Evolution of the PlayStation

February 25, 2020

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The first PlayStation transformed the way we game and raised the standard for gaming consoles. It has been through many changes over the years, becoming more than just a gaming device.

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FIGHT GLOBE

FIGHT GLOBE is the number one independent distributor of MMA and kickboxing content worldwide.It owns, manages and distributes television media rights and has established an exemplary track record in distributing TV and media rights for sports federations, promoters and rights holders. FIGHT GLOBE represents some of the most popular and influential combat sports events from all over the globe.Annually FIGHT GLOBE distributes over 300 live combat sports programming, ancillary fight sports content and hundreds of hours of archived content to broadcasters, in more than 150 countries across the world reaching 1 billion-plus households and truly is the leading sports entertainment agency to connect combat sports and businesses.

OTHER ARTICLES

Six Things Blockchain Can Do For Gaming

Article | April 14, 2020

Since their foundation in the 1970s and 80s, video games have moved from fringe interest to a major media staple. The industry has enjoyed huge revenues from dedicated fans, especially over the past few months, and the growth shows no sign of slowing down. Gaming is also an industry renowned for its commitment to innovation, adopting technological developments and spawning a fair few of its own. Chief amongst technological developments over the last decade has been blockchain technology, the new system of trading and ownership built on transparency and decentralization, the standard-bearer of which is the digital currency.

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MEDIA AND BROADCASTING

Music and podcasts are competing for the same time

Article | May 28, 2021

The pandemic changed media consumption.Consumers acquired an extra 12% of entertainment timeand though everything was up, some categories grew much faster than others. One of the biggest gainers was spoken word audio, with podcasts and audiobooks seeing dramatic rises and while music hours grew too, the increase was below 12%, which means that music lost share. In the current entertainment environment of plenty this may be an academic concern, but when life returns to some form of normality (commutes, going out, gyms etc.) some or all of that extra 12% of entertainment time will go, which means that growing by less than the market average could translate into decline.

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MEDIA AND BROADCASTING

The productisation of music rights

Article | June 4, 2021

News that New York-based Pershing Square Tontine Holdings is planning to acquire 10% of UMGis the latest in a wave of financial transactions in the music rights space. Alongside this, Believe’s impending IPO has the potential to be one of the biggest things to happen to the independent music sector in some time, and comes as part of a wave of IPOs (e.g.WMG,UMG), SPACs (e.g.Anghami,Reservoir) and no end of catalogue funds and acquisition vehicles. This trend, with good cause, has been referred to as the ‘financialisation of music’ but that only captures part of what is at play here. This is more than simply an influx of capital and debt; financial institutions are now becoming part of the plumbing of the music business, and in turn they are changing the definition of what constitutes success. This shift in objectives and desired outcomes has the potential to rebalance how the music industry operates.

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VIRTUALIZATION

Instagram continues to perform strongly despite inconsistent brand identity

Article | June 30, 2021

Over the last few months Instagram has done its best to capitalise on the latest social media success tactics, often at the cost of its own original user proposition. The photo-sharing app for friends now offers Reels, imitating TikTok’s success. It has rolled out an option to hide Likes, the iconic feature which has characterised social media as a whole since inception. And it now is introducing ‘suggested posts’ to users’ feeds, sorted by topics a profile states they are interested in – potentially putting these ahead of photos and videos shared by profiles they actually follow. Directly mimicking TikTok, this seems to diverge very little in practice from hashtags, which are its original discovery feature. Instead, it seems to want to emulate the usability which younger users are familiar with from TikTok, in order to entice them to increase their Instagram engagement.

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Spotlight

FIGHT GLOBE

FIGHT GLOBE is the number one independent distributor of MMA and kickboxing content worldwide.It owns, manages and distributes television media rights and has established an exemplary track record in distributing TV and media rights for sports federations, promoters and rights holders. FIGHT GLOBE represents some of the most popular and influential combat sports events from all over the globe.Annually FIGHT GLOBE distributes over 300 live combat sports programming, ancillary fight sports content and hundreds of hours of archived content to broadcasters, in more than 150 countries across the world reaching 1 billion-plus households and truly is the leading sports entertainment agency to connect combat sports and businesses.

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