there were enough new users to go around, it did not matter too much that the streaming services only had branding, curation and interface to differentiate themselves from each other. Now that we are approaching a slowdown in the high-revenue developed markets, more is needed. Which is where Hi-Res comes in.

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Spotlight

Kickstart Entertainment

Founded in 1999, Kickstart Entertainment is a proven animation and live action production company with locations in Vancouver, Los Angeles, Arkansas, Hong Kong and Suzhou. Working in all formats to create content for global audiences, it has produced over 600 episodes of television and 20 feature films. It is a company of passionate storytellers and designers who are committed to inclusion both in front of and behind the camera.

Related News

Technologies, Media and Broadcasting

HyperX in Collaboration with Influencer Valkyrae Announces Third HX3D Personalized Keycap

Businesswire | May 15, 2023

HyperX, the gaming peripherals team at HP Inc. and brand leader in gaming and esports, today announced the HyperX x Valkyrae Limited Edition Keycap – Mika the Shiba will be available starting Friday, May 19. As the third HX3D personalized keycap drop, the HyperX x Valkyrae Limited Edition Keycap features a unique and adorable design inspired by Valkyrae's furry friend Mika. As a must-have for gamers and fans of Valkyrae and Shiba Inu dogs alike, this personalized keycap demonstrates HyperX’s continued commitment to innovation and collaboration within the gaming community. As the inspiration behind the HyperX x Valkyrae Limited Edition Keycap, Mika the Shiba Inu is now a fun keyboard accent or collectable and forever keepsake. Involved in every step of the design process and showcasing her personal touch, Valkyrae worked closely with the HyperX team to create the keycap to be included in the HyperX HX3D collection. The keycap features Mika holding a dagger in his mouth symbolizing Valkyrae’s love for swords and a red collar – a nod to 100 Thieves. “I loved bringing Mika to life as a 3D keycap with HyperX,” said Valkyrae, HyperX ambassador and influencer. " I can’t wait for everyone to see what we’ve created.” Collaborating with game developers, esports teams, content creators, influencers, and internal creative teams, HyperX plans to continue to deliver fan-friendly 3D personalized products that can be used while gaming or collected as keepsakes or cherished collectibles. HX3D 3D printed products are produced on HP Inc. 3D printers as part of the growing cooperation with HP Inc., leveraging their experience and bringing synergy, innovation and color printing skills to gaming. HyperX’s personalization products are manufactured using re-used powder nylon. Availability The HyperX x Valkyrae Limited Edition Keycap – Mika the Shiba – will be available in the U.S. only through HyperX.com starting Friday, May 19, at 9 a.m. PDT at Hyperx.com for 48 hours or until supplies last. The price for this keycap is $19.99. Be sure to catch Valkyrae’s “best friend” before Mika is gone. Once the HyperX limited edition keycaps are sold out, they won’t be available again. For more information, please visit the HX3D product page. Pricing from HyperX.com is subject to change without notice. Retailers’ pricing may vary. About HyperX For 20 years, HyperX’s mission has been to develop gaming solutions for every type of gamer and the company is consistently recognized for delivering products that provide superb comfort, aesthetics, performance, and reliability. Under the tagline of “WE’RE ALL GAMERS,” HyperX gaming headsets, keyboards, mice, USB microphones, and console accessories are the choice of everyday gamers as well as celebrity ambassadors, pro gamers, tech enthusiasts, streamers, and influencers. Visit www.hyperx.com. About HP HP Inc. is a technology company that believes one thoughtful idea has the power to change the world. Its product and service portfolio of personal systems, printers, and 3D printing solutions helps bring these ideas to life. Visit http://www.hp.com. Editor’s Note: For additional information or executive interviews, please contact Mark Tekunoff, HP Inc., 17600 Newhope Street, Fountain Valley, CA USA 92708, mark.tekunoff@hyperx.com or Hyperx_PR@hyperx.com. HyperX and the HyperX logo are registered trademarks or trademarks of HP Inc.in the U.S. and/or other countries. All registered trademarks and trademarks are property of their respective owners.

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VERITAS Entertainment establishes advertisement-focused deal with Anzu

Anzu.io | August 26, 2020

Berlin-based esports venue developer VERITAS Entertainment has entered a partnership with in-game advertising platform Anzu. The deal will see them collaborate to offer enhanced brand integration to advertisers looking to promote their products within games and esports tournaments. In March, VERITAS raised $10 million (£7.55M) in funding to open the LVL gaming establishment in Berlin. More recently, Israeli-based startup Anzu recently won The Clutch Digital 2020 at ESI Digital Summer.

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VY Esports Launches EDGE, Partners With GameStop and UPROXX

VY Esports | July 23, 2020

Global gaming and esports company VY Esports has launched a cultural and entertainment platform called EDGE. EDGE, an acronym for ”Experiential Development for Gaming and Esports,” is designed to create and connect “communities of casual gamers.” Partnering with GameStop, UPROXX, and presenting sponsor American Eagle, the premiere event for the platform will debut July 25 at 12 p.m. PST on GameStop’s and UPROXX’s Twitch channels. The virtual event will feature myriad groups including those from the Los Angeles gaming community. Industry influencers, players, pro players and others will offer insights, guidance, and lessons on how to get into the gaming and esports space, according to the announcement. In addition to the information being provided, EDGE will also feature a live Madden NFL 20 gaming event in partnership with the North American Collegiate League.

Read More

Technologies, Media and Broadcasting

HyperX in Collaboration with Influencer Valkyrae Announces Third HX3D Personalized Keycap

Businesswire | May 15, 2023

HyperX, the gaming peripherals team at HP Inc. and brand leader in gaming and esports, today announced the HyperX x Valkyrae Limited Edition Keycap – Mika the Shiba will be available starting Friday, May 19. As the third HX3D personalized keycap drop, the HyperX x Valkyrae Limited Edition Keycap features a unique and adorable design inspired by Valkyrae's furry friend Mika. As a must-have for gamers and fans of Valkyrae and Shiba Inu dogs alike, this personalized keycap demonstrates HyperX’s continued commitment to innovation and collaboration within the gaming community. As the inspiration behind the HyperX x Valkyrae Limited Edition Keycap, Mika the Shiba Inu is now a fun keyboard accent or collectable and forever keepsake. Involved in every step of the design process and showcasing her personal touch, Valkyrae worked closely with the HyperX team to create the keycap to be included in the HyperX HX3D collection. The keycap features Mika holding a dagger in his mouth symbolizing Valkyrae’s love for swords and a red collar – a nod to 100 Thieves. “I loved bringing Mika to life as a 3D keycap with HyperX,” said Valkyrae, HyperX ambassador and influencer. " I can’t wait for everyone to see what we’ve created.” Collaborating with game developers, esports teams, content creators, influencers, and internal creative teams, HyperX plans to continue to deliver fan-friendly 3D personalized products that can be used while gaming or collected as keepsakes or cherished collectibles. HX3D 3D printed products are produced on HP Inc. 3D printers as part of the growing cooperation with HP Inc., leveraging their experience and bringing synergy, innovation and color printing skills to gaming. HyperX’s personalization products are manufactured using re-used powder nylon. Availability The HyperX x Valkyrae Limited Edition Keycap – Mika the Shiba – will be available in the U.S. only through HyperX.com starting Friday, May 19, at 9 a.m. PDT at Hyperx.com for 48 hours or until supplies last. The price for this keycap is $19.99. Be sure to catch Valkyrae’s “best friend” before Mika is gone. Once the HyperX limited edition keycaps are sold out, they won’t be available again. For more information, please visit the HX3D product page. Pricing from HyperX.com is subject to change without notice. Retailers’ pricing may vary. About HyperX For 20 years, HyperX’s mission has been to develop gaming solutions for every type of gamer and the company is consistently recognized for delivering products that provide superb comfort, aesthetics, performance, and reliability. Under the tagline of “WE’RE ALL GAMERS,” HyperX gaming headsets, keyboards, mice, USB microphones, and console accessories are the choice of everyday gamers as well as celebrity ambassadors, pro gamers, tech enthusiasts, streamers, and influencers. Visit www.hyperx.com. About HP HP Inc. is a technology company that believes one thoughtful idea has the power to change the world. Its product and service portfolio of personal systems, printers, and 3D printing solutions helps bring these ideas to life. Visit http://www.hp.com. Editor’s Note: For additional information or executive interviews, please contact Mark Tekunoff, HP Inc., 17600 Newhope Street, Fountain Valley, CA USA 92708, mark.tekunoff@hyperx.com or Hyperx_PR@hyperx.com. HyperX and the HyperX logo are registered trademarks or trademarks of HP Inc.in the U.S. and/or other countries. All registered trademarks and trademarks are property of their respective owners.

Read More

VERITAS Entertainment establishes advertisement-focused deal with Anzu

Anzu.io | August 26, 2020

Berlin-based esports venue developer VERITAS Entertainment has entered a partnership with in-game advertising platform Anzu. The deal will see them collaborate to offer enhanced brand integration to advertisers looking to promote their products within games and esports tournaments. In March, VERITAS raised $10 million (£7.55M) in funding to open the LVL gaming establishment in Berlin. More recently, Israeli-based startup Anzu recently won The Clutch Digital 2020 at ESI Digital Summer.

Read More

VY Esports Launches EDGE, Partners With GameStop and UPROXX

VY Esports | July 23, 2020

Global gaming and esports company VY Esports has launched a cultural and entertainment platform called EDGE. EDGE, an acronym for ”Experiential Development for Gaming and Esports,” is designed to create and connect “communities of casual gamers.” Partnering with GameStop, UPROXX, and presenting sponsor American Eagle, the premiere event for the platform will debut July 25 at 12 p.m. PST on GameStop’s and UPROXX’s Twitch channels. The virtual event will feature myriad groups including those from the Los Angeles gaming community. Industry influencers, players, pro players and others will offer insights, guidance, and lessons on how to get into the gaming and esports space, according to the announcement. In addition to the information being provided, EDGE will also feature a live Madden NFL 20 gaming event in partnership with the North American Collegiate League.

Read More

Events